Marketing Coordinator

Xcel Energy; Minneapolis (MN); Hybrid; USD 64,000 - 91,000; Full time

Benefits offered by this job

Annual Incentive Program

Medical/Pharmacy Plan

Dental

Vision

Life Insurance

Tuition reimbursement

401(k) plan

Paid time off

Parental Leave

Transit program

Job summary

Xcel Energy in Minneapolis, MN seeks a Marketing professional to lead the development and delivery of marketing elements for diverse products and markets. You will support the product life cycle with campaigns, campaigns analytics, and customer insights to drive business results.

The role requires a degree in Marketing/Business and 1–3 years of related experience, strong communication, and project-management skills. Hybrid work options and a comprehensive benefits package are offered.

Qualifications

• Strong marketing mindset with ability to develop campaigns.
• Experience in B2B/B2C product marketing is preferred.
• Autonomy in process and project management.
• Excellent communication and organizational skills.

Responsibilities

• Develop marketing plans and campaigns across channels.
• Support product life cycle and market research.
• Coordinate with vendors and stakeholders.
• Monitor budgets and performance metrics.

Skills

Strategic thinking

Communication

Organizational skills

Stakeholder collaboration

Analytical mindset

Education

Bachelor's Degree in Marketing, Business or related field

Tools

Microsoft Office

Job description

Xcel Energy (NASDAQ: XEL) is a leading energy provider and Fortune 500 company, dedicated to serving millions of electricity and natural gas customers across eight states: Minnesota, Colorado, Wisconsin, Michigan, North Dakota, South Dakota, New Mexico and Texas. We make energy work better for our customers, helping them thrive every day. That means always raising the bar - delivering better service and providing more reliable, resilient, and sustainable energy.Xcel Energy is a place where you’ll have opportunities to grow, expand your skills, and help lead the clean energy transition. We offer meaningful rewards, recognition, and support to help you build your career and make an impact - both on the job and beyond. Most importantly, it means you’ll be joining a company that knows employees are the driving force behind its success and is committed to helping you be your best.Xcel Energy supports a hybrid work model to enable collaboration and flexibility. Many roles are expected to work onsite three days per week (Tuesday–Thursday); however, work location expectations vary based on role, team, and business needs.Position SummaryResponsible for development and delivery of key marketing elements across a variety of products and markets. Support all aspects of product life cycle to meet or exceed business objectives across C&I or Mass segments. Actively work to identify and/or develop new products and experiences for customers.Essential ResponsibilitiesManage strategic marketing plans, email and social media campaigns, production and distribution of print and digital advertising, business and community outreach, event planning, regulatory process support, and budget development and monitoring for elements of highly complex or whole ownership of low to moderately complex B2C and B2B products and services.Support and own elements of development and management of performance tracking and customer feedback mechanisms using quantitative metrics, customer insights, and data analysis to tie results to business objectives.Create, build and maintain relationships that enhance performance of business unit, including vendors and other internal and external stakeholders. Support product objectives through providing information and problem resolution across stakeholder groups.Financial process support, facilitating vendor and customer transactions via financial management and reporting systems. Provide product expenditure support and compile data for team review.Participate actively in the development of new products and experiences, collaborating with cross-functional project teams and interacting directly with external stakeholders as well as with customers.Minimum RequirementsBachelor's Degree in Marketing, Business or related field or a combination of education and experience providing equivalent knowledgeOne to three years of experience in marketing, business or related rolesProven ability and autonomy in process and/or project managementProficiency in Microsoft Office suiteAbility to think strategically, to anticipate impacts/problems/issues and offer solutions or ideas for changeExcellent communication and organizational skillsGood interpersonal skills and ability to work on project teamsExperience working directly with customers in service or sales roles preferredOur culture is grounded in shared values and employee commitments that guide how we work, support one another, and grow together.Our ValuesConnected, Committed, Trustworthy, SafeOur Employee CommitmentsWork that makes a differenceA team you can count ofOpportunities to growRewards that help you thriveXcel Energy provides job applicants reasonable accommodations for disabilities throughout the application process. If you are in need of an accommodation to complete the application process, now or at any time in the future, please complete the Applicant Accommodation Request Form.Non-BargainingThe anticipated starting base pay for this position is: $64,100.00 to $90,966.66 per yearThis position is eligible for the following benefits: Annual Incentive Program, Medical/Pharmacy Plan, Dental, Vision, Life Insurance, Dependent Care Flexible Spending Account, Health Care Flexible Spending Account, Health Savings Account (HSA) (if enrolled in eligible health plan), Limited-Purpose FSA (if enrolled in eligible health plan and HSA), Transportation Reimbursement Account, Short-term disability (STD), Long-term disability (LTD), Employee Assistance Program (EAP), Fitness Center Reimbursement (if enrolled in eligible health plan), Tuition reimbursement, Transit programs, Employee recognition program, Pension, 401(k) plan, Paid time off (PTO), Holidays, Volunteer Paid Time Off (VPTO), Parental LeaveBenefit plans are subject to change and Xcel Energy has the right to end, suspend, or amend any of its plans, at any time, in whole or in part.In any materials you submit, you may redact or remove age-identifying information including but not limited to dates of school attendance and graduation. You will not be penalized for redacting or removing this information.Deadline to Apply: 10/27/26EEO is the Law (PDF) | Equal Opportunity Statement (PDF) | Employee Rights (PDF)All Xcel Energy employees and contractors share responsibility for protecting the company's information and systems by adhering to cybersecurity policies, standards, and best practices, recognizing that cybersecurity is everyone's responsibility.Accessibility StatementXcel Energy endeavors to make https://www.xcelenergy.com and https://jobs.xcelenergy.com accessible to any and all users. If you are in need of an accommodation to complete the application process, now or at any time in the future, please complete the Applicant Accommodation Request Form. For any other application related questions, including application follow-ups or technical issues, please use our Recruiting Assistance, Electra, for assistance. Electra can be found in the lower right-hand corner of our Xcel Energy Careers site.