Marketing Execution Associate - Enterprise Engagement Business Banking - Senior Associate

JPMorganChase; Plano (TX); On-site; USD 65,000 - 100,000; Full time

Job summary

JPMorgan Chase’s Chase for Business seeks a Marketing Execution Associate – Enterprise Engagement Marketing within Business Banking to support customer activation, education, engagement and loyalty campaigns across the lifecycle.

You will coordinate multi-channel initiatives and partner with strategy leads to implement journeys, segmentation updates and personalization while ensuring timely delivery and regulatory compliance.

Qualifications

• Bachelor's degree required.
• 2+ years of experience in marketing, campaign execution, CRM/lifecycle marketing, project management or related field.

Responsibilities

• Support execution of customer engagement marketing campaigns across the business lifecycle.
• Coordinate campaign delivery across email, direct mail, landing pages, digital experiences, and paid media.
• Partner with Marketing Strategy Leads to implement journeys, enhancements, segmentation, and personalization.
• Assist in Trust & Security marketing programs to educate clients on fraud prevention and cybersecurity.

Skills

Campaign management

CRM/Lifecycle marketing

Multi-channel marketing

Project coordination

Strong communication

PowerPoint & Excel

Education

Bachelor's degree

Tools

Salesforce Marketing Cloud

Job description

Job Description

Chase for Business helps business owners start, grow, and manage their businesses. We aim to be their partner, connecting them to solutions, expert tools and content that support them both financially and operationally beyond banking.

Job Description

Chase for Business helps business owners start, grow, and manage their businesses. We aim to be their partner, connecting them to solutions, expert tools and content that support them both financially and operationally beyond banking.

As a Marketing Execution Associate – Enterprise Engagement Marketing within Business Banking, you are responsible for supporting the execution and optimization of customer engagement campaigns and programs that promote customer activation, education, engagement, and loyalty across the Business Banking customer lifecycle.

This role will coordinate and execute multi-channel marketing initiatives across email, direct mail, digital channels, landing pages, paid media, and emerging engagement touchpoints. The associate will support campaign development from concept through deployment, partner with internal stakeholders to ensure timely delivery, and monitor program performance to identify optimization opportunities.

Additionally, this role will support the development and execution of Trust & Security marketing initiatives, helping small business customers understand how to protect their businesses through fraud prevention education, cybersecurity awareness, digital security best practices, and adoption of Chase security tools and capabilities.

The ideal candidate is highly organized, detail-oriented, collaborative, and passionate about delivering customer-focused marketing experiences in a fast-paced and highly regulated environment.

Job Responsibilities

• Support the execution of customer engagement marketing campaigns across the Business Banking customer lifecycle, including onboarding, education, engagement, retention, and relationship deepening initiatives.


• Coordinate campaign delivery across multiple channels, including email, direct mail, landing pages, digital experiences, paid media, and customer communications.


• Partner with Marketing Strategy Leads to implement customer journeys, campaign enhancements, segmentation updates and personalization opportunities.


• Assist in the execution of Trust & Security marketing programs that educate clients on fraud prevention, cybersecurity best practices, account protection and safe banking behaviors.


• Translate marketing plans into actionable execution requirements, ensuring campaigns are delivered accurately, on time, and in compliance with established standards.


• Coordinate with Channel Execution, Creative, Analytics, Product, Operations and Technology partners to support campaign development and deployment.


• Review campaign assets, audience selections, and execution details to ensure quality, accuracy and adherence to marketing requirements.


• Monitor campaign performance and support reporting efforts by compiling results, identifying trends, and helping develop recommendations for future optimizations.


• Leverage approved Personalization & Insights (P&I) attributes and audience strategies to support targeting, testing and engagement initiatives and assist with test-and-learn efforts by documenting hypotheses, tracking results and supporting optimization opportunities.


• Manage multiple projects simultaneously while monitoring timelines, dependencies, approvals, risks and key deliverables.


• Support governance and control processes by partnering with Legal, Regulatory, Risk, Compliance and Control Management teams to obtain necessary approvals.

Required Qualifications, Capabilities, And Skills

• Strong organizational skills with exceptional attention to detail and ability to manage multiple priorities simultaneously.


• Demonstrated ability to execute complex projects in a fast-paced environment while meeting deadlines and maintaining high-quality standards.


• Strong written and verbal communication skills with the ability to collaborate effectively across diverse stakeholder groups.


• Proactive, customer-focused mindset with strong problem-solving and critical-thinking capabilities.


• Comfortable working in an evolving environment and adapting to changing priorities and business needs.


• Ability to analyze campaign results and translate performance insights into actionable recommendations.


• Proficiency in Microsoft PowerPoint, Excel and other standard business applications.


• Bachelor's degree required


• 2+ years of experience in marketing, campaign execution, CRM/lifecycle marketing, project management or a related field.

Preferred Qualifications, Capabilities, And Skills

• Experience with Salesforce Marketing Cloud or similar marketing automation platforms.


• Experience supporting multi-channel marketing campaigns, including email, direct mail, digital and paid media.


• Familiarity with customer journey marketing, segmentation, personalization and lifecycle marketing principles.


• Understanding of testing methodologies and performance measurement approaches.


• Experience working in financial services, banking, payments, cybersecurity, fraud prevention or other regulated industries, in addition to knowledge of fraud prevention, trust and security communications, cybersecurity awareness or customer education programs is a plus.


• Strong project coordination skills with the ability to balance competing priorities while maintaining attention to detail.


• Degree in Marketing, Communications, Business or a related field preferred.

About Us

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About The Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

Our business bankers work in the Consumer Bank to provide financial solutions to small business owners across the U.S. Customers turn to us for financing and advice as they start, run and grow their businesses. We partner with clients throughout the process, investing in our communities and people for the long-term.