Marketing Director

Avir Health Group; Seguin (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Dental/Vision insurance

Disability coverage

Accident coverage

Critical illness coverage

Hospital coverage

Paid Time Off

401K retirement

Job summary

Avir Health Group in Seguin, Texas is seeking an experienced Marketing Director to plan, coordinate, and implement marketing programs that support organizational objectives and enhance our presence on social media.

You will lead the development of marketing materials, coordinate vendors, manage public relations, and measure outcomes to drive growth in our nursing home services.

Qualifications

• Bachelor's degree or equivalent.
• Customer service, marketing, or sales experience.
• Proficient in the principles of marketing and knowledge of marketing tools and techniques.
• Proficient in relevant computer applications.
• Proficient in social media marketing.
• Superior written and verbal communication skills.
• Previous experience with Nursing Homes.

Responsibilities

• Research, design, and develop marketing materials and monitor production and distribution of marketing materials.
• Liaise and correspond with outside vendors, suppliers, public relations, and media contacts.
• Prepare press and media releases and prepare and conduct product presentations.
• Execute direct marketing campaigns and coordinate and participate in marketing events.
• Update company website and social media tools.
• Monitor competitive activity and market trends and assess customer feedback.
• Track, coordinate, and assemble data to measure outcomes of marketing programs.

Skills

Marketing strategy

Social media marketing

Vendor liaison

Public relations

Press releases

Communication skills

Nursing home experience

Education

Bachelor's degree

Tools

CRM tools

Marketing software

Analytics tools

Job description

We are seeking an experienced Marketing Director professional to join our team! Plan, coordinate, and implement marketing programs to support organizational objectives. Develop and implement strategies for social media platforms.

Responsibilities

• Research, design, and develop marketing materials and monitor production and distribution of marketing materials.
• Liaise and correspond with outside vendors, suppliers, public relations, and media contacts.
• Prepare press and media releases and prepare and conduct product presentations.
• Execute direct marketing campaigns and coordinate and participate in marketing events.
• Update company website and social media tools.
• Monitor competitive activity and market trends and assess customer feedback.
• Track, coordinate, and assemble data to measure outcomes of marketing programs.

Qualifications

• Bachelor's degree or equivalent.
• Customer service, marketing, or sales experience.
• Proficient in the principles of marketing and knowledge of marketing tools and techniques.
• Proficient in relevant computer applications.
• Proficient in social media marketing.
• Superior written and verbal communication skills.
• Previous experience with Nursing Homes.

Benefits

• Medical/Dental/Vision Insurance
• Ancillary policies including Disability, Accident, Critical Illness, and Hospital Coverage
• Voluntary Life Insurance and AD&D
• Paid Time Off
• Retirement 401K
• Unparalleled Corporate Support