Marketing and Events Coordinator

BODYBAR Pilates-Elkhorn; Dallas (TX); On-site; USD 25,000 - 28,000; Part time

Benefits offered by this job

Flexible Scheduling

Competitive Pay

Bonus Opportunities

Free BODYBAR Pilates membership

BODYBAR Apparel Discounts

Job summary

BODYBAR Pilates is seeking a part-time Marketing and Events Coordinator in Dallas to drive local brand awareness, coordinate in-studio or pop-up wellness events, and manage social media content. The role reports to the Studio Manager or Owner and requires 15-25 hours per week with occasional early mornings, evenings, or weekend shifts.

The ideal candidate brings 1+ year in marketing or boutique fitness, strong writing/design skills (Canva/Adobe), and a passion for wellness.

Qualifications

• Bachelor's degree in Marketing, Communications, Event Management, or related field (or equivalent hands-on experience).
• 1+ years of experience in marketing, social media content creation, event coordination, or boutique fitness/hospitality operations.
• Proficiency in social media platforms and scheduling tools; Canva or Adobe Suite; Mariana Tek is a strong plus.

Responsibilities

• Social media management: Plan and manage content calendars for Instagram, TikTok, and Facebook, including Reels, Stories, and instructor spotlights.
• Copywriting and Design: Write engaging class/event descriptions, email newsletters, SMS campaigns, and design simple graphics using Canva.
• Local SEO & Reputation: Maintain accurate information on Google Business Profiles and local listings to boost search visibility.
• Promotional Collateral: Help design, print, and distribute in-studio signage, flyers, and retail promotional materials.
• Event Planning & Execution: Plan, promote, and execute studio workshops, themed classes, brand-building pop-ups, and community tabling events.
• Partnerships & Networking: Build relationships with local businesses for cross-promotions, influencer gifting, and community wellness events.
• On-Site Management: Oversee event setups, manage guest check-ins, coordinate vendor or speaker logistics, and troubleshoot live events.
• Lead Capturing: Engage attendees at community events to collect lead info and guide them toward intro-class bookings and founding memberships.
• Follow-Ups: Partner with front desk/sales to track attendees and convert trial clients to memberships.
• Metrics & Reporting: Track event attendance, social engagement, and lead-to-member conversion.

Skills

Social media management

Copywriting

Design

Local SEO

Partnerships

Event planning

On-site management

Lead capture

Education

Bachelor's degree in Marketing, Communications, Event Management, or related field

Tools

Canva

Adobe Creative Suite

Mariana Tek

Job description

Company Overview

BODYBAR Pilates is a fitness boutique franchise that teaches pilates using the BODYBAR method in multiple locations across the United States. We focus on bringing a spirit of CHEER to all we do as well as to be the industry standard in the way we deliver our classes. We are always looking for dedicated and positive individuals who are passionate about health and wellness to join our team!

Benefits

• Competitive salary
• Employee discounts
• Flexible schedule

Benefits/Perks

• Flexible Scheduling
• Competitive Pay
• Bonus Opportunities
• Free BODYBAR Pilates membership
• BODYBAR Apparel Discounts

Job Summary

The Marketing and Events Coordinator is responsible for driving local brand awareness, building community partnerships, managing social media content, and coordinating in-studio or pop-up wellness events to convert prospective clients into loyal members. This position is a part-time position requiring occasional weekend, early morning, and/or evening work and reports to the Studio Manager or Owner.

Responsibilities

• Social Media Management: Plan and manage content calendars for Instagram, TikTok, and Facebook, including creating Reels, Stories, and instructor spotlights.
• Copywriting and Design: Write engaging class/event descriptions, email newsletters, SMS campaigns, and design simple graphics using tools like Canva.
• Local Seo & Reputation: Maintain accurate information on Google Business Profiles and local listings to boost search visibility
• Promotional Collateral: Help design, print, and distribute in-studio signage, flyers, and retail promotional materials.
• Event Planning & Execution: Plan, promote, and execute studio workshops, themed classes, brand-building pop-ups, and community tabling events.
• Partnerships & Networking: Build relationships with local businesses (e.g., cafes, athleisure boutiques, spas) for cross-promotions, influencer gifting, and community wellness events
• On-Site Management: Oversee event setups, manage guest check-ins, coordinate vendor or speaker logistics, and troubleshoot live events
• Lead Capturing: Engage attendees at community events to collect lead info and guide them toward intro-class bookings and founding memberships
• Follow-Ups: Partner with the front desk/sales team to track event attendees and follow up with trial clients to convert them into package or membership buyers
• Metrics & Reporting: Track event attendance, social media engagement rates, and lead-to-member conversion tracking spreadsheets or CRM tools

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Event Management, or a related field (or equivalent hands-on experience)
• Experience: 1+ years of experience in marketing, social media content creation, event coordination, or boutique fitness/hospitality operations
• Technical Skills:
  • Proficiency in social media platforms and scheduling tools
  • Design skills using Canva or Adobe Suite
  • Familiarity with studio management software (e.g., Mariana Tek) is a strong plus
• Soft Skills: High energy, warm interpersonal communication, strong organization, and a genuine passion for Pilates and wellness.
• Availability: Willingness to work occasional early mornings, evenings, or weekends to support live studio events and classes (15-25 hours per week)
• Fluent in English with excellent communication skills in-person, via phone, and email
• Professional, trustworthy, and punctual

Compensation: $18.00 - $20.00 per hour

WELCOME TO THE BAR!

BODYBAR Pilates is building a community of people who love, respect, encourage, and motivate one another to be strong, healthy, and happy human beings. We've innovated on proven Pilates principles to create fiercely effective workouts. Our goal is to inspire and transform our members, which is made possible by the incredible employees at each of our locations. Interested in joining us?

We're always looking for passionate job candidates who are dedicated to health and wellness. Whether you're interested in growing your fitness instructor career, becoming a studio manager, or developing a fitness manager career, we'd love to hear from you! We’re also on the lookout for sales associates. We can’t wait to meet you!

BODYBAR Pilates is a boutique fitness franchise. Each location is independently owned and may have varying perks, compensation, and employment requirements. Contact the location you are applying to directly for specific employment questions.