Marketing Events Manager

Cleveland Clinic; Vero Beach (FL); Remote; USD 70,000 - 106,000; Full time

Job summary

Cleveland Clinic Indian River Hospital is seeking a Marketing Events Manager to lead cross-departmental marketing initiatives and partner with clinical teams to design and develop effective collateral in Florida. The role focuses on building brand awareness by planning and executing events that showcase the hospital’s services, physicians, and expertise.

You will collaborate with executive leadership, oversee community and caregiver-focused events, and manage all aspects of event planning from

Qualifications

• Bachelor's degree in Marketing or related field.
• Five years of related marketing experience.
• In-depth knowledge of marketing research techniques; problem solving, sampling procedures, data collection, analysis, interpretation and presentation.
• Thorough understanding of business management; statistics, program evaluation, implementation and analysis.

Responsibilities

• Manage marketing functions and coordinate interdepartmental marketing programs sponsored by clinical areas.
• Develop and monitor annual budget.
• Participate in marketing management meetings, task forces and groups.
• Serve as liaison between Clinical areas, Marketing areas and other related Foundation initiatives in implementing marketing objectives.
• Coordinate formatting, placement and design of advertisements, brochures and magazines.
• Utilize Clinical business goals to develop publications, newsletters, Internet content, conferences, presentations, recruitment activities, community activities and international materials.
• Coordinate and analyze market research data.
• Analyze problems related to patient satisfaction and quality improvement; gather data, recommend solutions and evaluate results.
• Collaborate with staff to resolve satisfaction issues.
• Manage the complete process of an event from planning to execution and post-event evaluation.
• Manage operational and administrative functions to ensure event delivery; vendor management, project management, marketing strategy development, and volunteer coordination.

Skills

Marketing

Budget management

Cross-functional collaboration

Market research

Data analysis

Education

Bachelor's Degree in Marketing or related field

Master's Degree (preferred)

Tools

Excel

Job description

Join our team at Cleveland Clinic Indian River Hospital team and experience world-class healthcare at its best. Indian River Hospital is in sunny Florida’s Treasure Coast where it is committed to providing optimal family-centric and community-focused care. At Indian River Hospital, you will be part of a collaborative, compassionate, and innovative team of caregivers. You will work with state-of-the-art technology and will build a rewarding career with one of the most respected healthcare organizations in the world.

Whether or not you serve in a clinical role, every member of the Cleveland Clinic team is a caregiver. As a Marketing Events Manager, you will coordinate cross-departmental marketing initiatives and partner with clinical teams to design and develop effective marketing collateral. In this role, you will be responsible for building brand awareness by planning and executing events that showcase the hospital’s services, physicians, and expertise. You will collaborate with executive leadership, oversee community and caregiver-focused events, and manage all aspects of event planning and coordination from inception to completion.

A caregiver in this position works remotely from 8:00 a.m. -- 5:00 p.m., with local travel requirements. May work nights and weekends as needed.

A caregiver who excels in this role will:

• Manage marketing functions and coordinate interdepartmental marketing programs sponsored by clinical areas.
• Develop and monitor annual budget.
• Participate in marketing management meetings, task forces and groups.
• Serve as liaison and consultant between Clinical areas, Marketing areas and other related Foundation initiatives in the implementation of organizational marketing objectives.
• Coordinate formatting, placement and design of advertisements, brochures and magazines.
• Utilize Clinical business goals to develop publications, newsletters, Internet content, conferences, presentations, recruitment activities, community activities and international materials.
• Coordinate and analyze market research data.
• Analyze problems related to the perception of patient satisfaction and quality improvement; gather related data, recommend solutions and evaluate results.
• Collaborate with staff to resolve specific satisfaction issues.
• Manage the complete process of an event including planning stage, running the event and the post event evaluation.
• Manage operational and administrative functions to ensure event is delivered efficiently. Vendor management, project management, marketing strategy development, and volunteer coordination.
• Be responsible for event setup to include, banners, step and repeat, promo items, collateral and other necessary event tools for successful event delivery.

Minimum qualifications for the ideal future caregiver include:

• Bachelor's Degree in Marketing or related field
• Five years of related marketing experience
• In-depth knowledge of marketing research techniques; problem solving, sampling procedures, data collection, analysis, interpretation and presentation
• Thorough understanding of business management; statistics, program evaluation, implementation and analysis

Preferred qualifications for the ideal future caregiver include:

• Master's Degree

Physical Requirements:

• Ability to perform work in a stationary position for extended periods.
• Ability to operate a computer and other office equipment.
• Ability to travel throughout the hospital system.
• Ability to communicate and exchange accurate information.
• In some locations, ability to move up to 15 lbs.

Personal Protective Equipment:

• Follows standard precautions using personal protective equipment as required.

Pay Range

Minimum Annual Salary: $69,600.00

Maximum Annual Salary: $106,132.50

The pay range displayed on this job posting reflects the anticipated range for new hires. A successful candidate’s actual compensation will be determined after taking factors into consideration such as the candidate’s work history, experience, skill set and education. The pay range displayed does not include any applicable pay practices (e.g., shift differentials, overtime, etc.). The pay range does not include the value of Cleveland Clinic’s benefits package (e.g., healthcare, dental and vision benefits, retirement savings account contributions, etc.).