Marketing Cloud Developer

CFA Institute; Remote; USD 115,000 - 190,000; Full time

Job summary

A global investment education organization seeks a Marketing Cloud Lead to guide the development of marketing automation solutions. This role will oversee Marketing specialists and developers, define best practices, and collaborate with product stakeholders for the Marketing Cloud platform. The ideal candidate should have a Bachelor's degree and 5+ years of Marketing Cloud experience, including amp script and data modeling expertise. A flexible work environment with periodic travel requirements is offered.

Benefits

Comprehensive health coverage

Generous leave and time off

Competitive retirement plans

Flexible work options

Qualifications

• Minimum 5 years of experience with Marketing Cloud.
• Experience with journeys, automations, and Marketing Cloud Connect.
• Ability to work creatively and analytically in problem-solving.

Responsibilities

• Define standards for Marketing Cloud development.
• Architect and design customizations using Marketing Cloud.
• Supervise configuration and code changes on the platform.

Skills

Marketing Cloud expertise

Excellent communication skills

Experience in technology implementation

Ability to adapt to dynamic environments

Education

Bachelor's degree in computer science or equivalent

Tools

Salesforce Marketing Cloud

amp script

Job description

Are you a Marketing Cloud expert ready to serve as the platform lead within a high-impact IT delivery team? The role provides guidance and oversight to Marketing specialists and developers through all phases of the software development lifecycle to deliver and maintain solutions which leverage best methods and practices for creating marketing automations.

The Marketing Cloud Lead is a member of the IT delivery function at CFA Institute and serves as the platform lead for the Marketing Cloud platform. The role provides guidance and oversight to Marketing specialists and developers through all phases of the software development lifecycle to deliver and maintain solutions which leverage best methods and practices for creating marketing automations. The role also involves collaborating with the product owners to shape the road map for the Marketing Cloud platform.

The position may be 100% remote but must be available for periodic travel to CFA offices in Charlottesville, Washington, DC, or New York City and reports to the Salesforce Platform Owner.

What You’ll Do

• Define and enforce standards and practices for Marketing Cloud development, configuration, and deployments
• Architect, design, and develop customizations utilizing Salesforce Marketing Cloud.
• Lead Marketing Cloud data modeling and architecture including data extension modeling
• Manage the Marketing Cloud knowledgebase at CFA and serve as the primary point of contact for technical questions related to the platform
• Partner with the product owners to develop the road map for the Marketing Cloud platform.
• Supervise configuration and code changes on the Marketing Cloud platform.
• Support IT and business teams with triaging production support issues
• Train and support Marketing specialists and junior staff

What We’re Looking For

• Bachelor’s degree in computer science or an equivalent combination of education and experience
• Minimum 5 years of experience with Marketing Cloud
• Experience with amp script, journeys, automations, Marketing Cloud Connect
• Excellent communication skills including written, verbal, listening, and presentation.
• Experience in technology implementation for full lifecycle/enterprise software projects.
• Well‑rounded in both functional and technical aspects of a CRM or Digital Marketing engagement.
• Ability to adapt to a dynamic work environment and be creative within a team.
• Proven ability to work creatively and analytically in a problem‑solving environment
• Demonstrated ability to prioritize and assign tactical requests to the team

Preferred Certificates

• Marketing Cloud Developer
• Marketing Cloud Email Specialist
• Marketing Cloud Consultant
• Salesforce Administrator

At CFA Institute, we are committed to transparency and equity in our hiring process. In compliance with wage transparency laws in many of the jurisdictions in which we recruit, we provide the following information regarding compensation for this position: Expected salary range: $115,000 - $190,000 per year. All salary ranges are subject to adjustment based on experience, education, and other factors relevant to the position. Additional benefits include eligibility for an annual incentive bonus, a 12% employer contribution to a 401(k) or pension plan, and a comprehensive medical benefits package.

About CFA Institute

CFA Institute is the global leader in investment excellence and ethics. With nearly 200,000 charterholders across 160 markets, we drive professional growth, ethical behavior, and better markets. We care about our employees’ well‑being, offering industry‑leading benefits like:

• Comprehensive health coverage for you and your family
• Generous leave and time off
• Competitive retirement plans
• Flexible work options
• Wellness, education, and support programs

If you feel this opportunity could be the next step in your career, we encourage you to click Apply and complete our three‑minute application. Be part of a team committed to putting investors first and growing economies. Follow us @CFAInstitute on LinkedIn and X.

Important Message: Your application must clearly demonstrate how you meet the requirements as CFA Institute cannot make assumptions about your education, experience, or location. We thank all those who apply. Only those selected for further consideration will be contacted.

We are an Equal Opportunity Employer. CFA Institute prohibits both discrimination and harassment with regard to all identifying characteristics: any individual employee, group of employees, or prospective employee on the basis of race, color, national origin, citizenship or immigration status, religion, creed or belief, age, marital or partnership status, marital or family status, caregiver status, pregnancy and maternity, sexual and other reproductive health decisions, physical abilities/qualities, disability, sexual orientation, gender, gender identity or expression, predisposing genetic characteristic, military or veteran status, status as a victim or witness of domestic violence or sex offense or stalking, unemployment status, infectious disease carrier status, migrant worker status, educational background, socio‑economic status, geographic location and culture or any other basis protected by applicable law. This policy impacts all aspects of employment, including but not limited to, recruitment, hiring, compensation, training, development, promotion, demotion, layoff, recall, furlough, transfer, leave of absence, and dismissal. This is a global policy that applies to all CFA Institute employees, regardless of location.

If, due to a disability or current medical condition, you need an accommodation or assistance to complete a job application, you can request one at any stage of the recruitment process. Please send an email to [e-mail] noting the accommodations or assistance you are requesting. Please do not include any medical or health information in this email. We will review your request and contact you to discuss the possible options and arrangements. We will try our best to provide you with an accommodation or assistance that meets your needs and respects your preferences.

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