Marketing Associate

Sinclair Broadcast Group; Sacramento (CA); On-site; USD 50,000 - 70,000; Full time

Job summary

Sinclair Broadcast Group, Inc. is seeking a Marketing Associate for CBS & Telemundo Austin. You will support Marketing Consultants and Management, drive research, and develop client advertising solutions across TV and digital platforms.

Responsibilities include handling RFP requests, creating sales collateral, managing campaigns, and delivering analytics to inform sales strategy. This role emphasizes teamwork, accuracy, and proactive client service.

Qualifications

• Supportive team player with client service mindset.
• Effective communication with peers, supervisors, and clients.
• Able to meet deadlines with accuracy and professionalism.

Responsibilities

• Support Marketing Consultants and Management to grow client business.
• Provide administrative and customer service support to clients.
• Collaborate on RFP responses and manage ad scheduling process.

Skills

Marketing

Advertising

Data analysis

CRM usage

Project management

Communication

Sales support

RFP responses

Digital advertising

Attention to detail

Tools

Excel

PowerPoint

Word

Outlook

Project

CRM software

Job description

Marketing Associate – CBS & Telemundo Austin

Full job description: CBS & Telemundo Austin is looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station's Sales and Solutions teams.

Responsibilities

• Work efficiently with the team of Marketing Consultants (MC) and Management to support new and existing business in the achievement of substantial client and station growth
• Provide world‑class administrative support to the MCs and Management and customer service to existing and new clients
• Collaborate with MCs to fulfill advertising clients' RFP requests and manage ad scheduling process
• Drive research efforts to support MCs in selling integrated solutions to new and existing clients
• Develop client‑specific advertising solutions and associated sales collateral based on clients' needs and market opportunity
• Process customer account orders and billing information with diligent attention to detail
• Manage preempts and develop make‑good plans to accurately represent client delivery requirements
• Project manage creative process and campaign execution for TV and digital solutions, including asset collection, production and trafficking
• Manage databases to proactively run reports related to critical sales outcomes and present findings to Sales and Management teams as applicable
• Provide database maintenance to ensure clean CRM and ability to pull data quickly, including determination of areas where the team can increase efficiency in marketing programs and sales strategy
• Serve as a trusted advisor by conducting high‑quality business and industry analyses and reporting out to internal teams and external clients
• Drive business goals by notifying sales team of upsell and account expansion opportunities

Key Attributes and Qualifications

• Passion and enthusiasm for playing a supporting role, and contributing to team success
• Ability to communicate effectively with peers, supervisors, and colleagues
• Effectively negotiate and influence with, or without authority
• High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences for our internal team and external clients
• Strong evidence of listening skills, verbal communication, and professional writing style
• Engaged as a continuous learner with evidence of striving to be a high performer in role
• Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines while maintaining accuracy
• Technologically savvy with ability to use multiple internet and software platforms to perform duties
• Understanding of digital reporting and analytic metrics
• Marketing or advertising experience a plus
• Microsoft Excel, Project PowerPoint, Word, and Outlook

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!