Market Manager / Sr Market Manager

Copeland; Kennesaw (GA); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Medical insurance

401(k) plan

Paid parental leave

Flexible time-off plans

Job summary

Copeland is seeking a Market Manager - Foodservice in Kennesaw, Georgia. This key role involves developing market strategies for the Cold Chain market in the Americas. The Market Manager will analyze market dynamics, conduct research, and create strategic roadmaps to drive product development.

Preferred candidates will have experience in market research and strategy, and a Bachelor’s degree in a related field is required. This position offers a hybrid work arrangement, with flexible benefits to meet individual needs.

Qualifications

• Minimum five years of experience in market research or strategy development.
• Proven leadership and communication skills.
• Ability to travel 20-30%.

Responsibilities

• Develop and deliver the Copeland Business Strategy Plan.
• Create market roadmaps to guide product and solution development.
• Conduct value assessments to support value propositions.

Skills

Market research

Data analysis

Leadership

Communication

Problem-solving

Education

Bachelor’s degree in marketing, business administration, or related field

Tools

Data analysis tools

Market modeling platforms

Job description

About the Role

The Market Manager - Foodservice is a key member of the Copeland Global Cold Chain team, focused on creating and driving the Cold Chain market strategy for the Americas Foodservice and adjacent markets. This role serves as the internal expert on market trends, dynamics, and customer needs, translating market insights into actionable strategies, investment priorities, and long‑term growth opportunities aligned with business objectives. Key responsibilities include market segmentation, analysis of market size and growth rates, and development of strategies to drive solution development across Copeland compression, controls, and enterprise software offerings. The Manager also leads market research, maintains the Copeland market model, and assesses competitive, industry, and regulatory trends to inform cross‑functional teams.

Responsibilities

• Develop and deliver the Copeland Business Strategy Plan, including market sizing, key trends analysis, and competitor insights.
• Create market roadmaps to guide product and solution development across compression, controls, and enterprise software services.
• Identify M&A opportunities and develop strategic roadmaps.
• Conduct value assessments to support value propositions.
• Gather and analyze Voice of Customer insights to understand market challenges, customer needs, and regulatory impacts.
• Monitor competitive strategies and end‑user requirements to influence specifications and market strategies.
• Define market segmentation, targeting, and prioritization to guide resource allocation and strategic focus.
• Translate market insights into clear growth initiatives and align cross‑functionally (Product, Portfolio Marketing, Commercial teams) to drive execution.
• Embed Market intelligence into planning cadences (e.g., AOP, strategy reviews) to ensure decisions are data‑driven and aligned.

Key Performance Indicators (KPIs)

• Market growth and share vs. plan.
• Revenue and profitability by market.
• Delivery and execution of 5‑year market strategy.
• M&A pipeline quality and success.
• Adoption and impact of market insights in business decisions.

Required Education, Experience & Skills

• Minimum five years of experience in market research, strategy development, or a related field.
• Proven leadership and communication skills with success in aligning cross‑functional teams to execute market strategies.
• Advanced proficiency with data analysis tools, market modeling platforms, and visualization tools for market sizing, segmentation, and performance tracking.
• Strong analytical and problem‑solving skills rooted in data‑driven decision‑making and strategic planning.
• Deep commitment to ownership, continuous learning, and proactive improvement of business outcomes.
• Bachelor’s degree in marketing, business administration, economics, engineering, or a related field.
• Ability to travel 20‑30%.

Preferred Education, Experience & Skills

• Master’s degree in marketing, business administration, economics, engineering, or a related field.
• Advanced knowledge of market segmentation, competitive analysis, and growth strategy development.
• Experience in identifying M&A opportunities and developing strategic roadmaps.
• Deep understanding of market dynamics, customer needs, and regulatory impacts on business strategy.
• Familiarity with Voice of Customer (VoC) methodologies and tools.
• Knowledge and previous work experience in the Cold Chain – Foodservice industry or related experience with Copeland compression, controls, and enterprise services.

Location

Sidney, Ohio – the newly renovated Sidney campus boasts 1 M square feet of manufacturing floor and 120 k square feet of leading‑edge lab facilities. The facility serves as the headquarters for the air conditioning and cold chain businesses and offers opportunities for advancement within Sidney.

Hybrid Work Arrangement

This role is hybrid eligible with the requirement to be in office at least three days per week. Colleagues are expected to demonstrate a collaboration‑first mindset, adapting hybrid days based on business needs to facilitate meaningful connections and serve customers effectively.

Benefits

Flexible and competitive benefits plans provide options to meet individual and family needs, including medical insurance plans, dental and vision coverage, a 401(k) plan, and more. Employees also receive flexible time‑off plans, paid parental leave, vacation, and holiday leave.

Commitment to Inclusion & Belonging

At Copeland, we cultivate a strong sense of inclusion and belonging where individuals of all backgrounds are embraced and treated fairly to enable a stronger workforce. Employee resource groups support culture and community building.

Work Authorization

Copeland will only employ those who are legally authorized to work in the United States. Sponsorship will not be provided for any visa category.

Equal Opportunity Employer

Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability, or protected veteran status. We are committed to providing a workplace free of discrimination or harassment.

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