Marketing and Social Media Manager

Hendrick Health; Abilene (TX); On-site; USD 65,000 - 90,000; Full time

Job summary

Hendrick Health seeks a Marketing and Social Media Manager to drive advertising and paid media efforts and to act as the account liaison for assigned departments. The role oversees social media content, campaigns, analytics, and community engagement while coordinating with internal stakeholders to maintain consistent messaging and brand standards.

The ideal candidate has substantial experience in marketing, public relations, or content strategy and excels in fast-paced environments, with strong

Qualifications

• 5–7 years of experience preferred.
• Experience in marketing, PR, content strategy, social media or communications.

Responsibilities

• Advertising and paid media activities overseen.
• Serves as account representative for assigned departments.
• Oversees social media content, campaigns, analytics, and community engagement.
• Collaborates with internal stakeholders to ensure brand consistency.

Skills

Social media

Content strategy

Public relations

Marketing

Communication skills

Job description

JOB REQUIREMENTS

• In collaboration with the Strategic Communication and Digital Experience division, the Marketing and Social Media Manager is responsible for advertising and paid media activities, as well as serves as account representative for assigned departments. This role also oversees social media content, campaigns, analytics, and community engagement while collaborating with internal stakeholders to ensure consistent messaging and brand standards.


• 5 to 7 years


• Primary focus in marketing, public relations, content strategy, social media or communications


• Required Licenses/Certifications


• Required Skills, Knowledge, and Abilities


• Ability to handle confidential information.


• Maintains professional appearance and decorum at all times.


• Ability to carry out obligations and duties of the position.


• Solid understanding of social media channel and content strategy.


• Must be able to work rapidly, under pressure.


• Deals effectively with the community and customers.


• Excellent human relations and oral and written communication skills.


• Experience in healthcare setting preferred, but not required.