Marketing Coordinator

POWERHOUSE RETAIL SERVICES LLC; Crowley (TX); Hybrid; USD 50,000 - 70,000; Full time

Job summary

Powerhouse Retail Services LLC in Crowley, TX is seeking a Marketing Coordinator to support national growth by driving integrated marketing initiatives that raise brand awareness and generate qualified leads. You will collaborate with Sales, BD, and Operations to create campaigns, manage digital assets, and ensure consistent brand representation across channels, with a hybrid remote work setup.

Applicants should have 2–4 years in marketing coordination, strong copywriting, and experience with

Qualifications

• Bachelor’s degree in marketing or related field.
• 2–4 years of experience in marketing coordination or digital communications (B2B preferred).
• Strong copywriting, proofreading, and visual communication skills.
• Experience with CRM/Marketing Automation tools (e.g., HubSpot, Salesforce, Constant Contact).
• Proficiency in Adobe Creative Suite, Canva, and Microsoft Office Suite.
• Familiarity with LinkedIn marketing, SEO, and content analytics tools.

Responsibilities

• Brand & Content Management: maintain and update marketing materials; ensure brand messaging consistency across digital and print collateral; coordinate updates to PowerhouseNOW.com; develop spotlights, one-pagers, and success stories.
• Campaign Development & Execution: assist in creating and scheduling email campaigns, newsletters, and client communications; coordinate paid and organic social campaigns; create outreach assets with BD; track performance & generate reports.
• Sales Enablement: build prospecting playbooks and sales decks for ICP industries; maintain marketing asset library and collateral repository; support trade show logistics and follow-up.
• Digital Marketing & Analytics: assist with CRM and marketing automation workflows (Salesforce); monitor website traffic, SEO, and lead generation; compile and report KPIs monthly.
• Internal Coordination: support internal communications, newsletters, and culture campaigns; coordinate cross-departmental launches or rebrands.

Skills

CRM & Marketing Automation

Copywriting

Social media marketing

Analytics

Project management

LinkedIn marketing

Education

Bachelors in Marketing

Tools

HubSpot

Salesforce

Constant Contact

Adobe Creative Suite

Canva

Microsoft Office

Job description

Description

The Marketing Coordinator supports Powerhouse’s national growth strategy by driving integrated marketing initiatives that elevate brand awareness, generate qualified leads, and reinforce Powerhouse’s leadership in the industry.

This role collaborates cross-functionally with Sales, BD, and Operations to develop campaigns, manage digital assets, and ensure consistent brand representation across all channels.

Core Responsibilities

Brand & Content Management

• Maintain and update marketing materials
• Ensure consistency in brand messaging and visual identity across digital and print collateral.
• Coordinate updates to PowerhouseNOW.com and ensure alignment with current services and case studies.
• Develop project spotlights, one-pagers, and success stories for internal and external use.

Campaign Development & Execution

• Support creation and scheduling of email campaigns, newsletters, and client communications.
• Coordinate paid and organic social media campaigns on LinkedIn and industry platforms.
• Partner with BD team to create targeted outreach assets for key ICP industries
• Track campaign performance and generate analytics reports.

Sales Enablement

• Collaborate with BD to build prospecting playbooks and sales decks tailored to ICP industries and decision-maker personas.
• Maintain Powerhouse’s marketing asset library and sales collateral repository.
• Support trade show preparation, logistics, and post-event follow-up.

Digital Marketing & Analytics

• Assist in managing CRM and marketing automation workflows (Salesforce).
• Monitor website traffic, SEO, and digital lead generation performance.
• Compile marketing KPIs (engagement, conversion, ROI) and report monthly results.

Internal Coordination

• Support internal communications, including newsletters, team announcements, and culture campaigns.
• Coordinate cross-departmental communication for new initiatives, launches, or rebrands.

Requirements

Required Skills & Qualifications

• Bachelor’s degree in marketing, Communications, or related field.
• 2–4 years of experience in marketing coordination or digital communications (B2B preferred).
• Strong copywriting, proofreading, and visual communication skills.
• Experience with CRM/Marketing Automation tools (e.g., HubSpot, Salesforce, Constant Contact).
• Proficiency in Adobe Creative Suite, Canva, and Microsoft Office Suite.
• Familiarity with LinkedIn marketing, SEO, and content analytics tools.
• Exceptional organizational skills with the ability to manage multiple projects simultaneously.
• High attention to detail, quality, and brand consistency.
• Collaborative and adaptable — thrives in a fast-paced, cross-functional environment.

Preferred Experience

• Prior experience in commercial services, construction, or multi-site B2B industries.
• Understanding of Powerhouse’s service lines and target industries (Retail, Hospitality, CRE, Restaurant).
• Knowledge of B2B content strategy and ICP-driven lead generation.

Key Attributes

• Strong communicator — clear, persuasive, and professional.
• Naturally curious and data-driven — seeks to understand "what's working and why."
• Team-oriented, responsive, and proactive.
• Creative problem solver who takes initiative and delivers results.
• Passionate about Powerhouse’s mission to simplify and scale facility solutions nationwide.

Equal Opportunity Employer/Disability/Veterans

Work Location: Hybrid remote in Crowley, TX