Marketing Coordinator

Lennar USA; Des Moines (IA); On-site; USD 42,000 - 56,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Education assistance

Paid parental leave

Job summary

Lennar is seeking a Marketing Coordinator to support the Marketing team with daily activities, collateral, signage, events, and market research. The role involves coordinating with agencies, executing e-marketing plans, and delivering performance data to optimize campaigns.

Ideal candidates will have a Bachelor’s degree and 3–5 years of related experience, with strong Excel, Word, PowerPoint skills and real estate knowledge.

Qualifications

• Bachelor’s degree in Business, Real Estate, Finance, or similar discipline.
• 3–5 years of related experience preferred.
• Proficiency in Microsoft Office and maps/layout tools.
• Strong communication and organizational skills.

Responsibilities

• Maintain daily communication with advertising agencies and manage collateral approvals and budgets.
• Execute e-marketing plans with social media and email campaigns.
• Analyze performance data of digital marketing campaigns for effectiveness.
• Coordinate events such as community openings, realtor events, and trade shows.
• Support onsite marketing needs at communities and job sites.
• Oversee trade show participation and housing exhibitions.
• Maintain a monthly marketing calendar with deadlines.
• Create and order marketing collateral and liaise between construction and sales teams.

Skills

Communication

Attention to detail

Analytical thinking

Interpersonal skills

Team collaboration

Education

Bachelor’s degree

Tools

Excel

Word

PowerPoint

Mapping apps

Job description

Marketing Coordinator We are Lennar

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

A Career that Empowers You to Build Your Future

The Marketing Coordinator at Lennar assists the Marketing team with day-to-day marketing activities and responsibilities including marketing collateral, signage, marketing events and market research.

• A career with purpose.

• A career built on making dreams come true.

• A career built on building zero defect homes, cost management, and adherence to schedules.

Your Responsibilities on the Team

• Maintain daily communication with advertising agencies, overseeing marketing collateral approvals, budget management, and weekly progress review calls.

• Execute the Division's e-marketing plan through the creation and dissemination of social media and email marketing content.

• Analyze and deliver performance data of digital marketing campaigns to assess effectiveness.

• Coordinate and participate in various events, including community openings, realtor events, and trade shows, to bolster brand presence.

• Onsite hub visits to support community marketing needs

• Manage the Division's participation in trade shows and housing exhibitions.

• Maintain a monthly marketing calendar to track critical activities and deadlines.

• Facilitate the creation and ordering of marketing collateral and community signage, acting as a liaison between construction and sales departments and coordinating telephone/internet services for new communities.

Your Toolbox

• Bachelor’s Degree required in Business, Economics, Real Estate, Finance, or similar discipline required.

• 3-5 years of related experience preferred.

• Basic understanding of real estate and residential land use.

• Local real estate knowledge extremely beneficial.

• Highly Proficient in Microsoft Excel, Word, and PowerPoint and working knowledge of mapping applications required.

• Detail oriented with a strong acumen for critical, logical thinking and problem-solving.

• Excellent interpersonal, written, and verbal communication skills.

Physical & Office/Site Presence Requirements:

Regular, in-person attendance at Company communities/job sites and offices during regular work hours is an essential function of this job. Requires the ability to work in excess of eight hours per day in the confined quarters of a construction trailer, the ability to operate a motor vehicle, read plans, climb stairs and ladders, bend, stoop, reach, lift, move and/or carry equipment which may be in excess of 50 pounds. Job may require occasional operation of construction equipment. Finger dexterity may be required to operate a computer keyboard and calculator.

Life at Lennar

At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.

Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedIn https://www.linkedin.com/company/lennar/ for the latest job opportunities.

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.