Marketer

Star Care; Odessa (TX); On-site; USD 52,000 - 68,000; Full time

Benefits offered by this job

Health insurance

Paid time off

401(k) retirement plan

Job summary

Star Care is seeking a dedicated Marketing Specialist to promote hospice services and expand community reach. The role focuses on strategic planning, campaign execution, and strong relationships with providers and referral sources.

You will develop and manage digital and print marketing efforts, coordinate education programs, and collaborate with care teams to ensure consistent branding and compassionate messaging for patients and families.

Qualifications

• Proven experience in healthcare marketing or community outreach.
• Excellent communication and interpersonal skills.
• Knowledge of digital marketing tools and social media platforms.
• Valid driver’s license and willingness to travel within the community.

Responsibilities

• Develop and implement marketing strategies to raise awareness of hospice services.
• Create and manage marketing campaigns across digital, print, and community channels.
• Build relationships with healthcare providers, community organizations, and referral sources.
• Coordinate outreach events, health fairs, and community education programs.
• Manage social media platforms and website content to engage target audiences.
• Monitor and analyze marketing performance metrics to optimize campaigns.
• Collaborate with clinical and administrative teams to ensure consistent messaging.

Skills

Healthcare marketing

Communication

Organization

Digital marketing

Social media

Travel

Interpersonal skills

Job description

Description

Marketing Specialist for Hospice Care

We are seeking a dedicated and innovative Marketing Specialist to join our hospice care organization and help expand our reach within the community. This role offers an exciting opportunity to make a meaningful impact by promoting compassionate end-of-life care services and supporting the growth of our organization. The ideal candidate will be passionate about healthcare marketing and committed to building strong relationships with patients, families, and referral sources.

Key Responsibilities:

• - Develop and implement comprehensive marketing strategies to increase awareness of hospice services
• - Create and manage marketing campaigns across digital, print, and community channels
• - Build relationships with healthcare providers, community organizations, and referral sources
• - Coordinate outreach events, health fairs, and community education programs
• - Manage social media platforms and website content to engage target audiences
• - Monitor and analyze marketing performance metrics to optimize campaigns
• - Collaborate with clinical and administrative teams to ensure consistent messaging

Join our organization and be part of a compassionate team dedicated to providing quality hospice care. We offer a supportive work environment and the chance to make a positive difference in people's lives. We are committed to providing our employees with competitive benefits, including health insurance, paid time off, and a 401(k) retirement plan.

Requirements

Skills and Qualifications:

• - Proven experience in healthcare marketing or community outreach
• - Excellent communication and interpersonal skills
• - Strong organizational and project management abilities
• - Knowledge of digital marketing tools and social media platforms
• - Compassionate attitude with a genuine interest in hospice care
• - Ability to work independently and as part of a team
• - Valid driver’s license and willingness to travel within the community