Marketing Copywriter

April Way Media; Miami (FL); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Direct mentorship

Fast growth path

Ownership of impactful work

Job summary

A dynamic media agency in Miami seeks a sharp marketer and copywriter to craft high-converting content across social media platforms. The role offers the prospect of rapid growth into a management position within 12-18 months. Candidates should have 1-2 years of experience, a deep understanding of engagement strategies, and the ability to adapt writing styles. Compensation ranges from $60,000 to $75,000 annually based on experience and performance.

Qualifications

• 1-2+ years of experience writing social media copy.
• Deep understanding of Instagram and Twitter algorithms.
• Ability to write in different voices for different creators.

Responsibilities

• Write high-converting captions for social media posts.
• Craft engagement-driven content.
• Develop complete content concepts for Reels.

Skills

Social media copywriting

Engagement tactics

Data-driven mindset

Voice adaptation

Job description

We're a fast-growing creator management agency specializing in social media marketing and monetization. We handle everything from social media strategy to content planning for our roster of creators. We're looking for a sharp marketer and copywriter who can craft scroll-stopping content that converts followers into paying subscribers.

The Role

This role focuses on copywriting across Instagram, Twitter, and other platforms for multiple creators, with growth into developing full short-form content concepts and strategy as you prove results.

This isn't a corporate marketing job. You'll be writing copy that drives real revenue, testing what works, and iterating fast. If you perform, this role evolves into a management position leading marketing strategy across our entire creator roster.

What You'll Do

• Write high-converting captions for Instagram posts and Reels
• Craft engagement-driven content for Twitter that hooks target audiences
• Write platform copy optimized for subscriber retention
• Develop complete content concepts for Instagram Reels (hooks, storylines, CTAs)
• Test different angles, hooks, and tones across platforms
• Track performance metrics and refine based on data
• Create content calendars and posting strategies
• Collaborate on creator branding and positioning

What We're Looking For

Required:

• 1-2+ years of experience writing social media copy (brand, agency, or freelance)
• Deep understanding of Instagram and Twitter algorithms and engagement tactics
• Ability to write in different voices/personas for different creators
• Data-driven mindset - you test, measure, and optimize relentlessly
• Ability to work in-office in Edgewater, Miami

Bonus Points:

• Experience with short-form video concepts (Reels, TikTok)
• Understanding of audience psychology and what drives engagement
• Previous work in creator economy, influencer marketing, or subscription platforms
• Thrives in fast-paced, high-accountability environments

What We Offer

• Real ownership: Your copy directly impacts revenue. You'll see results immediately.
• Fast growth path: Prove yourself and move into head of marketing within 12-18 months
• Learn the creator economy: Get insider knowledge of one of the fastest-growing industries
• Direct mentorship: Work directly with agency founders, not buried in a corporate hierarchy

Compensation

• $60,000 - $75,000 annually, based on experience
• Performance-based raises as you take on more responsibility
• Potential to earn significantly more as you move into management

Not a Fit If

• You need corporate structure and hand-holding
• You're uncomfortable with adult content (even though it's non-explicit marketing)
• You can't handle direct feedback or fast iteration
• You need remote work flexibility

To Apply

Send us:

• Your resume
• A portfolio or 3-5 examples of social media copy you've written (with performance metrics if available)
• A brief note (3-4 sentences) on why you're interested in this role