Marketing Manager

ThreeKit, Inc.; Chicago (IL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Insurance package

Equity & retirement plan

Unlimited PTO & holidays

Hybrid work model

Positive culture

Job summary

Threekit is seeking a hands-on Marketing Manager to run marketing end-to-end. You’ll co-own email, webinars, social media, partnerships, and events with the Director of Marketing, focusing on practical programs that drive engagement and pipeline.

The role requires deep experience in at least one marketing channel, strong writing, and the ability to go from strategy to execution while thriving in a fast-paced, early-stage environment.

Qualifications

• Three or more years of B2B marketing experience, ideally in SaaS or enterprise.
• Direct, hands-on experience running email or lifecycle marketing programs.
• Able to plan and execute webinars and manage social media programs.

Responsibilities

• Own lifecycle email, newsletters, and nurture programs end-to-end in HubSpot.
• Build and manage audience segmentation, list growth, and deliverability health.
• Write and edit email copy and test subject lines, send times, formats, and calls to action.
• Plan and run the webinar program end-to-end, including topics, speakers, promotion, platform management, presenter coordination, and follow-up.
• Own webinar registration and attendance goals and develop follow-up programs that turn engagement into pipeline.
• Set a differentiated social media strategy and point of view for Threekit and its executives, not just a posting calendar.
• Build lightweight systems and automation for content creation and scheduling so social media remains scalable.
• Coordinate executive thought leadership by aligning leaders on messaging and timing and reporting on impact.
• Identify and manage co-marketing partnerships, influencer relationships, event sponsorships, and other strategic opportunities.
• Manage external vendors, agencies, and freelancers for design, video, and overflow work against an approved brief, timeline, and budget.
• Track and report performance across email, webinars, social media, partnerships, and sponsorships, including engagement, audience growth, and pipeline influenced or generated.

Skills

B2B marketing

SaaS marketing

Email marketing

Content marketing

Strategic planning

Webinar program

Social media strategy

Partnerships & sponsorships

Tools

HubSpot

Canva

Figma

Video editing software

Job description

Overview

Threekit is looking for a hands-on Marketing Manager to help run marketing end-to-end. You’ll be one of two people on the team, working directly with the Director of Marketing and sharing responsibility for everything from email and webinars to social media, partnerships, and events. The scope is broad, and how you think, build, and execute matters more than checking every channel-specific box.

This role is designed for someone who brings deep, proven results in at least one marketing channel, develops specific ideas for Threekit, and is comfortable moving from strategy to hands-on execution. Success will be measured through engagement, audience growth, pipeline influence, and the ability to build practical programs that stand out from the standard playbook.

The successful candidate must reside within a reasonable daily commuting distance of our Chicago office and be in the office for 2 days per week. Occasional travel may be required for partner events and sponsorships.

What You’ll Do

• Own lifecycle email, newsletters, and nurture programs end-to-end in HubSpot.
• Build and manage audience segmentation, list growth, and deliverability health.
• Write and edit email copy and continuously test subject lines, send times, formats, and calls to action.
• Plan and run the webinar program end-to-end, including topics, speakers, promotion, platform management, presenter coordination, and follow-up.
• Own webinar registration and attendance goals and develop follow-up programs that turn engagement into pipeline.
• Set a differentiated social media strategy and point of view for Threekit and its executives, not just a posting calendar.
• Build lightweight systems and automation for content creation and scheduling so social media remains scalable.
• Coordinate executive thought leadership by aligning leaders on messaging and timing and reporting on impact.
• Identify and manage co-marketing partnerships, influencer relationships, event sponsorships, and other strategic opportunities.
• Manage external vendors, agencies, and freelancers for design, video, and overflow work against an approved brief, timeline, and budget.
• Track and report performance across email, webinars, social media, partnerships, and sponsorships, including engagement, audience growth, and pipeline influenced or generated.
• Partner closely with the Director of Marketing on strategy, planning, reporting, marketing operations, and process development.

What Catches Our Eye

• Three or more years of B2B marketing experience, ideally in SaaS or marketing to enterprise buyers.
• Deep, demonstrable expertise in at least one core marketing channel, supported by specific examples of above-and-beyond results.
• Direct, hands-on experience running email or lifecycle marketing programs in HubSpot.
• Strong, adaptable writing skills, including the ability to capture an executive’s voice as effectively as your own.
• Experience managing partners, vendors, freelancers, or agencies against a brief, timeline, and budget.
• A clear point of view and the ability to develop specific ideas for Threekit rather than defaulting to generic best practices.
• A self-motivated, builder mindset: you generate ideas, propose plans, execute independently, and find practical solutions when something is broken or slow.
• A bias toward action and comfort operating in an early-stage, resource-constrained environment.

Preferred Skills

• Experience with account-based marketing or marketing to enterprise buying committees.
• Basic design skills using Canva, Figma, or a similar tool.
• Basic video-editing or short-form video experience.
• Experience supporting executive thought leadership or social media programs.
• Experience building lightweight marketing workflows or automation.

What Success Looks Like

• Email: open rate, click-through rate, list growth, and pipeline influenced.
• Webinars: registration, attendance, and pipeline generated.
• Social media: engagement rate, follower growth, and executive share of voice.
• Partnerships and sponsorships: pipeline or revenue sourced or influenced.

Who You’ll Report To

This role will report directly to the Director of Marketing.

What You Can Expect From Threekit

• A transparent recruitment process that includes an initial Cognitive Assessment, discussions with key stakeholders, and an exercise presentation. Looking to move quickly? So are we!
• A comprehensive insurance package including medical, dental, vision, disability, and life insurance.
• Equity and retirement-plan support for your long-term future.
• An unlimited PTO policy and paid holidays so you can relax and recharge when needed.
• A hybrid work model that supports flexibility while maintaining meaningful in-person collaboration.
• A positive culture that embraces employee input.

*Threekit's salary ranges are determined based on market data for our industry and company size, and take into account work location, skills, experience, and education/certifications.

We use AI-powered tools, such as Metaview, Fireflies.ai, and ChatGPT, to support certain administrative aspects of our recruitment process, including interview note-taking, transcription, and summarization. These tools are used to improve efficiency and consistency. A qualified recruiting professional reviews all AI-generated outputs, and all hiring decisions are made by humans. We do not use AI for selection, but we do use AI-powered search tools, including Metaview and Google, to help identify candidates.