Marketing Compliance Attorney (Hybrid)

GEICO; Bethesda (MD); Hybrid; USD 135,000 - 236,000; Full time

Job summary

GEICO is seeking a business-oriented attorney to support its marketing team in Bethesda, MD. This role provides legal guidance on consumer-facing advertising and marketing initiatives across social media, SMS, email, web, direct mail, and other channels.

You will review advertising content, ensure compliance with TCPA, CAN-SPAM, and CTIA rules, and offer practical business-focused legal advice in a fast-paced environment. Hybrid three days per week in Bethesda.

Qualifications

• J.D. from an accredited law school and active bar membership in good standing.
• 4-8 years of legal experience, preferably in-house or at a law firm supporting advertising, marketing, consumer protection, or communications compliance matters.
• Strong working knowledge of advertising law and TCPA, CTIA carrier rules, and CAN-SPAM.
• Ability to provide clear, practical, business-focused legal advice in a fast-paced environment.
• Excellent judgment, communication, and stakeholder management skills.

Responsibilities

• Review and advise on consumer-facing marketing and advertising content.
• Advise on SMS marketing, email marketing, outbound calling, consent collection, opt-out requirements, and preference management.
• Review advertising claims, disclosures, testimonials, endorsements, influencer content, promotions, and sweepstakes.

Skills

Advertising law knowledge

TCPA compliance

CAN-SPAM knowledge

Stakeholder management

Communication skills

Education

J.D. from an accredited law school

Job description

GEICO is seeking a business-oriented attorney to support its marketing team in Bethesda, MD. This role provides legal guidance on consumer-facing advertising and marketing initiatives across social media, SMS, email, web, direct mail, and other channels.

You will review advertising content, ensure compliance with TCPA, CAN-SPAM, and CTIA rules, and offer practical business-focused legal advice in a fast-paced environment. Hybrid three days per week in Bethesda.