Marketing Analyst Strong knowledge of Mathematical Theory, Probability and Statistics; Understa[...]

G5 Entertainment INC; Georgia (VT); Remote; USD 70,000 - 100,000; Full time

Job summary

G5 Entertainment INC is seeking a Marketing Analyst to support their gaming projects. This role involves analyzing user behavior and traffic data to improve marketing strategies and KPIs. Candidates should have a solid background in statistics and data science, coupled with an interest in mobile game analytics. Join a dynamic international team to help shape user experiences for millions of players worldwide.

Benefits

Official employment with relocation assistance

Flexible work hours and remote work options

Health insurance and sports reimbursement

Professional development resources and training

Language courses and cultural integration support

Corporate events and team building activities

Qualifications

• Solid background in Mathematics, Statistics, and experience in data analysis.
• Hands-on experience with A/B testing.
• Familiarity with game monetization and user acquisition metrics.

Responsibilities

• Collect and analyze paid traffic data and user behavior metrics.
• Prepare hypotheses for A/B tests and analyze performance metrics.
• Support the marketing team with performance analysis and reporting.

Skills

Mathematical Theory

Probability

Statistics

A/B testing

Statistical analysis

Predictive modeling

User acquisition basics

Creatives performance analysis

Education

Degree in Mathematics, Statistics, or a related field

Tools

R

Python

Job description

G5 Games is a game developer and publisher headquartered in Stockholm, Sweden. We have over 850+ talented professionals worldwide who work remotely or in one of our 10 locations. More than 20 years ago, the company became one of the first mobile game developers in the world.

You may know us from hit projects like Sherlock, Hidden City, Mahjong Journey, The Secret Society, the Jewels series, and many others.

We are looking for a candidate for the following position: Marketing Analyst (remote)

What You Will Work On:

• Collect and process paid traffic data.
• Analyze paid traffic KPIs.
• Analyze user behavior inside the game to identify in-game events and behavior patterns and develop new quality indicators.
• Preparation and validation of hypotheses (A/B testing).
• Analyze the performance of various creatives using statistical techniques.
• Support the marketing and analytical teams with performance reports and reviews.
• Analyze, report and help to continuously improve all marketing KPIs.

What We Expect:

• Strong knowledge of Mathematical Theory, Probability and Statistics.
• Experience in A/B testing.
• Understanding of R/Python and practical experience with this data science toolkit.
• Expertise in statistical analysis techniques.
• Expertise in developing predictive mathematical models.
• Understanding of F2P game monetization basics.
• Understanding of mobile game user acquisition basics.
• Knowledge of the main KPIs used to measure user acquisition performance.
• Experience working with user acquisition/marketing teams is a plus.
• Experience working as an analyst/marketer/game designer in a game development environment is a plus.

Working at G5 is about:

• The opportunity to bring your ideas to life in an international company with a multimillion audience: G5 games are played by 250 million users worldwide;
• Official employment in one of our locations or remotely under a contract;
• Assistance with relocation that helps move to one of the countries where the company has offices: Armenia, Bulgaria, Georgia, Kazakhstan or Montenegro;
• Maintaining a work-life balance of employees: remote work and flexible hours, sports reimbursement, and health insurance payment;
• Charitable activities: you can initiate your own project with the company's support or participate in G5 Charity events;
• Opportunities for professional development: access to resources for creating your own projects within R&D, an internal educational platform, and training webinars covering various specialities;
• Bonus system: project profit bonus for project teams and a performance share program for key employees;
• Language courses: free English lessons, speaking clubs for all proficiency levels, and free study language of the country of relocation;
• Entertainment: corporate events and team buildings, master classes for adults and children, webinars with guest speakers, coffee talks, quizzes, and contests.

Please be aware that the email correspondence with G5 Games representatives is conducted via "g5.com " only.