Marketing Analyst

Brightcore Energy; New York, Armonk (NY, NY); Hybrid; USD 66,500 - 80,000; Full time

Benefits offered by this job

PTO

Financial Wellness Benefits

Benefits Concierge Program

EAP - Employee Assistance Program

Disability, Life & AD&D Benefits

Marketplace discounts

Job summary

Brightcore Energy is seeking an Marketing Associate to drive brand awareness and customer demand across traditional and emerging channels. You will report to the VP of Marketing and collaborate cross-functionally to expand Brightcore Energy’s market reach.

The role emphasizes strategic execution and content development. Ideal candidates have 0–3 years in marketing/analytics, strong MS Office skills, and experience with HubSpot, Canva, and Adobe Creative Suite.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Analytics, or related field.
• 0–3 years of experience in marketing or analytics.
• Proficiency in MS Office with advanced Excel and PowerPoint.
• Experience with HubSpot CRM or similar CRM.
• Experience with Canva and Adobe Creative Suite.
• Competency using AI tools to support marketing, research, and content development.
• Experience managing multiple social media platforms.
• Strong analytical, organizational, and communication skills.
• Ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Support and execute marketing communications, including literature development and editing.
• Manage content calendar for social media (LinkedIn, Instagram, etc.).
• Plan and execute participation in industry events and conferences.
• Create sales support literature and pitch decks.
• Develop email campaigns and landing pages using HubSpot CRM.
• Prepare company presentations and maintain marketing collateral.
• Maintain marketing resource database and ensure content is current.
• Leverage AI tools to stay updated on trends and tooling.

Skills

Advanced Excel

PowerPoint

Social media management

Content creation

Copywriting

Analytics

Project coordination

Communication

Multitasking

Organizational skills

Education

Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field

Tools

HubSpot CRM

Canva

Adobe Creative Suite

Job description

Brightcore Energy provides end-to-end energy efficiency and clean energy measures to commercial, industrial, and institutional clients. We have the intellectual and financial capital to develop, implement, fund, operate, and maintain clean energy solutions. Our diverse solutions range from lighting, controls, geothermal heating and cooling, and other energy efficiency measures to renewable energy solutions such as solar and battery storage. We are about Building Energy Performance.

Summary/Primary Role:

This role will be responsible for increasing brand awareness and driving customer demand through multiple channels. This individual will report to the Vice President of Marketing and will work primarily in a strategic and collaborative manner to deliver various objectives to increase Brightcore Energy’s market reach. The ideal candidate will identify opportunities to create brand awareness through traditional and emerging marketing channels.

(Management may amend or assign duties and responsibilities to this job at any time)

• Responsible for the day-to-day support and execution of marketing communication efforts, including the development of sales literature, writing and editing content; project managing deliverables and activities; working cross-functionally with internal stakeholders and outside agencies; coordinating activities; and tracking progress.
• Responsible for the content calendar for the company’s social media presence including but not limited to: LinkedIn, Instagram, etc. This includes relevant content curation, copywriting, image or visual selection/editing, and scheduling.
• Ownership of the company’s participation in industry events, including the planning and execution of tradeshows, conferences, speaking engagements, etc.
• Creative development of sales support literature utilizing design platforms (Canva, Adobe CS)
• Design and activation of email marketing campaigns and landing pages utilizing company CRM (HubSpot).
• Development of company presentation material and pitch decks as needed.
• Oversight of internal marketing resource database, including but not limited to making certain content is current, synchronized across all mediums, intuitively organized, and readily accessible to internal business development team.
• Competency with the latest trends and tools, including AI (CoPilot & Claude).
• All other duties and projects as assigned.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field required.
• 0–3 years of experience in marketing, marketing analytics, or a related field.
• Proficiency in Microsoft Office Suite, with advanced Excel and PowerPoint skills.
• Experience with HubSpot CRM or similar CRM platform preferred.
• Experience with Canva and Adobe Creative Suite preferred.
• Competency using AI tools to support marketing, research, and content development.
• Experience managing and analyzing multiple social media platforms.
• Strong analytical, organizational, and communication skills with attention to detail.
• Ability to manage multiple priorities in a fast-paced, collaborative environment.

Supervisory Responsibility:

• This position does not have supervisory responsibility.

Expected Hours of Work & Compensation:

An employee is expected to work a minimum of forty (40) hours per week. Non-exempt employees are eligible for overtime pay in accordance with applicable wage and hour laws, while exempt employees may be required to work additional hours as necessary to fulfill their job responsibilities. Overtime requirements will be determined based on the operational needs of the organization. The salary range and/or hourly rate listed is a good faith determination of potential base compensation that may be offered to a successful applicant for this position at the time of this job advertisement and may be modified in the future. When determining an employee’s base salary and/or rate, several factors may be considered as applicable (e.g., location, specialty, years of relevant experience, education, credentials, and internal equity). Brightcore also offers a comprehensive set of benefits to complement the base salary. The base annual salary range for this position is $66,500-$80,000 and is eligible for an annual performance-based bonus.

Travel Requirements:

• Office presence required at least three (3) days per week, unless otherwise agreed upon with final approval by direct supervisor.
• Office setting.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

• This is not a safety sensitive position.

Drug & Alcohol-Free Workplace:

BrightcoreEnergyiscommittedtoasafeworkplacefreeofdrugsandalcohol.AllBrightcoreEnergypositionsrequireapre-employmentbackgroundcheckthatincludesprioremploymentverifications,acriminalhistorycheck,andapre-employmentdrugscreen.

InaccordancewithDOTregulations(49CFR§40.25),BrightcoreEnergyisrequiredtoobtainpriordrugandalcoholtestingrecordsforapplicants/employeesintendingtoperformsafety-sensitivedutiesforcoveredDepartmentofTransportationpositions.Ifanapplicant/employeerefusestoprovidewrittenconsentforBrightcoreEnergytoobtaintheserecords,theindividualwillnotbepermittedtoperformsafety-sensitivefunctions.

Office/Remote/Field Work:

Weofferavarietyofstructuredworkarrangements,includingremote,hybrid,andfield-basedassignments,alignedwithorganizationalneedsandrole-specificrequirements.Workarrangementsarerole-dependent,withguidelinesestablishedbasedonpositionrequirementsandbusinessneeds.ThispolicyissubjecttochangeatBrightcore'sdiscretion.

Brightcore offers a full slate of medical, dental, and vision benefits including options to enroll in a Flexible Spending Account (FSA) and a Health Savings Account (HSA).

401kPlan:

BrightcorecurrentlyoffersbothtraditionalandRoth401kplanswithadollar-for-dollarmatchofupto3%ofcontributionsand$0.50onthenext2%foratotalpotentialmatchof4%annually.

OtherBenefits&Perks:

• PTO
• FinancialWellnessBenefits
• BenefitConciergeProgramthroughHealthAdvocate
• EAP-EmployeeAssistanceProgram
• Disability,Life,&AD&DBenefits
• AccesstoMarketplaceforDiscountedGoods&Services

BrightcoreEnergyiscommittedtobringingtogetherindividualsfromdifferentbackgroundsandperspectives.

BrightcoreEnergyisanEqualOpportunityEmployer,providingequalemploymentandadvancementopportunitiestoallindividuals.Werecruit,hireandpromoteintoalljoblevelsthemostqualifiedapplicantswithoutregardtorace,color,creed,nationalorigin,religion,sex(includingpregnancy),parentalstatus,age,disability,geneticinformation,citizenshipstatus,veteranstatus,genderidentityorexpression,transgenderstatus,sexualorientation,marital,familyorpartnershipstatus,politicalaffiliationoractivities,militaryservice,domesticviolencevictimstatus,sexualorreproductivehealthdecisions,caregiverstatus,traitshistoricallyassociatedwithrace,includingbutnotlimitedtohairtextureandprotectivehairstylesoranyotherstatusprotectedunderapplicablefederal,stateandlocallaws.BrightcoreEnergyiscommittedtoprovidingequalemploymentopportunitiestoallaspectsofemployment,includingjobassignmentandcompensation.

WerespectthelawsenforcedbytheEEOCandarededicatedtogoingaboveandbeyondinfosteringdiversityacrossourcompany.

This job description provides a general overview of the expectations and basic duties of the job and is not a comprehensive list of all duties and responsibilities. Brightcore Energy will assign additional duties and tasks that it deems necessary to meet the requirements of the position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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U.S. Standard Demographic Questions

We invite applicants to share their demographic background to better understand our current talent pool.

Are you legally authorized to work in the United States today? * Select...

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Are you willing to adhere to Brightcore's hybrid remote work model, requiring employees to be in the office at least three (3) days per week? (Armonk, NY or Brooklyn, NY) * Select...

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