Marketing Associate Communication

City National Bank; New York (NY); On-site; USD 39,000 - 63,000; Full time

Benefits offered by this job

Healthcare and vision coverage

401(k) matching

Tuition reimbursement

Paid time off

Career development resources

Networking groups

Job summary

City National Bank is seeking a Marketing Associate Communications in New York to support end-to-end content development for videos, articles, and website updates. You will coordinate webinars with senior leaders and partner with the Marketing Director on new content initiatives.

You will post to web properties using Adobe Experience Manager and craft email campaigns with Salesforce and Pardot, while preparing presentations and updates across channels.

Qualifications

• Bachelor’s degree or equivalent experience.
• 3 years of experience in financial services.
• 3 years Microsoft Office experience (Word, PowerPoint and Excel).

Responsibilities

• Coordinate production with leaders and manage compliance approvals.
• Distribute content across websites, social channels and email.
• Use Adobe Experience Manager to post web content.
• Use Salesforce and Pardot to create emails and manage lists.
• Prepare presentations and marketing materials.
• Update website content.
• Edit marketing collateral, presentations and sales materials.
• Handle mass mailings.
• Route materials for compliance approval.
• Support additional marketing activities and administrative tasks.

Skills

Excellent writing

Proofreading

Interpersonal skills

Communication skills

Time management

Education

Bachelor's degree or equivalent experience

Tools

Adobe Experience Manager

Salesforce

Pardot

Photoshop

InDesign

Microsoft Office

Job description

ABOUT US

RBC Rochdale partners with financial advisors and their high-net-worth clients to build intelligently personalized investment portfolios. RBC Rochdale provides investment research, portfolio management, macroeconomic outlook and strategic asset allocation to help clients meet their long-term goals.

RBC Rochdale, LLC is an SEC-registered investment adviser and wholly-owned subsidiary of City National Bank.

MARKETING ASSOCIATE COMMUNICATION

WHAT IS THE OPPORTUNITY?

Reporting to the Marketing Manager, this position supports content development and is expected to work independently with key leaders within the Research organization for the end-to-end development of key monthly collateral elements including videos, articles and website updates. Additionally, this role is responsible for coordinating 2 national webinars –one featuring CIO/CEO, and the other key leaders from Sales/PM teams. Partners with Director of Marketing on key projects such as introduction of new content elements or channels.

WHAT WILL YOU DO?

• Develop content including coordination of production with key leaders. Oversee approval process/edits with compliance. Own distribution across key channels including websites, social media and email distribution.
• Use Adobe Experience Manager for posting to web properties. Use Salesforce and Pardot for creating email templates, selecting lists, and distributing content in emails.
• Prepare presentations and marketing materials.
• Update content on website.
• Make edits to marketing collateral, presentations, and sales materials.
• Handle mass mailings.
• Route materials to compliance and track approval.
• Additional marketing activities.
• Perform administrative and support tasks.

WHAT DO YOU NEED TO SUCCEED

Required Qualifications*

• Bachelors or equivalent experience
• 3 years of experience in financial services industry
• 3 years Microsoft Office experience (Word, Powerpoint and Excel)

Additional Qualifications

• Excellent writing and proofreading skills
• Strong interpersonal skills
• Strong communications skills
• Ability to multi-task time-sensitive projects
• Knowledge of Photoshop, InDesign, Adobe Experience Manager and Pardot a plus

WHAT'S IN IT FOR YOU?

Compensation

Starting base salary: $28.58 - $45.66 per hour. Exact compensation may vary based on skills, experience, and location. This job is eligible for bonus and/or commissions.

Benefits and Perks

• Comprehensive healthcare coverage, including Medical, Dental and Vision plans, available the first of the month following start date
• Generous 401(k) company matching contribution
• Career Development through Tuition Reimbursement and other internal upskilling and training resources
• Valued Time Away benefits including vacation, sick and volunteer time
• Specialized health and family planning benefits including fertility benefits, and cancer, diabetes and musculoskeletal support programs
• Career Mobility support from a dedicated recruitment team
• Colleague Resource Groups to support networking and community engagement

Get a more detailed look at our Benefits and Perks.

ABOUT US

Since day one we've always gone further than the competition to help our clients, colleagues and communities flourish. City National Bank was founded in 1954 by entrepreneurs for entrepreneurs and that legacy of integrity, community and unparalleled client relationships continues today. City National is a subsidiary of Royal Bank of Canada, one of North America’s leading diversified financial services companies. To learn more about City National and our dynamic company culture, visit us at About Us.

INCLUSION AND EQUAL OPPORTUNITY EMPLOYMENT

City National Bank fosters an inclusive environment where all forms of diversity are valued and leveraged to make us a better company and employer. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, veteran status or other basis protected by law.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

*Represents basic qualifications for the position. To be considered for this position, you must at least meet the required qualifications. careers.cnb.com accepts applications on an ongoing basis, until filled.

Unless otherwise indicated as fully remote, reporting into a designated City National location is an essential function of the job.