Marketing Analyst

Recruvio; Miami (FL); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Competitive salary with performance bonuses

Health, dental, and vision insurance

Flexible PTO policy

Team building events and company outings

Job summary

A marketing technology company in Miami is seeking a Marketing Analyst to analyze digital campaign performance and provide actionable insights. This role offers opportunities for professional growth and collaboration within a dynamic team. The ideal candidate should have a degree in marketing or related fields and experience in marketing analytics. Competitive salary and benefits are provided, along with a modern office environment.

Qualifications

• 1-2 years of experience in marketing analytics or similar role.
• Strong skills in Excel/Google Sheets and data visualization tools.
• Understanding of digital marketing channels and attribution models.

Responsibilities

• Analyze marketing campaign performance across digital channels.
• Create comprehensive reports and dashboards to track key marketing metrics.
• Identify trends and opportunities for campaign optimization.

Skills

Data analysis

Campaign performance optimization

Proficiency in Google Analytics

Excel skills

Analytical thinking

Education

Bachelor's degree in Marketing, Statistics, or Business Analytics

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Tableau

PowerBI

Job description

Turn growth data into clear campaigns and insights.

This Marketing Analyst position represents an exceptional opportunity to advance your career in marketingwhile making a meaningful impact at PulsePoint. You'll be joining a dynamic team where your expertise will directly contribute to the company's growth and success in the Digital Marketing & Advertising Technology.

With 50-200 employees and a commitment to professional development, this role offers the perfect blend of challenge, growth potential, and work-life balance. Whether you're looking to deepen your technical skills, expand your leadership capabilities, or drive strategic initiatives, this position provides the platform to achieve your career goals.

About This Role

We're looking for a data-driven Marketing Analyst to join our growing marketing team. You'll be responsible for analyzing campaign performance, identifying growth opportunities, and providing actionable insights to optimize our marketing efforts across all channels.

Key Responsibilities

• Analyze marketing campaign performance across digital channels (PPC, social, email, content)
• Create comprehensive reports and dashboards to track key marketing metrics
• Identify trends and opportunities for campaign optimization and audience targeting
• Collaborate with creative and marketing teams to improve campaign effectiveness
• Monitor competitor activities and market trends
• Support A/B testing initiatives and provide statistical analysis of results

Requirements

• Bachelor's degree in Marketing, Statistics, Business Analytics, or related field
• 1-2 years of experience in marketing analytics or similar role
• Proficiency in Google Analytics, Google Ads, and Facebook Ads Manager
• Strong skills in Excel/Google Sheets and data visualization tools
• Understanding of digital marketing channels and attribution models
• Excellent analytical thinking and problem-solving abilities

Nice to Have

• Experience with SQL and data warehousing
• Knowledge of Tableau, PowerBI, or similar BI tools
• Google Analytics or Google Ads certifications
• Experience with marketing automation platforms (HubSpot, Marketo)
• Background in statistics or data science
• Competitive salary with performance bonuses
• Health, dental, and vision insurance
• Modern office environment in Miami
• Flexible PTO policy
• Team building events and company outings
• Company: PulsePoint
• Location: Miami, FL
• Remote: No
• Category: Marketing
• Type: Full-time
• Experience: 1-3 years

About PulsePoint

PulsePoint is a fast-growing marketing technology company helping businesses optimize their digital advertising and customer acquisition strategies.

At PulsePoint, we believe in investing in our people. This Marketing Analyst role offers numerous opportunities for professional growth and skill development within our Digital Marketing & Advertising Technology environment.

• • Access to industry conferences and workshops
• • Internal training programs and skill-building sessions
• • Mentorship from senior team members
• • Clear promotion pathways and performance reviews
• • Opportunity to build and lead teams
• • Recognition and rewards for outstanding performance

Application Process

We've streamlined our hiring process to respect your time while ensuring the right fit for both you and our team. Here's what you can expect when you apply for this Marketing Analyst position:

1

Application Review

Initial screening within 48 hours

2

Phone Interview

30-minute conversation with HR

3

Technical/Team Interview

Meet your potential colleagues

4

Final Decision

Offer or feedback within 24 hours

Ready to Apply?

Submit your application and we'll connect you directly with the hiring team. Our recruiters will guide you through every step of the process and provide feedback regardless of the outcome.

Questions about this role? Email us at [e-mail] or call [phone]