Marketing Content Specialist

Alsym Energy; Malden (MA); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

On-site parking

On-site gym

Free lunch Fridays

Health and dental insurance

401k + stock options

Flexible PTO

PFML

Job summary

Alsym Energy, Inc. is seeking a Marketing Content Specialist to own content creation end-to-end, from concept to publication across channels.

You will connect external market context with executive priorities to craft a credible, differentiated story about Alsym's sodium-ion technology and energy storage leadership. The role requires strong organization, initiative, and the ability to manage multiple priorities in a fast-paced environment, with opportunities to shape flagship content and

Qualifications

• 3+ years of relevant experience in market research, content strategy, technical communications, or related work in clean energy.
• Strong command of AI-based research, writing and marketing tools with rigorous fact checking.
• Experience with leveraging AI tools for content development and outreach on Reddit, LinkedIn, Substack, or equivalent.
• Ability to independently build subject-matter expertise and assess source quality.
• Ability to create, manage and use AI agents to complete tasks with quality and precision.
• Excellent writing, editing, and narrative-development skills for long-form and concise content.
• Translate complex technical concepts into credible messaging for diverse audiences.
• Proficiency with CMS, HubSpot, LinkedIn, Canva, MS Word, PowerPoint, Excel; SEO knowledge.

Responsibilities

• Scan energy and battery industry news for market, tech, policy, and capital-market developments affecting Alsym's narrative.
• Track competitors' battery chemistry, manufacturing strategy, and business development.
• Translate research into concise context and content for internal and external audiences.
• Own and refine the company's core messaging platform for relevant industry conversations.
• Review byline opportunities and external content to reinforce priorities and messaging.
• Adapt messaging by audience while preserving a consistent company narrative.
• Lead end-to-end development of flagship content like white papers to establish authority.
• Publish and maintain content across the website, social channels, and newsletters.
• Coordinate visibility for conferences, speaking submissions, and events.
• Monitor analytics and coordinate paid media to measure impact.

Skills

Content strategy

Editing/writing

AI tools for content

Market research

Industry knowledge: clean energy

HubSpot

Canva

SEO basics

LinkedIn/Substack content

Project management

Education

Bachelor's degree or equivalent

Tools

HubSpot

Canva

LinkedIn

Job description

Alsym Energy, Inc is a leading innovator in the rapidly changing field of battery energy storage. It is essential for the world to succeed in the transition to sustainable energy and batteries are at the very core of the solution. In fact, the IEA predicts that 60% of CO2 emission reductions in 2030 will be directly related to batteries. This mission is what drives us every day. Over the last few years, supply-chain constraints and significant safety incidents arising from lithium-ion batteries have reduced confidence in the suitability of the technology. We have developed a revolutionary new chemistry that enables the highest performing non lithium-ion battery in the industry, that is inherently non-flammable, non-toxic, and cost effective.

Position Summary

The Marketing Content Specialist owns content creation end-to-end, from concept through research, publication and posting across channels.

This role connects external market context, executive priorities, and technical understanding to ensure Alsym Energy communicates a clear, credible, and differentiated story. We are looking for a candidate who is a highly organized agile self-starter with initiative, drive and ability to work in fast-paced environment juggling multiple priorities at once.

Key Responsibilities

• Scan the energy and battery industry news cycle for market, technology, policy, customer, and capital-market developments that affect Alsym's positioning and external narrative.
• Competitive intelligence – track and understand competitors' battery chemistry, manufacturing strategy, and business development across the energy-storage landscape.
• Interpret developments rather than simply circulate them, translating research into concise, actionable context and content for internal stakeholders and external audiences alike — not standalone reporting.
• Own and continually refine the company's core messaging platform, ensuring that Alsym participates in the most relevant industry conversations.
• Review byline opportunities, contributed-article concepts, event speaking applications, and other external opportunities to ensure they reinforce company priorities and messaging.
• Adapt messaging by audience while preserving a consistent company narrative, balancing technical depth, commercial relevance, and accessibility.

Flagship Thought Leadership & Content Development

• Lead the end-to-end development of high-value 'hero' content, including white papers and other substantial thought-leadership assets that establish Alsym's authority in sodium-ion batteries and energy storage.
• Own topic selection, argument development, research, writing, internal review, revision, design coordination, publication, promotion, and subsequent content repurposing in collaboration with Product Marketing.
• Partner with external analysts, industry thought leaders, customers, and partners to produce surveys, reports, and testimonial content that reinforces flagship themes.
• Convert flagship content and timely industry developments into channel-ready, audience-specific formats.
• Publish and maintain original content and manage day-to-day messaging across the company website, social channels, and distributed media.
• Create and distribute the monthly company newsletter, curating developments and company content into a coherent industry narrative.
• Maintain HubSpot marketing-contact and email-list hygiene, including managing unengaged, bounced, and unsubscribed segments and newsletter distribution lists.
• Build and manage automated nurture campaigns in HubSpot for distinct content tracks and prospect segments.
• Develop and maintain product specification sheets, the company overview, industry-specific datasheets, and other sales and corporate collateral, including hands-on design and production in Canva.
• Use SEO/AEO and generative-discovery opportunities identified by supporting resources to guide content development.
• Coordinate visibility and logistics for industry conferences, trade shows, and speaking engagements, including writing speaking submissions.
• Support internal communications and employee-engagement initiatives, including company events, leadership remarks, and branded merchandise.
• Monitor website and campaign analytics (e.g., UTM tracking, QR codes, lead and conversion metrics) and coordinate paid media placements to measure and extend content reach, reporting regularly on key performance indicators.

Key Qualifications

• 3+ years of relevant experience in market research, content strategy, technical communications, or related work, with domain expertise in clean energy, batteries, energy storage, or another technically complex energy-related industry.
• Strong command of AI-based research, writing and marketing tools, paired with rigorous fact checking, source validation, and human editorial judgment.
• Experience with leveraging AI tools for content development and outreach for Reddit, LinkedIn, Substack, or equivalent.
• Demonstrated ability to independently build subject-matter expertise, assess source quality, reconcile conflicting information, and form defensible conclusions from incomplete or highly technical public information.
• Ability to create, manage and use AI agents to complete tasks with quality and precision.
• Exceptional writing, editing, and narrative-development skills, with experience creating authoritative long-form content as well as concise, high-impact communications.
• Ability to translate complex technical, market, and economic concepts into credible messaging for customers, executives, investors, partners, and broader public audiences.
• Proficiency with website content-management systems, HubSpot, LinkedIn, Canva, Microsoft Word, PowerPoint, and Excel; working knowledge of SEO and generative-search principles.
• Bachelor's degree or equivalent combination of education, industry knowledge, and professional experience.

Why Join Us?

• Prime Location: We are within easy walking distance of the train station.
• Commuter Friendly: Enjoy the convenience of free on-site parking.
• Health & Wellness: Stay active with access to our free on-site gym.
• Friday Fuel: We provide free lunch delivery every Friday to celebrate the end of the work week together.
• Health & Dental: Premium insurance coverage through Blue Cross Blue Shield.
• Financial Future: Every employee is eligible for 401k plans and stock options.
• Time to Recharge: A flexible Paid Time Off (PTO) program to help you find your balance.
• Family & Security: Full eligibility for PFML (Paid Family and Medical Leave).

Our Commitment to You

We maintain a firm Anti-Harassment Policy that includes robust Diversity, Inclusion, Equity, and Gender Protections. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Note: A full, detailed listing of all benefits will be provided following a formal offer of employment.