Marketing Lead

Terracon; Midvale (UT); On-site; USD 110,000 - 150,000; Full time

Job summary

Terracon's Intermountain Region in Utah, Idaho, and Montana seeks an experienced Marketing Lead to drive strategy, opportunities, and team performance across environmental, facilities, geotechnical, and materials testing lines. Based in Salt Lake City, Boise, or Great Falls, the role requires in-person collaboration with local offices and travel.

You will shape regional marketing plans, lead RFP/RFQ submittals, manage events, CRM usage, and cross-functional initiatives, partnering with corporate

Qualifications

• Bachelor's degree in marketing or communications or related field with 6+ years experience.
• Proven ability to lead marketing strategy and client proposals in the AEC sector.
• Strong detail orientation, team leadership, and cross-functional collaboration.

Responsibilities

• Lead marketing and communications strategy, capture planning, and proposal development.
• Develop regional marketing plans aligned with growth goals and plans.
• Collaborate to plan, design, edit, and produce strategic submittals (RFPs/RFQs).
• Lead market, competitor and client research efforts.
• Manage event planning for trade shows, conferences, and client activities.
• Maintain CRM usage and champion data-driven marketing.
• Support firm initiatives and lead a marketing team toward high-quality work.
• Provide cross-functional support and mentorship within the team.

Skills

Marketing strategy

Team leadership

Proposal development

CRM and digital marketing

Event planning

Education

Bachelor's degree in marketing or communications

Tools

Microsoft Office

Adobe Creative Cloud

InDesign

Photoshop

Illustrator

Job description

\"Explore with us\" in our Intermountain Region of Utah, Idaho, and Montana as Terracon’s next Marketing Lead!
For this opportunity, our new employee-owner will support developing new opportunities on vertical and horizontal projects for both public and private clients for our environmental, facilities, geotechnical, and materials testing service lines. This opportunity is for an experienced Architecture, Engineering & Construction (AEC) industry marketing professional who will be responsible for leading our Intermountain Region marketing strategy and team, along with identifying business opportunities critical for Terracon’s growth and success in the region.

The Marketing Lead will become part of a company committed to delivering success to you, your career, our clients, and Terracon through our values of caring, courage, curiosity, excellence, integrity, and prosperity. Ranked #19 in Engineering News-Record’s 2025 list of the Top 500 Design Firms, Terracon is an exciting, fun place to work and grow professionally!

Essential Roles and Responsibilities

Responsible for leading and supporting a national engineering consulting firm's marketing and communications strategy focused on the Intermountain Region (Utah, Idaho, and Montana). Consult the local offices on business plan strategies to support proposal development, event coordination, public relations, and digital communications. Partner with corporate marketing to create and update promotional collateral and execute marketing plans. Strategize, plan, and participate in local and regional trade shows/conferences and lead project interview preparation. Develop expertise with, and help drive usage of, our Client Relationship Management (CRM) system.
A leader with a strong eye for detail, focusing on team building, strategy, and accountability to support our vision of being Best at People, leading in innovation, and dominant in our markets.

Essential Role and Responsibilities

• Lead marketing and communications strategy, capture planning, and proposal development.
• Development of regional marketing plans that align with business growth goals and plans.
• Collaborate with project managers and/or pursuit champions to plan, coordinate, design, edit, and produce strategic, high-quality RFP/RFQ submittals.
• Lead market, competitor and client research efforts.
• Manage and actively participate in the event planning and organization of trade shows/conferences/community involvement/client appreciation gift campaigns.
• Maintain, utilize, and champion CRM efforts.
• Provide support for miscellaneous marketing requests and firm initiatives.
• Ability to lead and empower a marketing team, encouraging growth, accountability, and high-quality work.
• Provides consistent support to the team, particularly in navigating interpersonal and cross-functional situations.

Responsibilities Position will sit in either Salt Lake City, Boise or Great Falls. This position requires in-person, in-office work and travel.

• Experience in the AEC industry, with an understanding of its clients, timelines, and proposal expectations.
• Strong grasp of proposal strategy, including the importance of client-specific, differentiated content.
• Experience leading a team with direct reports is desired.
• Strategy-driven mindset with the ability to prioritize initiatives.
• CPSM certification desired, not required.
• Knowledge of how to complete an SF330.
• Strong experience with Microsoft Office (required) and Adobe Creative Cloud (InDesign, Photoshop, Illustrator).
• Experience with a CRM system is desired.
• Social Media/Public Relations experience.

Requirements

• Bachelor’s degree in communications or marketing preferred, or related degree and 6 years experience. Or, in lieu of a degree, 10 years of related experience.
• Proficient in Microsoft Office and Adobe Creative Suite (InDesign).
• Strategic and critical thinking, and problem-solving skills.
• Proficient in the six SMPS Domains of Practice.
• Strong knowledge of digital technology and ever-advancing communications and organizational tools.
• Strong quality control and attention to detail.
• A valid driver’s license with acceptable violation history may be required.