Marketing, Associate Director - Congress Lead

Vertex Pharmaceuticals Incorporated; Boston, Auburn (MA, ME); Hybrid; USD 162,000 - 245,000; Full time

Job summary

A leading biotechnology company is seeking an HCP Marketing Associate Director to lead the Congress program for their newly launched medication, JOURNAVX. This role involves strategic planning, budget management, and cross-functional collaboration to enhance brand awareness and engagement at national-level congresses.

Benefits

Medical, dental and vision benefits

Generous paid time off

Educational assistance programs

401(k) matching

Commuting subsidy

Qualifications

• Typically requires 8 years of experience or equivalent education.
• Direct experience with communications review committee.

Responsibilities

• Lead Congress Program for JOURNAVX within the U.S. Commercial Pain Business Unit.
• Manage Congress budget and oversee promotional materials.
• Make strategic recommendations for brand promotional sponsorship.

Skills

Budget Management

Communication

Analytical Mindset

Leadership

Education

Bachelor's degree in marketing, business, or scientific degree

Tools

MS Office

Job description

Job Description

General Summary:

The HCP Marketing Associate Director, Congress Lead is responsible for leading the strategy and execution of Vertex's Congress program within the U.S. Commercial Pain Business Unit.

Vertex recently launched JOURNAVX, an oral, non-opioid medication for the treatment of moderate-to-severe acute pain.In an effort toengage multiple HCP specialties involved in treatment of acute pain treatment in adults, the Congress program is a strategic componentfor building brand awareness of JOURNAVX amongst and engaging directly with HCPs. The intent behind this program is to drive educational awareness and HCP interest in JOURNAVX. The Associate Director has responsibility for the fullpromotional plan delivery across approximately 20+ national-level HCP congresses annually and reports into the Senior Director, HCP Marketing with direction from the Marketing Associate Director.

Key Duties and Responsibilities:

• Lead Congress Program for JOURNAVX within the U.S. Commercial Pain Business Unit as part of the HCP Marketing Team
• Make strategic recommendations to HCP Marketing Team for brand promotional sponsorship and activations (eg, exhibit, sponsorships, product theaters, advertising, et al.) for each meeting within the current plan year
• Design and lead a Vertex cross-functional congress planning process to maximize the impact that the company makes at medical meetings and ensure clear understanding of objectives and roles among all Vertex stakeholders
• Oversee adaptation, readiness and onsite deliver of exhibit booth and all promotional materials per congress including but not limited to: creative development/adaptation, CRC reviews, production/ordering, and shipping - ensure the creative agency and logistics vendors have clear scope and perform against specs and deadlines with high quality product
• Manage Congress budget: oversee PO and invoicing and adapt as needed to meet financial targets
• Outline all needed Vertex internal communications per meeting: pre-meeting briefing on activities/"what to expect" as well as post meeting summary of event learnings and impact
• Ensure that exhibit booth staffing needs per Congress are identified and communicated
• Work with Vertex analytics colleagues to assess value of and return on the program each year
• Build recommendations for future year's congress plan through the brand planning process
• Other related duties as needed

Knowledge and Skills:

• Direct experience with communications review committee for review of tactics
• Experience in pharmaceutical marketing or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
• Strong budget management and congress leadership experience
• Ability to travel 35% of time to be onsite at 1/3 of all sponsored congresses
• Experienced with assessing impact of promotional investments
• Strong communication and presentation skills
• Agile in thought and action, accustomed to fast-paced, brand-launch environment
• Ability to oversee generation of insights and apply those insights to business problems/opportunities
• Strong analytical mindset to lead others to solve complex problems
• Demonstrated ability to develop strategy, make strategic recommendations, and monitor performance
• Strong working knowledge of market forecasts and relationship of business drivers to revenue
• Strong working knowledge of MS Office applications, including PPT, Excel and Word

Education and Experience:

• Bachelor's degree in marketing, business, or scientific degree
• Typically requires 8 years of experience or the equivalent combination of education and experience

Pay Range:

$162,800 - $244,200

Disclosure Statement:

The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.

At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.

Flex Designation:

Hybrid-Eligible Or On-Site Eligible

Flex Eligibility Status:

In this Hybrid-Eligible role, you can choose to be designated as:
1. Hybrid: work remotely up to two days per week; or select
2. On-Site: work five days per week on-site with ad hoc flexibility.

Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.

Company Information

Vertex is a global biotechnology company that invests in scientific innovation.

Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.

Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at [e-mail]