Marketing Innovation Intern

Heineken; Petaluma (CA); Hybrid; USD 40,000 - 44,000; Full time

Job summary

The Lagunitas Innovation team in Petaluma, CA invites an Innovation Intern to join our fast-paced development cycle. You’ll support project management from brief through launch, coordinating timelines, budgets, and cross-functional input across Marketing, Sales, Brewing, and Operations.

Ideal candidates are currently enrolled or recent grads, with a minimum 3.0 GPA, at least 21, and available Oct 2026 through March 1, 2027, 40 hours per week, hybrid work, and a passion for craft beer and music.

Qualifications

• Must be currently enrolled, or recent graduate of an undergraduate or graduate degree program at a vocational program, college, community college, or university
• Must have a cumulative GPA over 3.0
• Must be at least 21 years of age
• Must be available for full duration of the internship: Oct 2026 – March 1, 2027; 40 hours/ week; Hybrid; $20/hr

Responsibilities

• Support the Innovation Manager and Sr. Innovation Manager with project management through the stage gate and commercialization processes
• Manage project timelines, track project budgets, and provide general operational support of the innovation process
• Collaborate with cross-functional teams across Marketing, Sales, Brewing, and Operations to ensure on-time delivery across the total gate process

Skills

Project management

MS Office

Team collaboration

Communication

Education

Marketing degree (complete or in pursuit)

GPA > 3.0

Tools

MS Office Suite

Content creation tools

Job description

Location:Petaluma, California, United States

Function:Commerce

There’s Always a Seat at Our Bar
The Lagunitas Brewing Company began on a kitchen stove in Northern California in 1993 and has always looked to the future – whether supporting local communities by turning beer into money for the cause, or fueling stories, songs, and experiences with our IPA. Wherever you go: Beer Speaks, People Mumble.

The Gist

The Innovation Intern will be at the center of the Lagunitas innovation machine, leading project management and on-time delivery of our newest products. This will be a high-visibility role that will interface across a variety of stakeholders from Marketing and Sales to Brewing. This will be an amazing opportunity to learn and support new product development from brief through launch.

• Must be currently enrolled, or recent graduate of an undergraduate or graduate degree program at a vocational program, college, community college, or university
• Must have a cumulative GPA over 3.0
• Must be at least 21 years of age
• Must be available for full duration of the internship:
  
  • Oct 2026 – March 1, 2027
  • 40 hours/ week
  • Hybrid
  • $20/hr

What You’ll Do

The individual will support the Innovation Manager and Sr. Innovation Manager with project management through the stage gate and commercialization processes. Responsibilities include: managing project timelines, tracking project budgets, and general operational support of the innovation process.

Project Overview

• Develop and proactively own innovation project timelines across total gate process
• Communicate timelines, key milestones, and project changes to cross-functional stakeholders
• Own regulatory review and approval process for all innovations, ensuring feedback is

incorporated inclusive of trademarks, TTB, COLA, state approvals

• Collaborate with Innovation Brewing team to manage Inno Lab project calendar
• Manage creation of innovation commercialization support materials

What You’ll Get

• Direct support and weekly check-ins with the Innovation team and key stakeholders
• Cross-functional exposure and guidance from Brand, Sales, Brewing, and Operations teams

How to be Successful

• Thrives in ambiguity with a positive attitude
• Comfortable managing multiple, changing priorities and deadlines, in a dynamic, fast-paced
• A curious and humble learner, who enjoys collaboration with key stakeholders
• Ability to rally a team behind initiatives and ensure that all details are diligently managed through commercialization
• A relationship-builder – a great listener who can read between the lines, someone

can establish a strong rapport with key cross-functional partners

• Strong organization skills and highly detail-oriented able to create detailed timelines and

specific action plans for projects

• Marketing degree (complete or in pursuit) preferred
• Content creation experience preferred
• Comfortable at live events
• Proficient with MS Office tools
• Able to travel to 6 live events in September (typically 1 or 2 nights each trip)
• A passion for music and/or craft beer culture is a plus

KeyRelationships

• Reports to Innovation Manager
• Collaborates with
• Sr. Director of Innovation and Commercial Marketing

Physical Stufff

• Typical office environment (by Lagunitas standards)
• Hybrid work policy: Required to be in the Petaluma office at least 3x per week in order to foster collaboration and serve as a culture carrier for the organization
  
  • Schedule may include some evenings and weekends
• Travel: 6 live events in September (typically 1 or 2 nights each trip)
• Occasionally lift and/or move up to 25 pounds

Come as You Are

At Lagunitas, we welcome people (and dogs) from all walks of life. Anyone, regardless of their race, creed, nation of origin, sexual orientation, gender identity or expression, disability status, veteran status, marital status, or age, has a home here. Love, progress, and acceptance will always have a seat at our bar.