Marketing Analytics Manager

Mondo; Naperville (IL); On-site; USD 105,000 - 145,000; Full time

Job summary

A leading staffing and recruiting company is seeking a Marketing Analytics Manager in Naperville, IL, to drive direct mail acquisition strategy through data analysis and reporting. This mid-senior level position involves collaboration across teams to forecast performance, evaluate results, and identify insights for growth, requiring strong SQL proficiency and a background in large-scale campaign management.

Qualifications

• 4+ years of hands-on experience analyzing large-scale direct mail campaigns.
• Strong proficiency in SQL and advanced Excel skills required.
• Experience with data visualization tools preferred.

Responsibilities

• Forecast and monitor acquisition volumes for campaigns.
• Conduct post-campaign analyses and A/B tests.
• Translate complex data into actionable insights.

Skills

Analytical Skills

SQL

Data Analysis

A/B Testing

Project Management

Education

Bachelor’s degree in Marketing, Data Science, Statistics, or a related field

Tools

Looker

PowerBI

Tableau

Microsoft O365

Snowflake

Python

R

Job description

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This range is provided by Mondo. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$105,000.00/yr - $145,000.00/yr

Position Overview

We are looking for a curious, driven, and detail-oriented Marketing Analytics Manager to join our growing team. In this role, you’ll be the key analytics lead for our direct mail acquisition efforts — helping shape and optimize campaign strategy through data, reporting, and experimentation. You will work closely with marketing, finance, and analytics teams to forecast performance, evaluate results, and identify actionable insights that directly impact growth.

Key Responsibilities

• Serve as the primary analytics partner for direct mail acquisition campaigns.
• Forecast acquisition volumes and accounts before campaign launch.
• Monitor campaign performance in real time and evaluate results against forecasts.
• Conduct post-campaign analyses to identify trends, performance drivers, and areas for improvement.
• Develop and execute A/B tests and campaign experiments from design through final analysis.
• Query and analyze large datasets using SQL and other tools to extract insights and drive decision-making.
• Collaborate with the broader Marketing Analytics team to design dashboards, build reports, and track key metrics.
• Translate complex data into clear, actionable recommendations for campaign optimization and long-term planning.
• Support new marketing initiatives by identifying opportunities through data.
• Manage multiple projects simultaneously, staying organized and meeting tight deadlines.

Qualifications

Must-Haves:

• Bachelor’s degree in Marketing, Data Science, Statistics, or a related field — or equivalent experience.
• 4+ years of hands-on experience analyzing large-scale direct mail campaigns (millions of mailers monthly).
• Strong proficiency in SQL — this is a critical skill.
• Advanced Excel skills; proficiency with Microsoft O365.
• Strong working knowledge of A/B testing and experimentation methodologies.
• Familiarity with data visualization tools like Looker, PowerBI, or Tableau.
• Strong organizational and multitasking skills.
• Passion for analytics and turning data into strategy.

Preferred:

• Experience with Snowflake or similar cloud data warehousing solutions.
• Working knowledge of Python or R for advanced statistical analysis.
• Background in financial services or institutions a plus.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Staffing and Recruiting

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