Marketing Intern

Government Employees Insurance Company; New York (NY); Hybrid; USD 36,000 - 56,000; Full time

Job summary

GEICO in New York City invites rising college seniors to join its 10-week Marketing Internship program. You'll support brand work, customer acquisition, and analytics while applying classroom skills to real projects.

You'll gain mentorship, work on cross-functional projects, and have opportunities to rotate through teams. Hybrid schedule from the NYC office, with exposure to senior leaders and an Analyst Development track after graduation.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, Business, Economics, Statistics, Data Science, or related field, with expected graduation between Dec 2027 and May 2028.
• Cumulative GPA of 3.0 or higher; please upload transcripts as part of the application.
• Interest in the marketing field, relevant internships, or related activities; hybrid NYC office work required.
• Must live within commutable distance from downtown New York City and be eligible to work in the United States.

Responsibilities

• Work on meaningful marketing projects and present findings to senior marketing leadership.
• Assist with designing campaigns, dashboards, and data-driven insights.
• Move marketing audiences from code to a visual audience building platform.
• Create standardized reporting and analytics across the organization.
• Contribute to activations for events and strategic marketing initiatives.

Skills

AI tools

Data analysis

Communication

Project management

Collaboration

Education

Bachelor's degree in Marketing/Advertising/Communications or related

Tools

Power BI

Google Analytics

SQL

Excel

Word

PowerPoint

Job description

Why Join GEICO?

At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive on relentless innovation to exceed our customers' expectations while making a real impact on local communities nationwide. Founded in 1936, GEICO is a member of the Berkshire Hathaway family of companies and one of the largest auto insurers in the United States. When you join our company, we want you to feel valued, supported, and proud to work here. That's why we offer the GEICO Pledge: Great Company, Great Culture, Great Rewards, and Great Careers.

Your Impact at GEICO

Do you love solving problems? Do you have a passion for brands, storytelling, data, and the intersection of creativity and strategy? Are you looking to learn more about a career in marketing, with a focus on development, intellectual growth, and ample opportunity for upward mobility? We are looking for bright and driven rising college seniors to join our summer Marketing Internship within the GEICO Marketing organization. You will help drive our brand work and our customer acquisition and engagement strategy. Find real opportunities to apply the skills you are learning in college while preparing for prospective entry into Marketing's Analyst Development Program upon graduation! GEICO’s Marketing Internship places interns across the Marketing organization based on individual fit and interest. Upon acceptance into the program, you will be matched with one team as your main “home” for the 10-weeks, though it is possible that we will incorporate some cross‑functional rotations on a project‑basis to ensure breadth of experience.

Our current marketing departments include:

• Product & Customer Marketing Media
• Sports & Partnerships
• Creative & Brand Marketing
• Analytics
• Marketing Operations & Transformation

How You’ll Make a Difference

• Marketing Foundations and Business Impact: Be introduced to GEICO’s Marketing organization, learning the tools, systems, and data we use to reach and engage customers.
• Develop your analytical, project management, and communication skills, while building your marketing business acumen.
• Directly impact GEICO’s brand, customer acquisition, and retention strategy – with opportunities to drive marketing innovation and transformation.

Hands-On Marketing Projects and Analytics:

• Work on meaningful marketing projects, attend meetings, and work alongside and give presentations to senior marketing leadership.
• Potential projects include: Creating presentations, project plans, and strategies for key integrated marketing activations, like the NCAA tournaments, Football season, summer travel, local campaigns, and more.
• Helping design creative assets for campaigns.
• Conducting analyses on drivers of marketing performance across lines of business, marketing channels, and customer segments.
• Building standardized reporting, dashboards, and applications to share data and insights across the organization.
• Creating AI agents for documentation generation, problem‑solving, and feature building.
• Moving marketing audiences from code (SQL) to Hightouch (our visual audience building platform).

Collaboration, Mentorship, and Professional Development:

• Develop influencing skills as you partner with cross‑functional stakeholders to analyze results and inform investment decisions.
• Receive mentoring and coaching from members of GEICO’s Marketing leadership team.
• Participate in dedicated professional development and social events, fostering a community within your internship cohort and the broader Marketing organization, and accelerating your career through exposure to senior leaders.
• Interact with associates at all levels of the Marketing organization – including our CMO!
• Complete an individual or group intern project that tests analysis, strategic thinking, cross‑team collaboration, and storytelling skills.

What We’re Looking For

Experience & Qualifications: Bachelor’s degree in Marketing, Advertising, Communications, Business, Economics, Statistics, Data Science, or other relevant major, with expected graduation between December 2027 and May 2028. Cumulative GPA of 3.0 or higher (please upload ALL transcripts as part of the application process) Coursework that combines left‑and‑right brain methodologies is great! Demonstrated interest in the marketing field through relevant internship experience, engaging in relevant student or business organizations, pursuing relevant certifications or coursework, or other meaningful engagement within the field. Must live within commutable distance from our downtown New York City office at 300 Vesey Street and work a hybrid schedule, including working at least three days per week from the office.

Core Skills:

• Experience with AI tools, including Claude Code, and agent creation
• Proficiency in Microsoft Excel, Word, and PowerPoint; experience with data or analytics tools (e.g., Power BI, Google Analytics, SQL, or similar) is a plus
• Strong analytical, problem‑solving, and critical thinking skills, with the ability to translate data into insights and recommendations
• Effective written and verbal communication skills, including the ability to present findings and ideas clearly to diverse audiences
• Ability to work independently given general direction and to thrive in a collaborative, fast‑paced team environment
• Strong organizational and project management skills; ability to handle multiple concurrent priorities, providing accurate and timely results
• Effective time management, attention to detail, and organizational skills

Preferred Skills:

• Interest in financial services and / or insurance is nice to have

Annual Salary $26.46 - $41.21 The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate’s work experience, education and training, the work location as well as market and business considerations.

At this time, GEICO will not sponsor a new applicant for employment authorization for this position.

The GEICO Pledge

• Great Company: Protecting customers through life’s twists and turns with innovation and integrity.
• Great Careers: Personalized development programs, mentorship, and certification assistance.
• Great Culture: Inclusive and collaborative culture rooted in shared success.
• Great Rewards: Competitive pay, benefits, and flexibility to support your well‑being and future.

The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled. GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. This applies to all applicants and associates. GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.

At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive on relentless innovation to exceed our customers' expectations while making a real impact on local communities nationwide. Founded in 1936, GEICO is a member of the Berkshire Hathaway family of companies and one of the largest auto insurers in the United States.

Opportunities for Students & Grads

Learn more about GEICO Benefits