Marketing Analytics Lead for Client Growth (Hybrid)

Twigeo

New York (NY)

Hybrid

USD 120,000 - 180,000

Full time

3 days ago
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Benefits offered by this job

25 Days PTO to recharge.
Health Benefits designed to support
401(k) with Matching
Hybrid Work Model
Skill Development

Job summary

Twigeo in the United States (NY/LA) seeks a Senior Marketing Operations Manager to own client strategy, fix tracking gaps, and help global apps make confident spend decisions. You’ll collaborate with growth marketers, data scientists, and engineers across the US, Sweden, and Bulgaria.

Responsibilities include leading analytics conversations, end-to-end tracking implementations (Adjust/AppsFlyer, GTM, GA4, Mixpanel), and designing BI reports with Sigma, Looker, or Tableau to scale insights for

Qualifications

  • 4+ years in digital analytics for mobile and web.

Responsibilities

  • Translate data findings into growth moves in client conversations.
  • Own tracking and measurement implementation end-to-end across mobile app and web platforms.
  • Advise on advanced measurement strategies including martech stack design, incrementality, and privacy frameworks.
  • Design decision-ready BI reporting across Sigma, Looker, and Tableau for scalable insights.
  • Share best practices and lead trainings, translating data science findings into business strategy.
  • Integrate AI workflows and automation to accelerate analysis and reporting.

Skills

Digital analytics
MMP tracking
GTM
GA4
Mixpanel
Looker
Tableau
Client leadership
Data pipelines
Cohort analysis

Tools

Adjust
AppsFlyer
GA4
GTM
Mixpanel
RevenueCat
Sigma
Looker
Tableau

Job description

Twigeo in the United States (NY/LA) seeks a Senior Marketing Operations Manager to own client strategy, fix tracking gaps, and help global apps make confident spend decisions. You’ll collaborate with growth marketers, data scientists, and engineers across the US, Sweden, and Bulgaria.

Responsibilities include leading analytics conversations, end-to-end tracking implementations (Adjust/AppsFlyer, GTM, GA4, Mixpanel), and designing BI reports with Sigma, Looker, or Tableau to scale insights for

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