Marketing Analytics Intern — AI-Driven Campaign Insights

IBM; Northern, New York (KY, NY); On-site; USD 64,000 - 128,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) plan

Paid time off

Training & certifications

Job summary

IBM is seeking an Marketing Analytics Intern in New York City for a hybrid role. You will collaborate on analytics that guide marketing execution and strategy, with opportunities to showcase outcomes to leadership.

The internship includes education, networking, and social activities, with mentorship and exposure throughout the summer. You will join a team responsible for paid media, marketing automation, and performance intelligence.

Qualifications

• Currently enrolled in an accredited University
• Completing an undergrad degree program between Winter 2026 and Summer 2027
• Passionate about marketing, data, analytics, or a related field
• Fluent in English; strong written and verbal communication skills
• Problem-solving and analytical skills

Responsibilities

• Support analytics projects to address strategic IBM Marketing challenges
• Analyze marketing data to drive both strategic and tactical outcomes
• Contribute to paid media, marketing automation, and performance intelligence efforts
• Present final outcomes to leaders, practitioners, and peers across the organization

Skills

Currently enrolled in university

Undergrad degree by 2027

English fluency

Analytical thinking

Education

High School Diploma/GED

Bachelor's Degree

Job description

IBM is seeking an Marketing Analytics Intern in New York City for a hybrid role. You will collaborate on analytics that guide marketing execution and strategy, with opportunities to showcase outcomes to leadership.

The internship includes education, networking, and social activities, with mentorship and exposure throughout the summer. You will join a team responsible for paid media, marketing automation, and performance intelligence.