Marketing Data Scientist - AI-Driven Growth & Personalization

Harbor Freight Tools; United States; Remote; USD 126,700 - 190,100; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Short-term and long-term disability

401(k) plan

Paid time off

Job summary

A leading retail firm is looking for a skilled Data Scientist to join their Marketing Analytics team. This role involves developing marketing models, analyzing customer data to optimize marketing strategies, and applying AI techniques. Candidates should have a Bachelor's degree and 4-6 years of experience in marketing analytics. The position offers a competitive salary range of $126,700 to $190,100 and various benefits, including a 401(k) plan and paid time off.

Qualifications

• 4-6 years industry experience developing marketing or related machine learning models.
• 4-6 years experience in marketing analytics or another related analytics role.

Responsibilities

• Develop, validate, and maintain core Marketing models.
• Apply advanced analytics and machine learning techniques for business problems.
• Support design and analysis of marketing campaign tests.
• Perform data exploration on customer behaviors.
• Collaborate with Data Engineering and IT teams.
• Translate analytical findings into narratives for stakeholders.

Skills

Machine learning techniques

Causal inference methods

Data analysis

SQL

Python

R

Communication skills

Education

Bachelor’s degree in a technical or quantitative field

Job description

A leading retail firm is looking for a skilled Data Scientist to join their Marketing Analytics team. This role involves developing marketing models, analyzing customer data to optimize marketing strategies, and applying AI techniques. Candidates should have a Bachelor's degree and 4-6 years of experience in marketing analytics. The position offers a competitive salary range of $126,700 to $190,100 and various benefits, including a 401(k) plan and paid time off.