Marketing and Communications Manager

Second Helpings, Inc.; Indianapolis (IN); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Parking provided

Lunch provided

Job summary

Second Helpings is seeking a Marketing & Communications Manager to lead content creation, maintain brand voice, and manage projects that support annual funds and signature events.

You will supervise the Multimedia Designer and engage with program staff to highlight partnerships, recruit students, and attract volunteers. A fast-paced, collaborative team environment awaits.

Qualifications

• Bachelor’s degree in marketing, public relations, journalism, or a related field preferred.
• At least 3 years of relevant professional experience in a nonprofit setting.

Responsibilities

• Editorial direction, design, production and distribution of all publications (print and digital).
• Develop, research, and write monthly enews, biannual printed newsletter, annual sustainability report, and other publications.
• Lead marketing/advertising for fundraising events and coordinate messaging for events.
• Coordinate media outreach and maintain regular contact with media.
• Collaborate with Multimedia Designer on print and digital materials.
• Represent the organization at select events and outreach opportunities.
• Assist leadership with content for CEO and senior staff remarks.

Skills

Communication skills

Content creation

Social media management

WordPress

Adobe Creative Suite

Video editing

Public relations

Volunteer coordination

Education

Bachelor’s degree in marketing or related field

Tools

WordPress

Salesforce

Pardot

Hootsuite

Sharepoint

Google Drive

Job description

About Second Helpings

At Second Helpings, we envision a community where everyone has enough nourishing food and ample opportunities to thrive. Our mission is to address hunger today and build self-sufficiency to prevent hunger tomorrow.

Founded in 1998 by three chefs, Second Helpings remains true to its core mission while the ability to serve our community has continued to grow. To date we have rescued nearly 55 million pounds of food and distributed nearly 21 million meals through our 200 + area partners.

The Second Helpings building is a vibrant and active one, fostering a collaborative work environment. The organization relies on a steady and dedicated volunteer corps that is in the building during most open hours, and it sees present and former culinary job training students coming and going regularly. Food and food culture are ever-present.

JOB SUMMARY

This position serves as lead storyteller and is responsible for leading all of Second Helpings’ marketing and communications efforts through innovative content creation, consistency of voice, and effective project management to enhance Second Helpings’ image in the broader marketplace.

The Marketing & Communications Manager role is pivotal to the Second Helpings development team, working collaboratively throughout the year on projects to support annual operating funds and signature fundraising events like Tonic Ball, Corks & Forks and Giving Tuesday.

This manager also supervises the Multimedia Designer and any potential interns.

Additionally, this role works closely with our program staff to highlight and celebrate our community partnerships, recruit students for our Culinary Job Training program, and attract volunteers to support our mission.

A successful candidate will be comfortable working both independently and collaboratively within a small, close-knit team, and thrive in a fast-paced, deadline-driven environment. Must be able to communicate effectively with a diverse range of stakeholders.

ESSENTIAL DUTIES AND RESPONSIBILITIES

General Marketing & Communications:

• Responsible for editorial direction, design direction, production and distribution of all publications (print and digital).
• Develop, research, and write the monthly enews, biannual printed newsletter, annual sustainability report, and other publications.
• Lead marketing/advertising for fundraising events, coordinate messaging, and help team execute events through active participation on event day(s).
• Coordinate media interest in Second Helpings and ensure regular contact with media through proactive media outreach as well as fielding media requests.
• Work with Multimedia Designer to coordinate the appearance of all print and electronic materials such as letterhead, use of logo, brochures, etc.
• Act as the organization’s representative at select events and outreach opportunities.
• Work with leadership to write content and remarks for the organization’s CEO and senior staff as needed.

Website and Social Media Management:

• Serve as the organization’s webmaster, keeping content up-to-date and developing compelling blog content.
• Manage Second Helpings’ social media presence including Facebook, Instagram, X, TikTok, and YouTube.
• Drive strategy to increase social media and online engagement.
• Lead social media content creation, including storytelling through writing, posts, pictures, and video content.

Data & Analytics:

• Monitor, report and present on online engagement analytics (web, email, social media, earned media)
• Leverage key engagement metrics across platforms to optimize content, messaging and distributions

CORE COMPETENCIES

• Excellent written and verbal communication skills
• Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities
• Proven results in implementing marketing and communications strategic plans
• Strong attention to detail and exceptional proofreading skills
• Demonstrated ability to work on multiple projects simultaneously while managing deadlines
• Proactive and independently manages projects to completion
• High level of creativity and strong sense of visual design
• Proven results in content creation and managing social media platforms (Facebook, X, Instagram, TikTok, YouTube) and analytics technologies to engage a diverse audience
• Understand and analyze marketing reports, analytics and performance across various marketing channels/outlets
• Experience with the web content management platform WordPress
• Proficiency in Microsoft Office, Sharepoint, Google Drive, Salesforce, Pardot, Hootsuite
• Demonstrated successful experience writing press releases and negotiating with media
• Experience overseeing the design and production of print materials and publications
• Experience in Adobe Creative Suite and video editing software (Edits, Capcut) is desirable
• Experience working with volunteers is desirable

JOB REQUIREMENTS

• Bachelor’s degree in marketing, public relations, journalism, or a related field preferred. Relevant experience can be substituted for a degree.
• At least 3 years of relevant professional experience in a nonprofit setting.

PHYSICAL DEMANDS AND WORK ENVIRONMENT

• Ability to remain in a stationary position for lengthy periods of time.
• Must be able to move up to 25 lbs.
• Repetitive motions sitting at a computer keyboard.
• Second Helpings’ office is open from 8:00am-4:30pm Monday-Friday and will require occasional evening/weekend work.
• Parking and lunch are provided.

Second Helpings embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Second Helpings maintains a policy that Equal Employment Opportunities be available to all persons without regard to race, gender, age, color, religion, national origin, ancestry, disability, citizenship status, sexual orientation, gender identity, military status, genetic information, and any other legally protected status. The organization does not discriminate in any aspect of employment based on any of these characteristics.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or assume sponsorship of any employment visa at this time.

Second Helpings is proud to be a certified Good Wages employer.