Marketing & Events Specialist - College Prep Program

Washington University in St. Louis; Hadley (MA); On-site; USD 55,000 - 70,000; Full time

Benefits offered by this job

Vacation days

Health insurance

Metro U-Pass

Retirement plan (403b)

Job summary

Washington University in St. Louis is seeking a Marketing & Events Coordinator for Pre-College Opportunities to develop communications and programming supporting college prep initiatives. You will create emails, print, website content, social media, and materials, while coordinating logistics with partners and vendors.

The role focuses on engaging students from diverse backgrounds, managing budgets, and ensuring events run smoothly with CRM tracking and cross-team collaboration.

Qualifications

• Bachelor's degree required.
• 3 years relevant work experience preferred.
• Proficiency in marketing communications and events related tasks.

Responsibilities

• Develop marketing plans, timelines, copy, and approvals.
• Coordinate day-long to multi-week programming and events.
• Manage budget, PO creation, and expense tracking.
• Collaborate with Marketing, Communications, and Administration teams.

Skills

Marketing communications

Event planning

Budget management

CRM systems

Content development

Education

Bachelor's degree

Master's degree preferred

Tools

CRM software

Job description

Location

ST. LOUIS, MO 63130

Scheduled Hours

37.5

Position Summary

The Marketing & Events Coordinator for Pre-College Opportunities is responsible for developing communications and programming in support of college prep initiatives within the Office of Undergraduate Admissions. The coordinator works in conjunction with the Marketing & Communications team to create and/or oversee development of content including, but not limited to emails, print, website, social media, presentations, program materials/workbooks, and promotional items. Additionally, the coordinator works in conjunction with the Director of the Visit Experience to coordinate logistics, budget, and programming for pre-college students. All work is done in collaboration with the Pre-College Opportunities unit within the Office of Undergraduate Admissions.

Job Description

Primary Duties & Responsibilities:

• Develop a comprehensive understanding of Washington University’s undergraduate experience and the needs of prospective students from less resourced backgrounds and use that understanding to develop strategic marketing and communications related to recruiting students to pre-college opportunities and supporting their journeys within the programs. Create marketing plans, develop timelines, draft copy, and route for proper approvals. Ensure all content is on brand, well crafted, compelling, accurate and authentic to the program. Coordinator works with Marketing & Communications, Systems, and Strategic Analysis to ensure communications and engagements are tracked, that events are managed within the CRM system and that data is able to be used as needed.
• Collaborate with the Pre-College Opportunities unit to design day-long, week-long, and multi-week programming designed to achieve the goals of the unit including introducing students to selective college admissions, academic and cultural enrichment, St. Louis and the WashU Community. Coordinator creates itineraries, play-by-plays, and internal communications, and coordinates logistics such as catering, rooms, air and ground travel. Coordinator schedules team meetings, communicates with internal and external partners and vendors. Coordinator actively manages day-of logistics for events and activities.
• Coordinator is responsible for tracking expenses, creating purchase orders, forcasting spending and keeping the Sr. Associate Director and Sr. Manager of Business Operations informed on the budget. Works with Marketing & Communications Production Manager to track inventory of event items and to ensure timely production of needed materials.
• Performs other duties as assigned.

Working Conditions:

Job Location/Working Conditions

• Normal office environment
• Ability to travel to on- and off-campus locations. Work outside typical office hours as needed

Physical Effort

• Typically sitting at a desk or a table

Equipment

• Office equipment

The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all job duties performed by the personnel so classified. Management reserves the right to revise or amend duties at any time.

Required Qualifications

Education:

Bachelor's degree

Certifications** /Professional Licenses **:

No specific certification/professional license is required for this position.

Work Experience:

Relevant Experience (3 Years)

Skills:

Not Applicable

Driver's License:

A driver's license is not required for this position.

More About This Job

• Experience working on integrated marketing campaigns or as part of integrated marketing teams

• Experience in writing for and managing the development of high-end, marketing print materials

• Experience in writing for digital platforms (web sites, blogs, e-newsletters, etc.)

• Experience in creating and managing content for financial aid and/or special populations.

• Experience planning and executing high-quality events.

Preferred Qualifications

Education:

Master's degree

Certifications** /Professional Licenses **:

No additional certification/professional licenses unless stated elsewhere in the job posting.

Work Experience:

Progressive Responsibility In The Area Of Marketing Communications (5 Years)

Skills:

Collaboration, Confidentiality, Creative Thinking, Critical Thinking, Effective Written Communication, Facilitation, Interpersonal Effectiveness, Meeting Goals, Perspective Taking, Sound Judgment, Strategic Recommendations, Strategic Vision, Timeliness

Grade

G11

Salary Range

Base pay is commensurate with experience.

The salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.

Questions

For frequently asked questions about the application process, please refer to our External Applicant FAQ.

Accommodation

If you are unable to use our online application system and would like an accommodation, please email [e-mail] or call the dedicated accommodation inquiry number at 314-935-1149 and leave a voicemail with the nature of your request.

All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship.

Pre-Employment Screening

All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.

Benefits Statement

Personal

• Up to 22 days of vacation, 10 recognized holidays, and sick time.

• Competitive health insurance packages with priority appointments and lower copays/coinsurance.

• Take advantage of our free Metro transit U-Pass for eligible employees.

• WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.

Wellness

• Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!

Family

• We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We've got you covered.

• WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.

For policies, detailed benefits, and eligibility, please visit: https://hr.wustl.edu/benefits/

EEO Statement

Washington University in St. Louis is committed to the principles and practices of equal employment opportunity. It is the University's policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, citizenship (where prohibited by federal law), age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information.