Marketing & Communications Strategist for Online Programs

Oklahoma State University; Stillwater (OK); On-site; USD 45,000 - 63,000; Full time

Job summary

OSU Online, Outreach, and ITLE seeks a Marketing and Communications Coordinator to develop and implement strategic marketing initiatives that support enrollment growth, student engagement, and institutional awareness. The role leads multi-channel campaigns, creates and optimizes content, and uses analytics to improve campaign performance.

Working with academic programs, university partners, and ITLE leadership, you will promote online degrees, certificates, and courses across OSU communities

Qualifications

• Bachelor's degree in communications, marketing, public relations, or related field (degree must be conferred by start date).
• Six months of related work experience required.
• Two to four years of experience preferred.

Responsibilities

• Develop and implement strategic marketing campaigns.
• Lead multi-channel digital marketing initiatives.
• Manage social media and website content.
• Coordinate market research, budgets, and vendor relations.
• Supervise student marketing staff.
• Support department events and registrations.

Skills

Communications

Social media

Writing

Education

Bachelor's degree

Job description

OSU Online, Outreach, and ITLE seeks a Marketing and Communications Coordinator to develop and implement strategic marketing initiatives that support enrollment growth, student engagement, and institutional awareness. The role leads multi-channel campaigns, creates and optimizes content, and uses analytics to improve campaign performance.

Working with academic programs, university partners, and ITLE leadership, you will promote online degrees, certificates, and courses across OSU communities