Marketing AI Builder

Guidde; United States; Hybrid; USD 120,000 - 180,000; Full time

Job summary

Guidde is seeking an AI Builder to join our Marketing team—design, build, and ship AI-powered tools and workflows that make marketing faster, smarter, and more effective. This role reports to the VP of Marketing.

If you're a creative, self-driven builder who moves from ideation to execution, you thrive in dynamic, fast-moving environments and take full ownership of your projects. You'll collaborate with marketing stakeholders while pursuing your own ideas with a fail-fast mindset.

Qualifications

• Deep knowledge of current AI models, tools, and their differences.
• Experience building AI agents for automation and marketing use cases.
• Skilled at connecting different products and tools into cohesive workflows.
• Ability to build standalone products that integrate with existing marketing tools.
• Basic web coding ability to customize tools as needed.
• Strong executor who can work independently and with the team.

Responsibilities

• Own marketing AI tools: build and maintain all AI-driven tools for marketing.
• Lead lead-generation initiatives from end to end.
• Build inbound demand with lead magnets, AI assets, and on-site personalization.
• Build outbound demand with data enrichment and 1:1 outbound sequences.
• Run an AI creative pipeline for video, image, and copy at scale.
• Educate the team on AI trends and capabilities.

Skills

AI model knowledge

Agent building

Tool integration

Standalone product dev

Basic coding

Independent collaboration

Job description

About Guidde

Guidde is an AI digital adoption platform that serves as the creation and consumption hub for modern organizations. Founded in 2020 by seasoned entrepreneurs, we use generative AI to transform workflows into rich, multi-format documentation in minutes. Our platform helps teams scale knowledge across employees, customers, and even AI systems, turning everyday processes into instant, in-app video guiddes that live where work actually happens.

More than 5,000 organizations worldwide, from fast-growing startups to Fortune 500 enterprises, rely on Guidde to reduce support load, accelerate onboarding, and make knowledge accessible on demand.

We're building the future of knowledge creation, sharing, and experience.

The Ideal "Guidder" is like our platform - clear, impactful, and focused on delivering value. We blend a startup environment with sports team principles - strategic in planning, collaborative in execution, and obsessed with customer wins. We value doers who listen more than they talk and who show up ready to play their best game. Ready to make your mark on our roster? Go Guidde!

The Role

We're looking for an AI Builder to join our Marketing team- someone who will design, build, and ship AI-powered tools and workflows that make marketing faster, smarter, and more effective. This role reports to the VP of Marketing.

If you're a creative, self-driven builder who moves seamlessly from ideation to execution, this role was made for you. You thrive in dynamic, fast-moving environments, take full ownership of your projects, and don't need hand-holding to turn an idea into a working tool. You'll be the team's go-to AI owner - collaborating closely with marketing stakeholders while also pursuing your own ideas, embracing a fail-fast mindset to try, scale, or kill initiatives quickly.

What will you do?

• Own marketing AI tools: Fully own, build, and maintain all AI-driven tools that support the marketing team.
• Lead lead-generation initiatives: Drive growth-hacking and meeting-generation pipelines end to end.
• Build inbound demand: create lead magnets, interactive AI-powered assets, an SEO/AEO content engine, and on-site personalization that turn visitors into pipeline.
• Build outbound demand: own list building, data enrichment, intent-signal monitoring, and 1:1-at-scale outbound sequences that create net-new pipeline.
• Run an AI creative pipeline: produce video, image, and copy at volume with AI tools, giving marketing a scalable creative engine.
• Educate the team on AI: Teach and keep the marketing team up to date on the latest AI trends and capabilities.
• Build collaborative and independent tools: Partner with the team to build impactful day-to-day tools while also pursuing independent AI initiatives.
• Unblock the AI wishlist: Address the marketing team's backlog of AI ideas that they haven't had time to implement.
• Experiment and iterate quickly: Apply a fail-fast approach, testing new tools and initiatives, then scaling or killing them based on results.

What will you need to have?

• Deep AI model knowledge: Up to date on the latest AI models, tools, and the differences between them.
• Agent building expertise: Experience building AI agents for automation and marketing use cases.
• Tool and product integration: Skilled at connecting different products and tools together into cohesive workflows.
• Standalone product development: Able to build standalone products that integrate with existing marketing tools.
• Elementary coding skills: Basic web coding ability to build and customize tools as needed.
• Independent, collaborative execution: Strong executor who can work independently while also collaborating closely with the marketing team.

Bonus points if you have:

• Marketing background: Prior experience or familiarity with marketing is a plus.
• Familiarity with product-led growth (PLG) motion

Your journey with Guidde

• Leave Your Mark: Contribute meaningfully to our growth story.
• Work Your Way (Hybrid): Enjoy a flexible work arrangement in Israel.
• Innovate Together: Be part of a collaborative and forward-thinking team.
• Fuel Your Growth: Access opportunities for professional development and advancement.
• Your Value Matters: Receive a competitive compensation and benefits package.

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you're excited about this role but your past experience doesn't align perfectly with every bullet point listed, we still encourage you to apply. If you're a builder at heart, share our company values, and are enthusiastic about making software toolmaking ubiquitous, we want to hear from you.