Marketing Intern

ITW; Appleton (WI); On-site; USD 16,000 - 25,000; Full time

Job summary

Miller Electric Mfg. LLC, headquartered in Appleton, Wisconsin, offers a Marketing Summer Intern role designed to give hands-on experience in product marketing and market research.

You will work with product managers to manage categories, pricing data, and competitive insights while supporting GTM planning and event preparation. The internship emphasizes initiative, customer focus, and strong communication, with opportunities to contribute to customer visits and trade shows while developing core

Qualifications

• Currently in sophomore year pursuing a Marketing degree.
• Self-directed with a results-oriented mindset and customer focus.
• Strong written and verbal communication skills are essential.

Responsibilities

• Collaborate with division marketing and product managers on categories and growth.
• Maintain product specs in databases and update pricing/competitive data.
• Assist with primary and secondary research for new product development.
• Support go-to-market planning for product launches and marketing materials.
• Track and report on product programs and promotions for the division.
• Help prepare events such as customer visits, tradeshows, and tours.

Skills

Marketing coordination

Microsoft Office

Written and oral communication

Project organization

Education

Marketing degree, sophomore year

Tools

Microsoft Office/Teams

Job description

Job Description:

Ignite Your Marketing Journey as a Marketing Summer Intern at Miller Electric! Where Innovation Meets Impact.

Ready to dive into the world of engineering, where hands‑on experience, real‑world projects, and game‑changing research take center stage? At Miller Electric, we're not just offering an internship; we're inviting you to become a vital part of our dynamic team. We're on the lookout for an individual who thrives on initiative, results, and serving our valued customers.

Essential Functions:

• Work closely with the division marketing team, especially product managers, as they manage their product categories and drive growth; example tasks may include, maintaining product specification information in databases and spec sheets, updating pricing and competitive information, analyzing sales data
• Assist with primary and secondary research projects in support of new product development activities
• Experience the go-to-market planning process for new product launches including the creation and deployment of both channel and end user marketing materials
• Track and report out on the product programs and promotions for the division
• Support in the preparation of events like customer visits, tradeshows and tours
• Required to be in their sophomore year of school pursuing a Marketing Degree
• Self-directed, results-oriented and customer focused
• Proficient in Microsoft Office/Teams
• Proactive in recognizing improvement opportunities are necessary
• Strong organizational, interpersonal, and written and oral communication skills

Company Description

Comprised of a market-leading portfolio of best-in‑class brands, the businesses of ITW Welding work together to provide premium performance delivered through a breadth of solutions encompassing welding, cutting, consumables, and accessories. ITW Welding North America represents Miller Electric Welding Equipment, Safety & Accessories, Hobart Filler Metals, and Bernard / Tregaskiss MIG Guns.

Miller Electric Mfg. LLC, is headquartered in Appleton, Wisconsin, and wholly owned by Illinois Tool Works (NYSE: ITW). The company maintains its industry leadership by setting the standard for reliability, quality and responsiveness. Our tagline, "The Power of Blue®," is inspired by the blue color of Miller equipment.

The company began with an innovation that responded to customer needs, growing from a one‑man operation in 1929, to the world's largest manufacturer of arc welding products. Miller keeps the tradition alive by focusing on its top priority: people.

Additional Information

ITW Welding is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected Veteran status, age, or any other characteristic protected by law.

ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.

As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.

All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.