Marketing / Advertising Solutions Consultant

Cognizant; Plano (TX); Remote; USD 170,000 - 180,000; Full time

Job summary

Cognizant is seeking a Business Solutions Consultant for their Marketing and Advertising Services team. This role involves crafting innovative marketing solutions, leading projects, and optimizing service deliveries, leveraging deep expertise in marketing strategies and technology. A competitive salary and extensive benefits are offered, including health insurance and a 401(k) plan.

Benefits

Medical/Dental/Vision/Life Insurance

Paid holidays plus Paid Time Off

401(k) plan and contributions

Long-term/Short-term Disability

Paid Parental Leave

Employee Stock Purchase Plan

Qualifications

• Deep experience in marketing and advertising, with agency experience.
• Familiarity with large, complex consultancy organizations.
• Proven expertise in progressive marketing strategies and Martech.

Responsibilities

• Craft marketing and advertising solutions in response to client conversations.
• Lead solution deliveries and coordinate with teams.
• Refine and standardize offers based on client feedback.

Skills

Marketing Strategy

Advertising Knowledge

Client Services

Creativity

AI Technology

Job description

About the Role

We’re hiring a strategic and hands-on Business Solutions Consultant for the Marketing and Advertising Services team within Cognizant’s Moment practice. In this role, you would be part of the global team of Marketing and Content specialists known for envisaging and delivering solutions that unite the best of creativity and technology. This particular team is designed to compete with marketing and advertising agencies, to compete by delivering a new generation of differentiated solutions to CMOs and their teams.

Cognizant Moment reinvents experience in an AI-enabled world. As a team of over 18,000 creative leaders and technology experts, Cognizant Moment helps businesses create a new kind of experience ecosystem. We combine big data insights with the imaginative application of generative AI to drive innovation and deliver hyper-personalized, dynamic experiences that drive brand growth and differentiation.

We deliver end-to-end experiences across this AI enabled world in these areas:

• Experience transformation
• Digital products and platforms
• Learning and employee experience
• Marketing and content
• Commerce
• Customer service

The Marketing and Advertising team within Moment is a disruptor in the marketing space by combining proven marketing strategy and creative skills with deep technology and engineering capabilities. We’re best known for strategizing, crafting and orchestrating modern marketing and advertising experiences that are dynamic, personalized and global in scale.

The most common opportunities we build solutions for are:

• Marketing orchestration/implementation/Martech
• Marketing audience/data/performance optimization
• Leveraging AI/technology for better creativity and effectiveness

In these areas and beyond, we pursue unique solutions that challenge conventional agency solutions to better foster growth, attract new customers, strengthen loyalty, and drive new revenue streams. Creating and realizing these unique solutions is where you come in.

Work Model

We strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a remote position open to qualified applicants based in the United States, preferably on the East Coast or Central US. This role does require some travel, estimated at a maximum of 25%. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.

In this role, you will:

• Craft solutions: in response to early-stage client conversations and RFPs (led by Cognizant Moment Experience Partners), develop marketing and advertising solutions and proposals individually and as a team.
• Lead new solution deliveries: following client buy-in to proposed solution, land engagement and lead initial delivery as envisaged. Gradually reduce involvement over time as delivery settles but retain oversight and accountability.
• Refine and standardize offers: ensure feedback from clients is fed back into solutions and offers, and that core solutioning materials are standardized and centralized for use across teams.
• Lead marketing specialists across competencies and service lines: nurture the network of sales and solution experts across Cognizant Moment and beyond to build and deliver marketing and advertising solutions that embody the best of what the business has to offer.

What you need to have to be considered

• You have a deep experience in marketing and advertising, including within agencies and facing into senior marketing clients on large scale deliveries and pitches. Likely you’ve been in client services or a been a client leader during your career.
• You have worked in or adjacent to large, complex global consultancy organizations with sophisticated technology capabilities and breadth of clients.
• You know what good looks like in marketing and advertising. You understand the value of conventional strategic and creative capabilities.
• You have proven expertise in, and a passion for progressive marketing strategies, Martech, using AI (e.g. for strategy, for orchestration and creative development) and new technology more broadly.
• You are excited about disrupting the status quo and competing with agencies by developing and implementing new solutions that they aren’t capable of.
• You’ve led clients through solutions and also have had accountability for accounts and client deliveries.
• You’ve been the key decision maker: the one who decides and controls the narrative of the solution, keeps everyone on track and ensures we do what we say we will when the opportunity lands.

We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.

The annual base salary for this position is between $170,000-$180,000. This position is also eligible for Cognizant’s discretionary annual incentive program, based on performance and subject to the terms of Cognizant’s applicable plans.

Benefits:

Cognizant offers the following benefits for this position, subject to applicable eligibility requirements:

• Medical/Dental/Vision/Life Insurance
• Paid holidays plus Paid Time Off
• 401(k) plan and contributions
• Long-term/Short-term Disability
• Paid Parental Leave
• Employee Stock Purchase Plan