Marketing and Digital Communications Advisor

Southern California Edison (SCE); Irwindale (CA); Hybrid; USD 117,000 - 176,000; Full time

Job summary

Join an innovative company as a Marketing and Digital Communications Advisor, where you'll lead impactful marketing strategies that enhance customer experiences. In this dynamic role, you will manage a diverse portfolio of affordability programs, utilizing cutting-edge marketing technologies to drive engagement and deliver results. Collaborate with cross-functional teams to optimize automated marketing efforts and support strategic campaigns with a budget of $5-10 million. If you're passionate about making a difference in the clean energy sector and have a knack for data-driven decision-making, this opportunity is for you!

Benefits

Health Insurance

Retirement Plan

Flexible Work Hours

Professional Development

Remote Work Options

Qualifications

• 7+ years of experience in marketing, advertising, or communications.
• Experience with multi-channel marketing strategy and planning.

Responsibilities

• Develop and implement automated marketing programs.
• Oversee marketing communications campaigns and measure effectiveness.

Skills

Marketing Strategy

Digital Communications

Project Management

Data Analysis

Customer Engagement

Education

Bachelor’s Degree in Marketing

Master’s Degree in Business

Tools

Salesforce Marketing Cloud

HubSpot

Adobe Experience Cloud

Job description

Marketing and Digital Communications Advisor

Join to apply for the Marketing and Digital Communications Advisor role at Southern California Edison (SCE)

Marketing and Digital Communications Advisor

Join to apply for the Marketing and Digital Communications Advisor role at Southern California Edison (SCE)

Get AI-powered advice on this job and more exclusive features.

Southern California Edison (SCE) provided pay range

This range is provided by Southern California Edison (SCE). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$117,200.00/yr - $175,800.00/yr

Join the Clean Energy Revolution

Become a Marketing and Digital Communications Advisor at Southern California Edison (SCE) and build a better tomorrow. In this job, you’ll lead innovative marketing strategies that impact both business and residential customers. You'll manage a diverse portfolio of Affordability programs ensuring seamless execution and alignment with business objectives. Your efforts will enhance the customer experience through multi-channel campaigns, driving engagement and delivering meaningful results. Additionally, you will strategically utilize the power of our dynamic marketing technology stack to deliver automated communications journeys and best-in-class customer experiences. You’ll collaborate with cross-functional teams, leveraging data-driven insights and SCE’s Martech stack to optimize automated marketing efforts, improve customer engagement, and track performance metrics. With a budget ranging from $5-10MM, you’ll support strategic campaigns and regulatory mandates, working closely with external partners and the California Public Utilities Commission (CPUC). As a Marketing and Digital Communications Advisor, your work will help power our planet, reduce carbon emissions and create cleaner air for everyone. Are you ready to take on the challenge to help us build the future?

Responsibilities

• Develops the Public Relations and Analyst Relations strategies to improve engagement, brand awareness and accountability for impact
• Utilizes technical skills and marketing expertise to develop, implement, and optimize automated marketing program campaigns and collects marketing requirements from stakeholders and convert them into technical requirements for IT groups. This is based on the existing capabilities of SCE’s marketing technologies.
• Oversees project management execution for marketing communications activities including campaigns and content that supports the customers journey and aligns to the selling process
• Oversees the development of marketing communications campaigns by understanding media coverage and industry trends and developing fresh story ideas to propel SCE forward
• Manages and supervises campaigns, ensuring that they are executed within the guided framework and that the campaign complies with the organization’s marketing plans and objectives
• Monitors key metrics to measure the effectiveness of our communications efforts and to make data-driven decisions to improve our strategy
• Shapes and oversees strategic marketing communication plans, including developing plans in line with other business initiatives, communicating plans internally and securing leadership approvals
• Review analytics and customer feedback to proactively identify and improve the experiences and satisfaction of our customers
• Working in collaboration with product or program owners, responsible for all aspects of strategic campaign development, measurement and execution of SCE’s marketing, digital and customer lifecycle nurture programs
• Achieve operational efficiency via effective implementation plans (e.g.,. optimal channel mix, targeted communications, relevant offers, relevant messaging)
• A material job duty of all positions within the Company is ensuring the protection of all its physical, financial and cybersecurity assets, and properly accessing and managing private customer data, proprietary information, confidential medical records, and other types of highly sensitive information and data with the highest standards of conduct and integrity
  
  

Minimum Qualifications

• Seven or more years of experience in marketing, advertising or communications.
  
  

Preferred Qualifications

• Bachelor’s Degree or higher in Marketing, Business, Communications or related field.
• Experience implementing automated offer management using Salesforce Marketing Cloud or equivalent enterprise-grade multi-channel marketing hub.
• Vendor management experience.
• Experience with multi-channel marketing strategy and planning (media, banner, radio, etc) driven by sophisticated analytics and data modeling.
• Utility or other highly regulated industry experience.
• Experience with enterprise marketing software - Salesforce Marketing Cloud, HubSpot, Marketo, Adobe Exp. or Cloud.
• Ability to work independently and in fast paced environment.
  
  

Additional Information

• This position’s work mode is hybrid. The employee will report to an SCE facility for a set number of days with the option to work remotely on the remaining days. Unless otherwise noted, employees are required to work and reside in the state of California. Further details of this work mode will be discussed at the interview stage. The work mode can be changed based on business needs.
• Visit our Candidate Resource page to get meaningful information related to benefits, perks, resources, testing information, hiring process, and more!
• Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
  
  

About Southern California Edison

The people at SCE don't just keep the lights on. Our mission is so much bigger. We’re fueling the kind of innovation that’s changing an entire industry, and quite possibly the planet. Join us and create a future with cleaner energy, while providing our customers with the safety and reliability they demand. At SCE, you’ll have a chance to grow personally and professionally, making a real impact in Southern California and around the world.

Southern California Edison is a proud Equal Opportunity Employer, including disability and protected veteran status. We are committed to ensuring that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodations at [phone].

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Customer Service

• Industries

  Oil and Gas and Utilities

Referrals increase your chances of interviewing at Southern California Edison (SCE) by 2x

Sign in to set job alerts for “Senior Associate” roles.

Los Angeles, CA $50,000.00-$240,000.00 2 weeks ago

Strategy and Operations Senior Associate, Research and Core

Risk and Compliance Senior Associate, Global Business Strategy and Operations

Senior Management Analyst (Human Resources) [Extended]

Business Analyst, Creator Partnerships, YouTube

Senior Management Analyst (PW Office Manager)

Supply Chain Analyst/Senior Supply Chain Analyst

Santa Ana, CA $102,890.67-$139,637.34 1 month ago

Santa Ana, CA $120,000.00-$200,000.00 7 months ago

Azusa, CA $80,000.00-$100,000.00 3 weeks ago

Los Angeles Metropolitan Area 2 weeks ago

Healthcare Process Risk Senior Associate

Los Angeles Metropolitan Area 2 weeks ago

Los Angeles, CA $95,000.00-$105,000.00 2 weeks ago

Los Angeles Metropolitan Area $90,000.00-$120,000.00 2 weeks ago

San Gabriel, CA $80,000.00-$120,000.00 1 week ago

Los Angeles, CA $102,890.67-$139,637.34 1 month ago

Los Angeles Metropolitan Area $140,000.00-$170,000.00 3 weeks ago

Senior Associate - Private Equity and Hedge Fund Accounting (CFO Services)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.