Marketing Coordinator

University of California, Riverside; California (MO); Hybrid; USD 57,691 - 99,305; Full time

Job summary

University of California, Riverside is seeking a Marketing Coordinator to support the School of Education’s marketing and communications activities. The role covers content creation, planning, measurement, copywriting, design, email marketing, web content, social media, digital advertising, photography, videography, and event planning.

The position requires occasional weekend/evening work for signature events and a strong commitment to equity and inclusive practices within a diverse campus

Qualifications

• Bachelor's degree in marketing, communications, public relations or related field.
• 2–4 years of related experience.
• Written and interpersonal communication skills; strong customer service orientation.
• Familiarity with Canva, iMovie and the Adobe Creative Suite.
• Proficiency in web content management and social media platforms.
• Experience with email marketing systems (Mailchimp) and RSVP tools (Eventbrite).
• Proficient with Word, Excel, PowerPoint and Google Docs/Sheets/Slides.
• Commitment to inclusive practices in marketing.

Responsibilities

• Support marketing and communications activities for SOE at UCR.
• Assist with content creation, marketing plans, measurement and analysis.
• Handle copywriting, graphic design, email campaigns and web content management.
• Manage social media, digital advertising, photography and videography.
• Plan, promote and execute events and related activities.
• Collaborate with faculty, staff, students and guest speakers to meet marketing goals.

Skills

Written communication

Interpersonal communication

Customer service

Social media

Web content management

Graphic design

Adobe Creative Suite

Canva

iMovie

Mailchimp

Eventbrite

Microsoft Office

Google Docs/Sheets/Slides

Education

Bachelor's degree in marketing, communications, public relations

Tools

Canva

iMovie

Adobe Creative Suite

Mailchimp

Eventbrite

Microsoft Word

Excel

PowerPoint

Google Docs

Google Sheets

Google Slides

Job description

Position Information

Reporting to the Director of Marketing and Communications, the Marketing Coordinator assists with all marketing and communications activities and events of the UCR School of Education (SOE), in support of its academic programs and its affiliated area groups. This role will assist with creative content, drafting of marketing and communication plans, measurement and analysis, copy writing, graphic design, email marketing, web content management, social media management, digital advertising, photography, videography, and event planning, promotion, and execution. Requires working occasional weekends and evenings for signature events. The ideal candidate will demonstrate a high level of racial literacy given that UCR is an HSI and AANAPISI institution, situated in the Inland Empire. They will be able to align Marketing priorities with the SOE mission: The University of California, Riverside's School of Education, or SOE, is a nationally recognized school in a public research university that leverages its broad range of expertise to develop impactful partnerships, collaborations, and evidence-based resources fundamental for teaching, learning, and student success. Located in a region rich in racial and linguistic diversity, yet challenged by economic and social inequities, SOE serves a diverse student population, much of which is comprised of students of color, low-income students, and first-generation college students. SOE's mission is to advance equitable educational systems and practices which are driven by core values of equity, evidence, excellence, community, critical thinking, and compassion. Additionally, we prioritize recognizing, honoring, and working with the people of the region to create transformative opportunities and advance our respective fields in education. This position is eligible for hybrid work. The full salary range for the Marketing Coordinator is $57,691.44 - $99,305.28 annually. However, the expected pay scale for this position is up to $65,000 annually. We base salary offers on a variety of considerations, such as education, licensure and certifications, experience, and other business and organizational needs. Applicants must have current work authorization when accepting a UCR staff position. Currently, we are unable to sponsor or take over sponsorship of an employment Visa for staff. As a University employee, you will be required to comply with all applicable University policies and/or collective bargaining agreements, as may be amended from time to time. Federal, state, or local government directives may impose additional requirements.

Requirements

Educational Requirements

Degree

Bachelor's degree in related area and/or equivalent experience/training.

Requirement

Required

Degree

Bachelor's degree in marketing, communications, public relations.

Requirement

Preferred

Experience Requirements

Experience

2 - 4 years of related experience.

Requirement

Required

Minimum Requirements

• Written and interpersonal communication skills.
• Knowledge of customer service standards/procedures.
• Familiarity with design and production applications such Canva, iMovie, and the Adobe Creative Suite.
• Ability to effectively work with various clients such as faculty, staff, students, and guest speakers, showcasing customer service orientation and utmost professionalism in attire and demeanor.
• Solid knowledge of web content management.
• Ability to work independently as well as in a team.
• Solid knowledge of institutional products and services.
• Solid knowledge of Mac OSX, iOS, and/or Android operating systems.
• Organizational skills and skills in file creation, maintenance and management.
• Solid knowledge of social media communication, i.e. Facebook, Instagram, YouTube, LinkedIn.
• Solid knowledge of marketing principles, concepts, strategies and best practices.
• Solid knowledge and understanding of concepts, principles, and practices of event planning, including event design, organization, and production.
• Ability to maintain a high standard of productivity in a fast-paced environment despite frequent interruptions. Ability to complete a large volume of diverse tasks efficiently and simultaneously, with great detail orientation, meeting established deadlines.
• Proficiency in Mailchimp or other email marketing programs, and Eventbrite, or other RSVP systems.
• Solid knowledge of Microsoft Word, Excel, and PowerPoint, as well as Google Docs, Sheets, and Slides.
• Experience working with a diverse group of community members, which may include students, faculty, and staff, and commitment to inclusive practices in marketing. Must be able to keep current with best marketing practices that align with SOE's values and mission.

Preferred Qualifications

• Proficiency in Eventbrite or other RSVP management tools.
• Knowledge of the campus and/or medical center including its achievements, mission, vision, goals, objectives and infrastructure.

Additional Information

In the Heart of Inland Southern California, UC Riverside is located on nearly 1,200 acres near Box Springs Mountain in Southern California; the park-like campus provides convenient access to the vibrant and growing Inland region. The campus is a living laboratory for the exploration of issues critical to growing communities' air, water, energy, transportation, politics, the arts, history, and culture. UCR gives every student, faculty and staff member the resources to explore, engage, imagine and excel.

• UC Riverside is proud to be ranked No. 12 among all U.S. universities, according to Money Magazine's 2020 rankings, and among the top 1 percent of universities worldwide, according to the 2019-20 Center for World University rankings.
• UC Riverside is the top university in the United States for social mobility. - U.S. News 2020
• UCR is a member of the University Innovation Alliance, the leading national coalition of public research universities committed to improving student success for low-income, first-generation, and students of color.
• Among top-tier universities, UC Riverside ranks No. 2 in financial aid. - Business Insider 2019
• Ranked No. 2 in the world for research, UCR's Department of Entomology maintains one of the largest collections of insect specimens the nation. - Center for World University Rankings
• UCR's distinguished faculty boasts 2 Nobel Laureates, and 13 members of the National Academies of Science and Medicine.

The University of California is an Equal Opportunity Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories under state or federal law.

It is the policy of the University of California to undertake affirmative action and anti-discrimination efforts, consistent with its obligations as a Federal and State contractor.

For information about our generous employee benefits package, visit: Employee Benefits Overview

Job Description Details

Department Custom Scope

Reporting to the Director of Marketing and Communications, the Marketing Coordinator assists with all marketing and communications activities and events of the UCR School of Education (SOE), in support of its academic programs and its affiliated area groups. This role will assist with creative content, drafting of marketing and communication plans, measurement and analysis, copy writing, graphic design, email marketing, web content management, social media management, digital advertising, photography, videography, and event planning, promotion, and execution. Requires working occasional weekends and evenings for signature events. The ideal candidate will demonstrate a high level of racial literacy given that UCR is an HSI and AANAPISI institution, situated in the Inland Empire. They will be able to align Marketing priorities with the SOE mission: The University of California, Riverside's School of Education, or SOE, is a nationally recognized school in a public research university that leverages its broad range of expertise to develop impactful partnerships, collaborations, and evidence-based resources fundamental for teaching, learning, and student success. Located in a region rich in racial and linguistic diversity, yet challenged by economic and social inequities, SOE serves a diverse student population, much of which is comprised of students of color, low-income students, and first-generation college students. SOE's mission is to advance equitable educational systems and practices which are driven by core values of equity, evidence, excellence, community, critical thinking, and compassion. Additionally, we prioritize recognizing, honoring, and working with the people of the region to create transformative opportunities and advance our respective fields in education.