Marketing Data Scientist – Growth Analytics & Attribution

Cursor; San Francisco (CA); Presencial; USD 140 000 - 210 000; Tempo integral

Resumo da oferta

SpaceXSI is seeking a senior data/marketing analytics leader to own measurement for performance marketing across 10+ channels and the full portfolio of AI products. You will build scalable measurement, design incrementality tests, and maintain a media-mix model to guide budget decisions and allocation strategy.

You will own predictive LTV signals sent to Meta, Google, and other networks, ensuring they align with realized revenue and catch drift early.

Qualificações

• 7+ years in marketing analytics, marketing science, or data science for paid acquisition.
• Strong SQL and Python skills, building data pipelines and predictive models.
• Experience with hold-out/incrementality tests, MMM, and attribution models.
• Understand ad platform reporting, optimization, and conversion signals.

Responsabilidades

• Build and own the measurement layer for performance marketing across channels and revenue lines.
• Design incrementality tests with channel owners and use results to adjust budgets and attribution.
• Stand up and maintain a media-mix model and interpret results for channel allocation.
• Own the quality of predictive LTV signals sent to networks, validate against revenue, and monitor drift.
• Keep pipeline source and attribution separate and avoid double counting revenue.

Conhecimentos

Marketing analytics

SQL

Python

Incrementality testing

Descrição da oferta de emprego

SpaceXSI is seeking a senior data/marketing analytics leader to own measurement for performance marketing across 10+ channels and the full portfolio of AI products. You will build scalable measurement, design incrementality tests, and maintain a media-mix model to guide budget decisions and allocation strategy.

You will own predictive LTV signals sent to Meta, Google, and other networks, ensuring they align with realized revenue and catch drift early.