Marketing and Communications Specialist, Ross and Carol Nese College of Nursing

Penn State University; Myrtle Point (OR); Remote; USD 50,000 - 70,000; Full time

Job summary

A leading educational institution seeks a Marketing and Communications Specialist to join their Strategic Communications and Recruitment team. This full-time remote role involves developing marketing strategies, creating content across various platforms, and ensuring brand compliance. The ideal candidate has a Bachelor's degree and 3+ years of experience in marketing or communications, with strong skills in Adobe Creative Suite and social media management.

Qualifications

• 3+ years of relevant experience in marketing or communications.
• Proficiency in creating diverse content for various platforms.

Responsibilities

• Develop and implement marketing and communications strategies.
• Create and edit content for websites and social media.
• Design and monitor analytics for social media campaigns.

Skills

Adobe Creative Suite

Social media content creation

Content management systems familiarity

Versatile writing skills

Education

Bachelor's Degree

Job description

POSITION SPECIFICS

The Ross and Carol Nese College of Nursing seeks a creative, passionate, and skilled Marketing and Communications Specialist to join our Strategic Communications and Recruitment team.

This full-time and fully remote position supports the college’s mission by raising awareness of our programs, promoting engagement, and strengthening our brand.

The Marketing and Communications Specialist will develop and implement a range of marketing, communications, and public relations strategies across print, digital, social media, events, and emerging media.

Responsibilities include, but are not limited to:

• Create and edit content (graphics included) for websites, social media, articles, advertisements, publications, newsletters, photography, and event promotions
• Identify leads and sources for information
• Prepare creative briefs
• Design and develop social media campaigns; aid in monitoring analytics
• Ensure compliance with Penn State brand and style guidelines
• Occasionally attend and provide support in various events across the college

The role involves working independently and in close collaboration with internal teams (including faculty members), external partners, and vendors to plan campaigns, track progress, and solve problems.

Some of the centers and offices where core relationships will be built include the Tressa Nese and Helen Diskevich Center of Geriatric Nursing Excellence, the Center for Nursing Research, and the Outreach and Professional Development Office.

Qualifications:

Applicants must have experience with the following:

• Adobe Creative Suite (proficiency with this is also a must)
• Creating social media content for an organization or business
• Familiarity with content management systems and website functionality

It is also required that applicants have versatile writing skills across audiences and platforms, including marketing and promotional copy, content and storytelling, digital and social media posts, internal communications, strategic and formal writing, and technical/support materials.

Additional Qualifications:

• Excellent communication and interpersonal skills; inclusive and respectful when working with others.
• Capable of thriving in collaborative environments
• Demonstrated ability to be responsive and timely in addressing stakeholder needs

MINIMUM EDUCATION, WORK EXPERIENCE & REQUIRED CERTIFICATIONS

Bachelor's Degree 3+ years of relevant experience; or an equivalent combination of education and experience accepted Required Certifications: None

EEO IS THE LAW

Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.