Marketing Content Engineer

EPIC Insurance Brokers & Consultants; Sandy Springs (GA); Hybrid; USD 70,000 - 100,000; Full time

Benefits offered by this job

Generous Paid Time Off

Paid parental leave

Employee referral bonus program

401(k) matching

Medical insurance

Job summary

EPIC Insurance Brokers & Consultants in Sandy Springs, GA, is looking for a Marketing Content Engineer to modernize content creation and enhance communication across platforms. The role emphasizes strong copywriting skills, efficient content workflows, and collaboration with various teams.

Applicants should have over 5 years of experience in editorial roles, expertise in AI content tools, and a thorough understanding of content governance and brand voice. A hybrid work model is preferred, with options for remote work for qualified candidates.

Qualifications

• 5+ years in editorial and writing roles, content strategy or communications.
• Demonstrated copywriting expertise with command of tone and clarity.
• Hands-on experience with AI content tools and automated workflows.

Responsibilities

• Write and produce compelling content across multiple formats.
• Establish governance frameworks for voice, tone, and accuracy.
• Measure and optimize content production and engagement.

Skills

Strong copywriting skills

Editorial and writing roles

AI content tools

Content strategy

Understanding of content governance

Job description

JOB OVERVIEW

EPIC Insurance is modernizing how we create and scale content across internal and external communications. Strong copywriting skills are essential—you will craft foundational messaging, set quality standards, and create exemplary content. The Marketing Content Engineer designs the workflows, governance, and modular content structures that ensure EPIC communicates with speed, accuracy, and consistency.

WHY THIS ROLE MATTERS

In a trust-driven industry, strong writing and communication clarity are essential. This role ensures EPIC delivers clear, consistent, and compelling messaging that resonates with internal and external audiences, strengthening our brand and supporting business growth.

SUCCESS IN THIS ROLE LOOKS LIKE

• Consistently high-quality, polished content across all channels
• Clear, engaging messaging that resonates with both internal and external audiences
• Significant acceleration of content production and reduction of bottlenecks.
• An AI-powered framework that produces high quality, compliant, on-brand content.
• Efficient content development supported by templates and repeatable processes.
• Outputs that consistently reflect EPIC's tone and copy standards.

LOCATION

Hybrid (3 days per week in-office) is preferred in one of the following offices: Atlanta (Sandy Springs) GA; Chicago IL; or San Ramon, CA.

But the hiring team is open to fully remote for well-qualified candidates with insurance industry experience.

WHAT YOU’LL DO

• Build EPIC's Content Engine
• Write and produce compelling content across formats, including internal announcements, marketing and sales collateral, intranet content, web copy, social posts, thought leadership, and scripts. Design and implement templates, prompt libraries, and modular messaging components grounded in strong copywriting principles.
• Develop scalable content workflows that improve efficiency while ensuring quality, consistency, compliance, and brand integrity.
• Lead Content Governance & Quality
  • Establish and maintain governance frameworks that uphold voice, tone, accuracy, and regulatory standards.
  • Write and refine copy standards, messaging guidelines, and narrative frameworks used by teams and AI tools.
  • Conduct content reviews and provide editorial direction to ensure clarity and consistency at scale.
• Partner Across the Business
  • Collaborate with Communications, Brand, Marketing, Sales Enablement, and subject matter experts to translate complex ideas into clear, compelling content
  • Provide strategic copywriting support for executive communications, flagship initiatives, and high-visibility narratives
• Improve Content Speed & Performance
  • Measure and optimize content production, engagement, clarity, and consistency.
  • Use copywriting expertise to continuously improve outputs and train models to better reflect EPIC's brand voice.
• Drive Innovation & Future Ready Operations
  • Evaluate and integrate emerging AI content technologies.
  • Build scalable, AI-assisted messaging framework and process that preserves a unified core narrative while adapting for channels and audiences.
  • Produce exemplary copy variations that help scale high-quality, on-brand messaging.

WHAT YOU’LL BRING

REQUIRED

• 5+ years in editorial and writing roles, content strategy or communications.
• Demonstrated copywriting expertise, with strong command of tone, clarity, narrative structure, and messaging hierarchy.
• Hands‑on experience with AI content tools, automated content workflows, and structured content systems.
• Strong understanding of content governance and brand voice.
• Systems thinking mindset and ability to design scalable content operations.

PREFERRED

• Experience in regulated industries (insurance, financial services, healthcare).
• Background in internal/external communications or editorial leadership.
• Familiarity with metadata models, taxonomies, CRM platforms, and content automation tools.
• Ability to lead cross‑functional alignment and influence stakeholders.

COMPENSATION

The base pay offered will be determined based on your experience, skills, training, certifications and education, while also considering internal equity and market data.

BENEFITS

• Generous Paid Time off
  • Managed PTO for salaried/exempt employees (personal time off without accruals or caps); 22 PTO days starting out for hourly/non‑exempt employees; 12 company-observed paid holidays; 4 early-close days
• Generous leave time options: Paid parental leave, pregnancy disability and bonding leave, and organ donor/bone marrow donor leave
• Generous employee referral bonus program of $1,500 per hired referral
• Employee recognition programs for demonstrating EPIC's values plus additional employee recognition awards and programs (and trips)
• Employee Resource Groups: Women's Coalition, EPIC Veterans Group
• Unique benefits such as Pet Insurance, Identity Theft & Fraud Protection Coverage, Legal Planning, Family Planning, and Menopause & Midlife Support
• Additional benefits include (but are not limited to): 401(k) matching, medical insurance, dental insurance, vision insurance, and wellness & employee assistance programs

NOTICES & STATEMENTS

EPIC embraces diversity in all its various forms—whether it be diversity of thought, background, race, religion, gender, skills or experience. We are committed to fostering a work community where every colleague feels welcomed, valued, respected and heard. It is our belief that diversity drives innovation and that creating an environment where every employee feels included and empowered helps us to deliver the best outcome to our clients.

California Applicants - View your privacy rights at: https://www.epicbrokers.com/wp-content/uploads/2025/01/epic-ca-employee-privacy-notice.pdf.

Massachusetts G.L.c. 149 section 19B (b) requires the following statement: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.