Marketing/ Digital Marketing Expert - Remote

YO IT Consulting; Dallas (TX); On-site; USD 60,000 - 80,000; Part time

Job summary

YO IT Consulting in Dallas is looking for a Marketing Specialist to lead digital marketing initiatives. In this part-time contractor role, you will design and execute comprehensive digital campaigns, analyze performance, and create engaging content across various platforms.

The ideal candidate will have a minimum of 5 years of marketing experience, strong data analysis skills, and exceptional communication abilities. Join us to help shape innovative AI-powered solutions!

Qualifications

• Minimum 5 years of proven marketing experience.
• Expertise in data analysis and performance tracking.
• Exceptional written and verbal communication skills.

Responsibilities

• Design and execute digital marketing campaigns.
• Analyze campaign performance and optimize strategies.
• Create compelling content for digital platforms.

Skills

Digital marketing

Data analysis

Written communication

Project management

Content creation

Tools

Marketing analytics tools

Job description

Job Type: Contractor, Part-Time

Job Title: Marketing Specialist

As a Marketing Specialist, you'll apply your expertise to help train next-generation AI systems. Your work will shape how models learn, reason, and perform through high-quality, real-world input. No prior experience in AI is required — your domain knowledge is what matters.

Key Responsibilities

• Design and execute comprehensive digital marketing campaigns to drive brand growth and engagement.
• Analyze campaign performance data, delivering actionable insights and optimizing strategies for maximum ROI.
• Create compelling, original content tailored to diverse digital platforms, ensuring consistent messaging and tone.
• Collaborate closely with cross‑functional teams to align marketing initiatives and project timelines.
• Track, report, and present marketing metrics, identifying opportunities for improvement and innovation.
• Manage multiple projects simultaneously, balancing deadlines and quality standards.
• Contribute marketing domain expertise to advance the effectiveness of AI-powered solutions in a dynamic project environment.

Required Skills and Qualifications

• Minimum 5 years of proven experience in marketing, digital marketing, or campaign execution.
• Expertise in data analysis, performance tracking, and translating insights into actionable marketing strategies.
• Exceptional written and verbal communication skills; attention to detail in messaging and reporting.
• Demonstrated ability to manage projects and coordinate with cross‑functional teams.
• Strong content creation skills for digital channels including web, email, and social media.
• Proficiency with marketing analytics tools and platforms.
• Ability to prioritize tasks, meet deadlines, and thrive in a fast‑paced, remote environment.

Preferred Qualifications

• Experience with AI‑driven marketing tools or training data for machine learning projects.
• Background in supporting technology or SaaS products with marketing initiatives.
• Advanced certifications in digital marketing or data analytics.