Marketing & Audience Recruitment Specialist, Axios Live (Temporary)

Axios; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

A media company is seeking a strategic temporary lifecycle marketing specialist to manage teams for event marketing and audience development. The successful candidate will possess over 8 years of marketing experience, specifically in event marketing, and will be responsible for attracting high-value attendees to various events. This role offers a salary range of $10,500 to $13,000 per month and includes a variety of health benefits and work flexibility.

Benefits

Health insurance options

HSA contributions

Dental and vision coverage

Tele-mental health services

Virtual social events

Access to financial support fund

Work flexibility for parents

Qualifications

• 8+ years of experience in marketing, with 3 years in event marketing.
• Proven success in recruiting event audiences.
• Strong leadership experience managing high-performing teams.

Responsibilities

• Drive recruitment of high-value event attendees.
• Create multi-channel marketing campaigns for live events.
• Collaborate with Events and Editorial teams to ensure messaging alignment.

Skills

Event marketing

Audience engagement

Leadership

Data analysis

Communication

Project management

Tools

Sailthru

Braze

ZoomInfo

Hubspot

Job description

Overview

Remote

A Axios is a respected media company dedicated to providing trustworthy, award-winning news content in an audience-first format known as Smart Brevity™. We’re seeking a strategic temporary lifecycle marketing specialist to draw premier audiences to Axios Live Events.

Why it matters: This temporary role will oversee a small team of two marketing associates and play a pivotal role in building rooms of industry leaders. You’ll recruit attendees for domestic events like the Axios AI+ Summit and international events such as Davos and F1.

Go deeper: The ideal candidate is a hands-on strategist and operator with experience in event marketing and audience development. You’ll combine analytical insight, creative messaging, and a strong grasp of digital channels to deliver large, relevant audiences against ambitious goals.

Responsibilities

• Drive Attendee Recruitment
  • Develop and execute strategies to attract and register high-value attendees, with a focus on thought leaders, senior executives, and industry decision-makers.
  • Build and maintain targeted prospect lists; collaborate with partnerships and editorial teams to align audience goals with event content.
  • Optimize outreach channels including email marketing, paid social, and direct invitations.
• Campaign Strategy and Execution
  • Create multi-channel marketing campaigns to promote live events — leveraging owned, earned, and paid media.
  • Partner with design, editorial, and communications teams to ensure cohesive brand storytelling across all touchpoints.
  • Track performance, report on KPIs, and use insights to optimize future campaigns.
• Cross-Functional Collaboration
  • Work closely with Events and Editorial teams to align messaging and audience targeting.
  • Ensure a seamless attendee experience from first touch through registration and attendance.
• Data and Optimization
  • Oversee audience analytics and reporting to evaluate campaign effectiveness and ROI.
  • Recommend new tools, technologies, or tactics to improve efficiency and outcomes.
• Manage the Events Marketing Team
  • Oversee, mentor, and support two Events Marketing Associates in executing campaigns that drive event awareness and attendance.
  • Manage goals and ensure consistent, high-quality marketing execution across events.

Qualifications

• 8+ years of experience in marketing, with at least 3 years in event marketing or audience acquisition.
• Proven success in recruiting and engaging select live event audiences.
• Strong leadership experience managing small, high-performing teams.
• Proficiency with marketing automation tools (e.g., Sailthru, Braze, ZoomInfo, Hubspot) and analytics platforms.
• Excellent communication and storytelling skills, with the ability to translate data into actionable insights.
• Highly organized, deadline-driven, and comfortable in a fast-paced, collaborative environment.
• Duration: December - February
• Start Date: December 1

Starting salary for this temporary role is in the range of $10,500/month - $13,000/month and is dependent on numerous factors, including but not limited to location, work experience, and skills. This range does not include other compensation and benefits. Axios\' compensation philosophy takes into account cost of labor differentials across the country.

What Axios brings to the table besides salary:

• Robust PPO and High Deductible health insurance options on the Blue Cross Blue Shield network
• Employer Health Savings Account (HSA) contribution for the high deductible health plan option
• Dental and vision coverage
• Tele-mental health services through Headspace
• OneMedical membership, including tele-health services
• Personal health advocacy resources through HealthAdvocate
• Access to the Axios “Family Fund”, which was created to allow employees to request financial support when facing financial hardship or emergencies
• Increased work flexibility for parents and caretakers
• Virtual company-sponsored social events
• A strong and positive work environment
• A commitment to an open, inclusive, and diverse work culture

Equal Opportunity Employer Statement

Axios is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, age, gender identity, gender expression, veteran status, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Axios makes hiring decisions based solely on qualifications, merit, and business needs at the time.