Marketing Coordinator

Willis Towers Watson; Seattle (WA); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health and Welfare Benefits

Paid Holidays

Retirement Benefits

Job summary

Willis Towers Watson is seeking a Marketing Coordinator – Wholesale Benefits to drive marketing initiatives for association health plans and wholesale programs. The role coordinates communications, campaigns, materials, and event support while staying compliant and aligned with carrier requirements.

The position involves cross-functional collaboration, multi-territory support including WA, OR, and AK, and execution of timely campaigns and training for producers and partners.

Qualifications

• 3+ years of marketing, communications, or coordinator experience.
• Preferred in insurance, employee benefits, and healthcare.
• Strong organization, communication, and project coordination skills.
• Proficiency with Microsoft Office and marketing/email platforms.
• Ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Coordinate marketing campaigns across email, web, social, and producer channels.
• Maintain and update sales collateral, broker materials, presentations, FAQs, and enrollment resources.
• Ensure materials remain current with carrier, product, and compliance updates.
• Support producer and partner communications including announcements, promotions, and training materials.
• Track campaign engagement, participation metrics, and marketing activity reporting.

Skills

Marketing experience

Communications

Coordinator experience

Microsoft Office

Marketing platforms

Job description

Description

The Marketing Coordinator – Wholesale Benefits supports the execution of marketing initiatives for association health plans and wholesale insurance programs. This role coordinates producer communications, marketing campaigns, sales materials, and event support while ensuring content remains compliant, current, and aligned with carrier and partner requirements.

Core Responsibilities

• Marketing & Communications
  • Coordinate marketing campaigns across email, web, social, and producer channels
  • Maintain and update sales collateral, broker materials, presentations, FAQs, and enrollment resources
  • Ensure materials remain current with carrier, product, and compliance updates
  • Support producer and partner communications including announcements, promotions, and training materials
  • Track campaign engagement, participation metrics, and marketing activity reporting
• Producer & Event Support
  • Coordinate webinars, producer training, regional meetings, and sponsored events
  • Manage invitations, registrations, attendee tracking, and follow-up communications
  • Support content calendars, promotional campaigns, and branded marketing materials
  • Assist with producer onboarding and distribution of sales enablement resources
• Operations & Project Coordination
  • Support rollout of new products, programs, and market initiatives
  • Track marketing projects, timelines, approvals, and deliverables
  • Maintain organized marketing assets, templates, and resource libraries
  • Compile campaign reporting and assist with process improvement initiatives
• Cross-Functional Support
• Partner with sales, carriers, associations, and internal stakeholders to support regional marketing initiatives
• Provide marketing support across multiple territories including WA, OR, and AK
• Assist with sponsorships, ad hoc marketing requests, and regional growth initiatives
• Acting as a liaison with corporate marketing team on behalf of the practice
• Lead practice philanthropy and similar activities

Qualifications

• 3+ years of marketing, communications, or coordinator experience
• Preferred in insurance, employee benefits, and healthcare
• Strong organization, communication, and project coordination skills
• Proficiency with Microsoft Office and marketing/email platforms
• Ability to manage multiple priorities in a fast-paced environment

Compensation and Benefits

Base salary range and benefits information for this position are being included in accordance with requirements of various state/local pay transparency legislation. Please note that salaries may vary for different individuals in the same role based on several factors, including but not limited to location of the role, individual competencies, education/professional certifications, qualifications/experience, performance in the role and potential for revenue generation (Producer roles only).

Compensation

The base salary compensation range being offered for this role is $80,000.00 - $100, 000.00 USD annually.

This role is also eligible for an annual short-term incentive bonus.

Employment-based non-immigrant visa sponsorship and/or assistance is not offered for this specific job opportunity.

This position will remain posted for a minimum of three business days from the date posted or until a sufficient/appropriate candidate slate has been identified

Company Benefits

WTW provides a competitive benefit package which includes the following (eligibility requirements apply):

• Health and Welfare Benefits: Medical (including prescription coverage), Dental, Vision, Health Savings Account, Commuter Account, Health Care and Dependent Care Flexible Spending Accounts, Group Accident, Group Critical Illness, Life Insurance, AD&D, Group Legal, Identify Theft Protection, Wellbeing Program and Work/Life Resources (including Employee Assistance Program)
• Leave Benefits: Paid Holidays, Annual Paid Time Off (includes state/local paid leave where required), Short-Term Disability, Long-Term Disability, Other Leaves (e.g., Bereavement, FMLA, ADA, Jury Duty, Military Leave, and Parental and Adoption Leave), Paid Time Off (only included for Washington roles)
• Retirement Benefits: Qualified contributory pension plan (if eligible) and 401(k) plan with annual nonelective company contribution. Non-qualified retirement plans available to senior level colleagues who satisfy the plans’ eligibility requirements.

Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles County Fair Chance Ordinance for Employers, we will consider for employment qualified applicants with arrest and conviction records.

EOE, including disability/vets