Marketing & Communications Coordinator

150 Shriners Hospitals for Children; Woodbury (MN); On-site; USD 55,000 - 85,000; Full time

Job summary

Shriners Children's is seeking a Marketing Communications professional to support location leadership with writing, editing, and digital content management across website and social media. You will help craft patient stories, support donor relations, and coordinate communications that align with SHC identity standards.

The role involves creating content, managing press materials, and collaborating with medical staff and departments to maintain timely, accurate communications while upholding

Qualifications

• Bachelor degree in Marketing, Communications, Journalism or related field.
• 3+ years in Marketing, Communications or Public Relations.
• Proficient in MS Office and content management systems.

Responsibilities

• Write and edit content for website, intranet, and social media.
• Research and craft patient stories supporting marketing and donor relations.
• Manage digital content and assist with location/system-wide strategy.
• Coordinate internal communications and hospital tours as needed.
• Create press materials and distribute media advisories.
• Ensure brand identity and AP style are followed.

Skills

MS Office Suite

Hootsuite

Content Management System

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Adobe Creative Cloud

Job description

Company Overview

Shriners Children's is an organization that respects, supports, and values each other. Named as the 2025 best mid-sized employer by Forbes, we are engaged in providing excellence in patient care, embracing multi-disciplinary education, and research with global impact. We foster a learning environment that values evidenced based practice, experience, innovation, and critical thinking. Our compassion, integrity, accountability, and resilience define us as leaders in pediatric specialty care for our children and their families.

With 20+ hospitals, outpatient clinics, ambulatory care centers and outreach locations across the globe, we provide excellent care to children up to age 18 regardless of their family's ability to pay or insurance status.

Job Description

Provides a wide range of MarCom functions support to location leadership and the MarCom Manager/Director/Regional/Sr. Regional Director including, but not limited to, writing, editing, digital content management (website and social media) and strategy, internal and external communications, monthly reports to leadership, photography, video and graphic design.

Key Responsibilities

• Write and post content for SHC website, location intranet and social media channels
• Research, create and write patient stories and other content to support marketing, donor relations and business development
• Create digital content and execute location- and system-wide strategy
• Assist Manager / Director with internal communications where applicable
• Organize and facilitate hospital tours related to Marcom events and programs
• Follow AP style and SHC identity standards
• Research, write and distribute press releases and media advisories.
• Encourage enthusiasm, positive morale and teamwork among employees
• Work with other departments and medical staff to solicit stories
• Acts as media escort within facility
• Assist Manager / Director (where applicable) with Shriners International temple relations
• Coordinate facility special events such as public celebrations, celebrity and VIP visits and others as requested
• Manage and maintain patient ambassador program
• Ensure confidentiality and patient privacy during tours, events and media visits
• Present to Shriners International temples, community organizations or groups when assigned or necessary
• Travel as needed to attend meeting or represent SHC at community, temple or fundraising events.
• Provides reports on department activity and progress toward goals
• Manage multiple projects
• Upload photos, videos and consents to Digital Assets Management system
• Research media outlets and maintain current media contact list, using media monitoring platform
• General office duties including, but not limited to, answering phones, filing, inventory of marketing collateral, meeting minutes

Required Qualifications

• Bachelor degree in Marketing, Communication, Journalism or related field
• 3 Years Marketing/Communications/Public Relations
• MS Office Suite proficiency
• Media monitoring platform, Hootsuite/social media content management, website Content Management System

Preferred Qualifications

• Salesforce Marketing Cloud/email marketing CRM
• Adobe Creative Cloud knowledge
• Bilingual

Compensation is determined based on years of relevant experience and departmental equity.