Market Development Manager- Lakeville, MN

Wausau Supply Company; Lakeville (MN); On-site; USD 80,000 - 120,000; Full time

Job summary

Wausau Supply Company in Lakeville, MN, is seeking a Market Development Manager to drive new business with contractors, installers, developers, remodelers, and architects. You will build a robust pipeline, educate customers on product features, and leverage the assigned brand portfolio to win new opportunities.

Travel across your territory is required to prospect, visit job sites, and participate in trade shows and events while collaborating with internal teams to ensure superior customer

Qualifications

• College degree or higher required.
• 3–5 years in sales or new business development preferred.
• Knowledge of residential and light commercial construction helpful.
• Proficient with MS Office and CRM software.

Responsibilities

• Identify and win new contractors, installers, developers, remodelers, and architects within assigned geography.
• Be a product expert and solutions provider utilizing all assigned brands to win new business.
• Travel within geography, making calls on prospects and opening new accounts.
• Educate customers on product features and installation best practices to build trust.
• Maintain accurate records in CRM to track pipeline and activity.
• Participate in trade shows, sales meetings, and events to generate new leads.
• Stay informed on industry trends and competitive offerings to provide insights.

Skills

Prospecting

New business development

Presentation skills

Verbal & written communication

CRM software

MS Office

Travel readiness

Education

College degree

3–5 years sales experience

Tools

CRM software

MS Office Suite

Job description

Brief Description

Located in Lakeville, MN.

Founded in 1947 and headquartered in Schofield, Wisconsin, Wausau Supply Company has a history of providing top-quality building materials to authorized retailers across the United States. As a proud 100% employee-owned company, we are dedicated to not only serving our customers but also ensuring that our employees have a direct stake in our success. We distribute building materials from the industry’s leading manufacturers to authorized retailers from the western Rocky Mountains to the east coast. In addition to our distribution capabilities, Wausau Supply Company is known for its high-quality manufactured brands, including Diamond Kote Siding System, Waudena, ChamClad and Taylor Entrance Systems. These brands reflect our commitment to innovation, safety, service and integrity. Our territory continues to expand as we continuously strive to meet the demands of our customers with nineteen distribution centers and five fabrication and finishing facilities across the United States.

At Wausau Supply Company, we are driven by a passion for excellence and a dedication to service, ensuring that we remain a trusted partner in the building materials industry for generations to come.

BENEFITS We Offer

• 3 weeks paid vacation within 1st year
• 9 paid holidays
• 100% Employee Owned
• Employee Stock Ownership Program
• 401K Retirement Fund - Additional opportunity for employee to contribute
• Health, Dental, Vision, Short Term/ Long Term Disability
• Employee Assistance Program
• Opportunity for advancement
• Training and development
• Employee Material Purchase Program

What This Role Will Be Doing

As a Market Development Manager, you represent Wausau Supply Company with energy and expertise, serving as a trusted resource for contractors, installers, developers, remodelers, and architects. New business development is the critical focus of this role — you will proactively identify, pursue, and win new customers and market opportunities across your territory. You will pair that business development drive with deep product knowledge on all assigned brands, active field engagement, and strategic collaboration to strengthen relationships, support successful installations, and grow market presence.

Duties And Responsibilities Include (but Not Limited To)

• Drive new business development as the top priority of this role — proactively prospect, identify, and secure new contractors, installers, developers, remodelers, and architects accounts within your assigned geography.
• Be a product expert and solutions provider utilizing all assigned brands to win new business and support existing accounts.
• Travel within geography, making calls on contractors, installers, developers, remodelers, and architects, with an emphasis on prospecting and opening new accounts.
• Educate and train customers on product features and installation best practices to build trust and win new business.
• Identify new opportunities and nurture long-term partnerships with key customers, converting prospects into loyal, long lasting accounts.
• Maintain accurate records and utilize CRM tools to track new business development activity, pipeline, and strategy.
• Participate in trade shows, sales meetings, customer-facing events and all other events as assigned, using each as an opportunity to generate new business leads.
• Stay informed on industry trends, building codes, and competitive offerings to provide relevant insights on all assigned brands.
• Enhance the value of each sales call by leveraging your expertise in our product offerings and comprehensive knowledge of the competition.
• Conduct job site visits, seminars, dealer, and contractor events to support product adoption, elevate brand(s) presence, and generate new business referrals.
• Ability to work directly with installers for job site startups and installation to ensure a smooth process.
• Provide sales support to contractors with homeowner leads.
• Communicate effectively with the Regional Manager on a regular basis, including consistent updates on new business development pipeline and results.
• Communicate effectively with Territory Managers to ensure availability and access to products at preferred dealer/lumber yard locations.
• Work effectively with internal departments (warranty, customer service, and accounting) to help provide positive customer experience.
• Compliance with all company safety initiatives to meet company goals.

Possess And/or Demonstrate The Ability To

• Hunt for and close new business — a self-starter mindset focused on opening new accounts, not just servicing existing ones.
• Proficient presentation, verbal and written communication skills, with the confidence to pitch and win new business.
• Ability to prioritize tasks and meet communicated sales and new business development goals.
• Ability to help identify solutions utilizing assigned brand portfolio.
• Quick vetting of leads and opportunities to verify proper fit for long term business relationships (not just one and done) — essential to sustainable new business growth.
• Balance immediate tasks with maintaining mid to longer term plans 4-12 months, including a consistently developed new business pipeline.
• Display professional behavior to all internal and external contacts in conjunction with policies and procedures as outlined in the employee handbook.
• General working knowledge of residential construction (i.e., general contracting, framing and siding installation).
• Strong people skills needed to develop and sustain relationships that would result in advanced sales of our key products, along with the drive to open new accounts.
• Complete monthly expense report on time.
• Self-motivated and capable of working independently with minimal supervision.
• Strong collaboration skills to align with Territory Managers and internal teams.
• Provide effective solutions and expedite resolutions.
• Organized, goal-oriented, and committed to delivering a positive customer experience.
• Vehicle (Personal): maintain/uphold the value of employee-owned vehicle used for work-related businesses.

Education / Experience

• College degree and/or 3-5 years of related sales or new business development experience preferred.
• General working knowledge of residential and light commercial construction
• Microsoft Office Suite knowledge base, any sales reporting or CRM software knowledge is a plus.
• Highly developed planning and organizational abilities.

Reports to

Regional Manager

Working Demands / Requirements

• Ability to sit for long periods of time because of travel aspect of position.
• Ability to travel up to 50% as required based on needs of defined territory
• Must possess an MVR that qualifies with the auto insurance requirements.
• Flexibility relative to hours as travel is weekly with some overnights.
• Home Office needs to have rapid high-speed internet.
• Ability to lift and carry 75 lbs. occasionally.
• Ability to safely operate air/power tools occasionally.

Conclusion

A Wausau Supply Co. Market Development Manager will exemplify the high standards that have come to be associated with Wausau Supply Co. As a frontline driver of new business growth, politeness, honor and integrity is expected in every interaction.

Wausau Supply Company is an Equal Employment Opportunity Employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and employees without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law.