Marketing and Communications Specialist

The Rome Group; St. Louis (MO); On-site; USD 52,000 - 76,000; Full time

Job summary

The Central West End Business Community Improvement District (CID) is seeking a Marketing and Communication Specialist to drive content, events, and outreach. You will manage CWEScene.com, craft press materials, supervise social media, and produce newsletters and brochures for district initiatives.

Ideal candidates have 3-5 years in marketing/PR within nonprofits, strong writing, and familiarity with WordPress and Adobe design tools.

Qualifications

• Undergraduate degree in marketing, PR or communications.
• 3-5 years of marketing, communications or PR with nonprofit understanding.
• Strong written and verbal communication for public audiences.
• Attention to detail and ability to manage multiple projects.
• Experience with nonprofit place-making or community development is a plus.
• Proficiency in WordPress and standard Office tools; basic design software helpful.

Responsibilities

• Maintain website content, blog posts, events, and CID documents.
• Manage CWE social media across Facebook, Instagram, YouTube and TikTok.
• Create and distribute newsletters, event announcements, and brochures.
• Coordinate with external partners; manage media buys and promotions.
• Draft and distribute press releases; develop marketing collateral.
• Support CID programs, events, and annual report preparation.
• Provide on-site event support and merchant communications.

Skills

Marketing communications

Public relations

Nonprofit experience

Written communication

Oral communication

Attention to detail

Education

Undergraduate degree in marketing, public relations or communications

Tools

WordPress

Adobe InDesign

Illustrator

Photoshop

Word

Excel

PowerPoint

Job description

Marketing and Communication Specialist Reports to: Executive Director

The Central West End Business Community Improvement District (CID) seeks an experienced and creative marketing and communications specialist. This is a fulltime and reports to the Executive Director. The CWE North CID is a government entity funded through a 1% sales tax in the district. The mission of the CWE North CID is to enhance the district and the businesses it represents through a combination of physical enhancements and marketing.

Primary Responsibilities

• Maintain CWEScene.com website content including researching content, updating events, writing blog posts and updating CID documents.
• Manage all CWE social media including content creation for Facebook, Instagram, You Tube and Tik Tok
• Create and manage various facets of the external communications including monthly e-newsletters, event announcements and brochures.
• Work with external partners and manage media buys and promotion through print, digital and influencers
• Write and effectively distributing press releases.
• Seek creative opportunities to enhance marketing efforts to promote the CWE NCID.
• Draft the CID annual report.
• Assist with the creation and planning of CID programs and events including research and coordination with CID businesses.
• Assist with CID events by providing day of support with set-up, management and tear-down.
• Manage CID Merchant list and Marketing Meeting.
• Send regular communications to CID Merchants to keep them apprised of CID programs and initiatives.
• Design CID marketing collateral for events and programs as needed.
• Maintain merchant database.
• Interface with CID merchants on an ongoing basis and distribute marketing materials as needed.
• Conduct target market research.
• Other duties as assigned.

Minimum Education

Undergraduate degree, preferable in marketing, public relations, or communications.

Minimum Qualifications

• 3-5 years’ experience in marketing, communications, or public relations with an understanding of nonprofit organizations.
• Interest in place-making and/or community development
• Detailed oriented with excellent written and oral communications skills.
• Experience writing for a public audience.
• Attention to detail.
• Proficient in Microsoft Office Suite (Word, Excel, Power Point) and website publishing (WordPress)
• Experience using of Adobe in-design, illustrator and/or Photoshop

Tagged as: communications, marketing, social media