Marketing Analytics Manager, Global Campaigns, Google Cloud

Google; Sunnyvale (CA); On-site; USD 114,000 - 163,000; Full time

Job summary

A leading company in cloud technology is seeking a Marketing Analytics Manager to drive data-driven insights for marketing strategies. This role involves conducting analyses, creating reports, and collaborating with teams to optimize campaign effectiveness. The ideal candidate will have a strong background in data analysis, project management, and marketing analytics.

Qualifications

• 3 years of experience with data analysis and data tools.
• Experience designing and delivering research and analysis projects.
• Ability to translate business problems into research questions.

Responsibilities

• Conduct in-depth analysis of marketing data to identify trends.
• Create reports and dashboards to track key metrics.
• Identify A/B testing opportunities and provide recommendations.

Skills

Data analysis

SQL

Marketing strategies

Project management

Problem-solving

Education

Bachelor's degree in a research or quantitative field

Tools

Looker

Tableau

BigQuery

Job description

Marketing Analytics Manager, Global Campaigns, Google Cloud

Join to apply for the Marketing Analytics Manager, Global Campaigns, Google Cloud role at Google

Marketing Analytics Manager, Global Campaigns, Google Cloud

Join to apply for the Marketing Analytics Manager, Global Campaigns, Google Cloud role at Google

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Bellevue, WA, USA; Sunnyvale, CA, USA.Minimum qualifications:

• Bachelor's degree in a research or quantitative field (e.g., Statistics, Mathematics, Bioinformatics, Economics, etc.) or equivalent practical experience.
• 3 years of experience with data analysis and data tools (e.g., SQL, MySQL, Looker, Tableau).
• 3 years of experience designing, scoping, executing, and delivering research and analysis projects.
• 3 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
  
  

Preferred qualifications:

• 3 years of experience with qualitative research methods and approaches.
• Experience in a range of marketing analytics challenges (e.g., opportunity sizing, audience segmentation).
• Experience with Agile project management.
• Familiarity with Google’s data and BI solutions (e.g., BigQuery, Looker).
• Ability to collaborate, build consensus, deliver, and drive technical decisions with various sized customer stakeholder group.
• Excellent technical acumen, project management, and problem-solving skills.
  
  

About the jobAs part of Global Growth and Demand (GGD), the Data Science and Analytics team serves as the engine for data-driven marketing success. We transform complex data into actionable insights, enabling Google Cloud Marketing to make informed decisions and achieve greater efficiency and impact. Our focus is on providing the intelligence needed to drive smarter, more effective marketing strategies.

We are seeking a Marketing Analytics Manager to deliver impactful, data-driven insights that fuel the growth of Google Cloud's Small and Medium-sized Business (SMB), Startup/Digital Native (DN), and Sales Development (Sales Dev) segments. in this role, you will conduct in-depth analyses of marketing data to identify trends and uncover actionable insights that directly improve marketing strategies. You will create clear and informative reports and dashboards to track key metrics, proactively monitor marketing performance, and identify A/B testing opportunities to optimize campaign effectiveness. You will drive the pipeline and new customer acquisition. This is a critical role within the Global Demand Center (GDC), a core growth engine for Google Cloud, offering substantial opportunity for growth and impact.The US base salary range for this full-time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .

Responsibilities

• Conduct in-depth analysis of marketing data to identify trends and uncover insights that drive improvements in Google Cloud Marketing strategies.
• Create clear and informative reports and dashboards to track key metrics, generate insights, and communicate findings to stakeholders.
• Monitor marketing performance data, identifying potential issues and opportunities for improvement before they impact key business objectives.
• Identify A/B testing opportunities through campaign data analysis and provide data-driven recommendations.
• Work closely with marketing managers, engineering and others to translate data insights into actionable recommendations.
  
  
  

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Engineering

• Industries

  Information Services and Technology, Information and Internet

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