Marketing Coordinator

HCA Healthcare, Inc.; Nashville (TN); Remote; USD 42,000 - 64,000; Full time

Benefits offered by this job

Comprehensive benefits

Wellbeing support

Time away from work

401(k) and retirement resources

Education support and tuition

Job summary

HCA Healthcare is seeking a Marketing Coordinator to support planning, coordination, and execution of marketing initiatives from a remote, work-from-home setup. You will collaborate with internal teams and external partners to ensure brand-aligned campaigns, content, and materials across channels.

The role involves managing digital content, social media calendars, email campaigns, and analytics to drive student recruitment, community engagement, and program growth.

Qualifications

• Associate degree required; bachelor’s preferred.
• Equivalent combination of education and relevant marketing experience may be considered.
• Experience with digital marketing, campaigns, and analytics is a plus.

Responsibilities

• Coordinate marketing, advertising, and promotional materials.
• Plan and execute marketing programs and campus initiatives.
• Manage relationships with agencies, vendors, and media partners.
• Proofread marketing materials for accuracy and brand compliance.
• Maintain marketing calendars and project timelines.
• Update website content and social media channels.
• Develop digital content for emails, social campaigns, and websites.
• Monitor campaign performance and report metrics.

Skills

Marketing coordination

Content development

Campaign management

Education

Associate degree in Marketing/related field

Bachelor’s degree preferred

Job description

Are you passionate about the patient experience? At HCA Healthcare, we are committed to caring for patients with purpose and integrity. We care like family! Jump-start your career as a Marketing Coordinator today with Work from Home.

Job Summary and Qualifications

Supports the planning, coordination, and execution of marketing initiatives that promote the institutions programs, services, and brand. Coordinates the development, production, and distribution of marketing materials, advertising campaigns, media placements, events, and campus-specific marketing projects. Collaborates with internal departments, external agencies, and vendors to ensure marketing activities are completed accurately, on schedule, and in alignment with organizational goals. Assists with content development, project management, and campaign implementation while maintaining brand consistency and supporting student recruitment, community engagement, and program growth.

• Coordinate the development, production, and distribution of marketing, advertising, and promotional materials.
• Assist in the planning and execution of marketing programs, promotional campaigns, and campus-specific initiatives.
• Manage relationships with external agencies, designers, printers, media partners, and other marketing vendors.
• Proofread and review marketing materials to ensure accuracy, consistency, and brand compliance.
• Maintain departmental schedules, project timelines, deadlines, and marketing calendars.
• Manage and update website content, social media platforms, and other digital marketing channels.
• Develop, publish, and maintain digital content for social media, email campaigns, promotions, and website communications.
• Create and manage social media calendars, campaign schedules, and content plans.
• Coordinate email marketing campaigns and marketing automation initiatives.
• Monitor, analyze, and report on campaign performance, social media engagement, website activity, and other marketing metrics.
• Manage online reputation initiatives, including surveys, reviews, ratings, and related reporting.
• Assist with the development and maintenance of marketing collateral, catalogs, presentations, and departmental resources.
• Maintain organized advertising files, marketing assets, vendor documentation, and departmental records.
• Compile reports, analytics, and project updates for Marketing leadership.
• Collaborate with academic departments, campus leadership, admissions, and business development teams to support marketing objectives.
• Ensure consistent brand messaging and visual standards across all marketing platforms and communications.
• Research marketing trends, digital tools, and industry best practices to support continuous improvement.
• Provide administrative and operational support for Marketing Department projects and initiatives.
• Participate in occasional evening and weekend activities as needed.
• Perform other duties as assigned.

What qualifications you will need:

• Associate degree in Marketing, Communications, Business Administration, Advertising, Public Relations, Digital Media, Graphic Design, or a related field required.
• Bachelors degree in Marketing, Communications, Business Administration, Advertising, Public Relations, Digital Media, Graphic Design, or a related field preferred.
• Equivalent combination of education and relevant marketing, communications, digital marketing, advertising, or project coordination experience may be considered

Benefits

Work from Home, offers a total rewards package that supports the health, life, career and retirement of our colleagues. The available plans and programs include:

• Comprehensive benefitsfor medical, prescription drug, dental, vision, behavioral health and telemedicine services
• Wellbeing support,including free counseling and referral services
• Time away from workprograms for paid time off, paid family leave, long- and short-term disability coverage and leaves of absence
• Savings and retirement resources, including a 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service), Employee Stock Purchase Plan, flexible spending accounts, preferred banking partnerships, retirement readiness tools, rollover support and financial wellbeing counseling
• Education supportthrough tuition assistance, student loan assistance, certification support, dependent scholarships and a partnership with Galen College of Nursing
• Additional benefitsfor fertility and family building, adoption assistance, life insurance, supplemental health protection plans, auto and home insurance, legal counseling, identity theft protection and consumer discounts

Learn more about Employee Benefits

Note: Eligibility for benefits may vary by location.

At The College of Health Care Professions (CHCP), we prepare students for meaningful careers in healthcare. Founded by physicians in 1988, CHCP has been dedicated to providing career-focused education and hands-on training that helps students build the skills and confidence to succeed in today’s healthcare industry.

That same commitment to student success extends to our teams. At CHCP, you’ll find a supportive, collaborative culture united by a shared purpose: changing lives through education and preparing the next generation of healthcare professionals. Now part of HCA Healthcare, CHCP combines a student-focused environment with the strength of one of the nation’s leading healthcare providers.

"The great hospitals will always put the patient and the patients family first, and the really great institutions will provide care with warmth, compassion, and dignity for the individual."
- Dr. Thomas Frist, Sr.
HCA Healthcare Co-Founder

We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.