Marketing Coordinator, Pursuits & Content Development

BranchPattern; Kansas City (MO); On-site; USD 50,000 - 65,000; Full time

Benefits offered by this job

Flexible work hours

Casual dress

Employee ownership

Paid volunteer time

Birthday holidays

Wellness initiatives

ESOP shares

401(k) with company contributions

Job summary

BranchPattern is seeking a Marketing Coordinator to translate complex technical services into clear, persuasive market-facing content. You will work with engineers and building scientists to develop collateral, articles and client-focused materials that support proposals and pursuits.

The role is hands-on and collaborative, with exposure to marketing, client development, communications and leadership. Recent graduates are welcome to apply and you will balance multiple deadlines while maintaining

Qualifications

• Bachelor's degree or equivalent experience in marketing, communications, public relations, journalism, English, business or related field.
• 0-2 years in marketing, communications, writing, proposals, or related area; internships count.
• Demonstrated writing, editing and proofreading ability; a portfolio may be requested.
• Ability to interview subject matter experts and synthesize technical information.
• Ability to adapt content for different audiences, formats, and pursuits.
• Strong organizational skills and attention to detail.
• Ability to manage multiple assignments and deadlines in a fast-paced environment.
• Creative mindset with interest in technical storytelling, content development and visual communication.
• Ability to work independently and with cross-functional teams.
• Proficiency with Microsoft Office and collaboration tools.
• Willingness to learn new platforms and technologies.
• Working knowledge of document formatting, layout, typography and presentation design.
• Comfort using AI-enabled tools to support research and drafting with human review.

Responsibilities

• Translate complex services and project experience into clear, persuasive content.
• Develop and repurpose marketing collateral, service descriptions and client-facing materials.
• Write, edit and proofread content for accuracy and brand consistency.
• Support routine website content updates and project bios.
• Assist with proposals, qualifications packages and pursuit materials.
• Gather project information, resumes, graphics and templates for reuse.
• Assist with maintaining pursuit milestones, research and stakeholder information.

Skills

Strong writing

Interview SMEs

Adapt content for audiences

Attention to detail

Project coordination

MS Office proficiency

Graphic/visual comms

Education

Bachelor's degree in Marketing/Communications/Journalism/English or related

Tools

Adobe Creative Suite (InDesign)

Job description

BranchPattern is seeking an organized, curious and highly motivated Marketing Coordinator to develop compelling collateral, articles, proposal responses and pursuit materials. Working closely with engineers, building scientists and other technical experts, this person will translate complex services, project experience and technical insights into clear, persuasive market-facing content that helps BranchPattern pursue and win work.

The Marketing Coordinator will be a hands-on, collaborative member of the team, working closely with Marketing, Client Development, Communications, Human Resources, technical teams and firm leadership. From interviewing subject matter experts and drafting articles to developing client-specific collateral, supporting proposals and organizing pursuit information, no two days will look exactly the same.

The ideal candidate is a strong writer who asks thoughtful questions, enjoys bringing ideas to life and isn't afraid to jump in where needed. This person can synthesize technical information, adapt content for different audiences and formats, and balance multiple projects and deadlines while maintaining strong attention to detail. This is a great opportunity for someone early in their career who wants broad exposure to pursuit and capture, technical storytelling, content development, proposals and visual communication within a growing, multidisciplinary professional services firm.

Recent graduates are welcome and encouraged to apply!

Essential Responsibilities

Marketing & Content Development

• Partner with engineers, building scientists and other technical experts to understand BranchPattern's services, project experience and differentiators and translate them into clear, compelling market-facing content.
• Develop, adapt, and repurpose marketing collateral, service descriptions, project profiles, graphics, presentations, and other client-facing materials, identifying opportunities to creatively reuse existing content across pursuits and markets.
• Develop, maintain, and update branded templates, visual assets, and other reusable marketing resources to support brand consistency, quality, and production efficiency.
• Write, edit and proofread content for accuracy, clarity, persuasive messaging, brand consistency and visual quality.
• Support routine website content updates, including approved service descriptions, project profiles, employee bios, news and events.

Proposals & Pursuits

• Work with Marketing and technical teams to develop, write, coordinate and produce qualifications package, proposals and other pursuit materials.
• Gather, organize, and maintain project information, employee resumes, graphics, service descriptions, proposal templates, and other reusable pursuit and marketing content.
• Draft, edit, proofread and format clear, persuasive responses that connect client needs with BranchPattern's approach, expertise and project experience.
• Coordinate deadlines and deliverables to help ensure submissions are accurate, polished and completed on time.
• Support presentation and interview materials for select pursuits.
• Help maintain capture plans, stakeholder information, pursuit milestones, action logs and supporting research for priority opportunities.

Client Development Support

• Partner with Client Development Specialists to support pursuit and capture initiatives, editorial content, awards, speaking opportunities, campaigns and relationship-building efforts.
• Assist with research related to clients, prospective clients, markets, competitors and industry trends.
• Write and develop client-specific presentations, qualifications packages, meeting materials and other pursuit resources in collaboration with Client Development and technical teams.
• Assist with maintaining accurate client, contact, opportunity and marketing information within BranchPattern's CRM and other systems.

Events Coordination

• Assist with planning and coordinating conferences, webinars, sponsorships, client events, and other BranchPattern activities.
• Coordinate event logistics and the development of promotional materials, signage, presentations and branded merchandise as needed.

Qualifications

Required

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, English, Business or a related field, or equivalent experience.
• 0-2 years of experience in marketing, communications, professional writing, proposal development, journalism, client development, content creation or a related field. Internship, campus organization and relevant project experience count.
• Demonstrated writing, editing and proofreading ability; writing samples or a portfolio will be requested.
• Ability to interview subject matter experts, ask effective questions and synthesize complex technical information.
• Ability to adapt content for different audiences, formats and stages of a pursuit.
• Strong organizational skills and attention to detail.
• Ability to manage multiple assignments, priorities and deadlines in a fast-paced environment.
• Creative mindset with an interest in technical storytelling, persuasive writing, content development and visual communication.
• Ability to work both independently and collaboratively with employees across different teams, disciplines and levels of the organization.
• Proficiency with Microsoft Office applications and collaboration tools.
• Willingness to learn new platforms, systems and technologies.
• Working knowledge of graphic design principles and strong visual communication skills.
• Working knowledge of document formatting, layout, typography and presentation design.
• Comfort using AI-enabled tools to support research, drafting, design exploration, information organization and workflow efficiency, with appropriate human review and quality control.

Preferred

• Experience with Adobe Creative Suite, especially InDesign; demonstrated aptitude and willingness to become proficient are also valued.
• Experience with CRM, marketing automation or content-management platforms.
• Experience with Deltek Vantagepoint or similar CRM/database systems.
• Experience in the architecture, engineering, construction, sustainability or professional services industries is a plus, but not required.

BranchPattern Is a Great Place to Work!

Named a ‘Best Places to Work’ in 2020, 2022, 2023, 2024 and 2025, BranchPattern is an award-winning firm built by engineers and building scientists who genuinely care about improving people's lives. We are advocates for a Better Built Environment and stronger communities. Our employees are progressive, passionate, and innovative change agents who strive to deliver high-quality projects and meaningful solutions for our clients. If you are ready to grow your communication and pursuit expertise, collaborate with technical professionals and help bring meaningful solutions to market, we want to hear from you.

• Flexible work hours that allow you to balance work and life.
• Casual work environment where you can dress for your day.
• Employee ownership and the freedom to be an entrepreneur.
• Paid volunteer time and parental leave so you can care for others.
• Paid birthday holidays and wellness initiatives so you can care for yourself.
• Genuine and progressive leadership who put people first.
• Clear career paths and mentors who want you to excel.
• Paid certifications and memberships to build your leadership in the industry.
• Fully paid medical, dental, and vision insurance for employees.
• Employee Stock Ownership Plan (ESOP) shares and profit sharing.
• 401(k) with company contributions.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other status protected by applicable law.