Marketing and Communications Specialist

Orange Business; Atlanta (GA); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Global Opportunities

Flexible Work Environment

Professional Development

Career Growth

Caring and Daring Culture

Reward Programs

Job summary

Orange Business is looking for a B2B Marketing and Communications Specialist in Atlanta, Georgia. This role involves developing and executing integrated marketing campaigns to enhance brand visibility and engage customers. You'll collaborate with various teams and agencies to drive impactful messaging.

The ideal candidate has 3-7 years of marketing experience, strong storytelling skills, and proficiency in various tools. Join us to influence marketing strategies in a supportive and dynamic environment.

Qualifications

• 3-7 years of experience in marketing and communications.
• Ability to thrive under pressure while fostering collaboration.
• Hands-on experience with email marketing and CRM tools.

Responsibilities

• Develop and execute integrated marketing campaigns.
• Create compelling messaging tailored for B2B audiences.
• Collaborate with product marketing, sales, and solution teams.

Skills

Strategic thinking

Communication

Project management

Storytelling skills

Email Marketing Providers

Content Management Systems

CRM tools

Adobe Premier

Social media insights

Tools

HubSpot

Marketo

SalesForce

SugarCRM

WordPress

Sitecore

Drupal

Google Analytics

Job description

About Us

Join us at Orange Business! We are a network and digital integrator that understands the entire value chain of the digital world, freeing our customers to focus on the strategic initiatives that shape their business. Every day, you will collaborate with a team dedicated to providing consistent, sustainable global solutions, no matter where our customers operate. With over 30,000 employees across Asia, the Americas, Africa, and Europe, we offer a dynamic environment to develop and perfect your skills in a field filled with exciting challenges and opportunities.

About The Role

We are seeking a versatile and strategic B2B Marketing and Communications Specialist to join our team. In this role, you will be responsible for developing and executing integrated marketing campaigns and events that drive brand awareness and engagement. You will bridge the gap between creative storytelling and data-driven marketing, ensuring our message reaches the right audience through the right channels.

• Develop and execute comprehensive integrated marketing campaigns that enhance brand visibility and customer engagement.
• Craft clear, compelling messaging tailored for B2B audiences, including CIOs and IT leaders.
• Create, manage, and distribute content across multiple channels, ensuring consistent brand voice.
• Collaborate with product marketing, sales, and solution teams to synchronize messaging and market outreach efforts.
• Coordinate with external agencies for design, campaign, and digital advertising activities.
• Manage the organization’s master events calendar, aligning on sponsorships, requirements and deadlines.

About You

You are an experienced marketing and communications professional with 3-7 years in the field. You are a strategic thinker with proven project management skills, able to thrive under pressure while fostering collaboration.

Your Professional Skills

• Your exceptional storytelling skills enable you to adapt your writing style for different formats, from technical documents to engaging social media content.
• You have hands‑on experience with Email Marketing Providers (HubSpot, Marketo, etc.).
• You have familiarity with Content Management Systems, like Sharepoint.
• Experience with CRM tools like SalesForce, SugarCRM, etc.
• Experience with Adobe Premier, Final Cut, etc.
• Bonus if you’ve done website development or used tools such as WordPress, Sitecore, Drupal.
• Bonus if you are proficient in Google Analytics and social media insights to track and assess campaign performance.

Your Soft Skills

• You exhibit strategic thinking, allowing you to propose innovative ideas and solutions.
• Your advanced communication skills foster collaboration across teams.
• You demonstrate adaptability in a dynamic work environment, thriving under pressure.
• You take a proactive approach to tasks and projects, often anticipating challenges.
• Your ability to work as a team player contributes positively to collaborative efforts.

Join us to influence and define the future of marketing at Orange. Here, you will find a collaborative space where you can explore your innovative ideas and uplift voices within the team. We empower our employees to challenge the status quo, nurturing their curiosity and ambition in a dynamic environment that values creativity and teamwork. Together, we strive to make a significant impact in a constantly evolving landscape of technology and communications.

What We Offer

• Global Opportunities: Work in multi-national teams with opportunity to collaborate with colleagues and customers from all over the world.
• Flexible Work Environment: Flexible working hours and possibility to combine work from office and home (hybrid ways of working).
• Professional Development: training programs and upskilling/re-skilling opportunities.
• Career Growth: Internal growth and mobility opportunities within Orange.
• Caring and Daring Culture: Health and well-being programs and benefits, diversity & inclusion initiatives, CSR and employee connect events.
• Reward Programs: Employee Referral Program, Change Maker Awards.

Only Your Skills Matter

Regardless of your age, gender identity, race, ethnic origin, religion/belief, sexual orientation, marital status, neurotype, disability, veteran status or appearance, we encourage diversity within our teams because it is a strength for the collective and a vector of innovation. Orange Group is a disabled-friendly company and equal opportunity employer: don't hesitate to tell us about your specific needs.