Marketing Analyst (Bangkok Based, relocation provided)

Agoda; Houston (TX); Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative online travel platform is seeking a data-driven marketing analyst to join their dynamic Performance Marketing Team. This role offers the opportunity to work with cutting-edge technology and a diverse team of experts, focusing on optimizing marketing strategies through data analysis and experimentation. You will engage in exciting projects that bridge cultures and enhance customer experiences worldwide. If you're passionate about data and digital marketing, this is the perfect chance to make a significant impact in a collaborative environment.

Benefits

Generous relocation package

Diversity and inclusion initiatives

Flexible work environment

Learning and development opportunities

Qualifications

• Strong foundation in data analysis and visualization techniques.
• Ability to communicate findings effectively to stakeholders.
• Experience with statistical modeling and hypothesis testing.

Responsibilities

• Experiment with ad campaigns across various digital platforms.
• Analyze data to optimize marketing strategies and improve ROI.
• Develop models for data-driven decision making and reporting.

Skills

Data Analysis

Data Visualization

Analytical Skills

Numerical Reasoning

Digital Marketing

Communication Skills

Education

Bachelor’s Degree in Computer Science

Bachelor’s Degree in Mathematics

Bachelor’s Degree in Engineering

Bachelor’s Degree in Statistics

Tools

SQL

Python

Tableau

R

Excel

Job description

About Agoda

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership,enhancing the ability for our customers to experience the world.

Our Purpose - Bridging the World Through Travel

We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.

This role is based in Bangkok, Thailand, and is open to candidates worldwide. We offer a generous relocation package to ensure a smooth transition to living and working in Bangkok.

Get to Know ourTeam:

The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.

In this Role, you’ll getto:

• Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
• Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
• Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers.

What you’ll Need toSucceed:

• Bachelor’s Degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, statistics or science)
• Ability to communicate fluently in English
• Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL, Tableau
• Good numerical reasoning skills
• Proficiency in Excel
• Intellectual curiosity and analytical skills

It’s Great if youHave:

• Experience in digital marketing
• Academic research experience
• Experience in R studio, data modeling, hypothesis testing is a plus

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Equal Opportunity Employer

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

Wewill keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.

To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.